Trend Hunter is the world's largest, most popular, trend report and consumer insight platform because of big data, Artificial Intelligence and our award-winning market research methods. For context, we're 10 years old with 3 billion views of data, 3 million fans, 450,000 articles and roughly 30x more traffic than other trend firms. We're founded by a New York Times Bestselling innovation keynote speaker who grew a $1 billion portfolio for a bank, based on data, consumer insight and analytics. Leveraging that, we've created Trend Hunter like a giant innovation focus group that 374,583 people have been a part of, leading to the best trend report research and consumer insight because of big data.
Trend Hunter is a great resource because it's all about simplifying the chaos. There's a lot in this world, and we hear about trends a lot, and Trend Hunter helps us simplify and make it a lot more palpable.”
— Consumer & Marketing Insight Manager
Trend Hunter Advisory is key, because it opens your eyes. Take 20 minutes, go in another room and look at what's happening in the world, look at what Trend Hunter is feeding you, because that's going to be the most important 20 minutes of your week.”
— Global Head of Innovation
1. Fast Custom Trend Reports - Join 1,285 brands who have relied on us for over 13,132 custom reports. You'll get better, faster, custom consumer insight, as low as $1,999 for a thoughtful, 30-50 page report full of applicable, fresh ideas, as quick as 24 hours, delivered in a virtual facilitated brainstorm.
2. Custom Trend Presentations & Workshops - Bring trends to life and inspire your team with a custom presentation.
3. Custom Megatrend Reports - Take a bird's-eye view of the higher-level forces impacting your business, with fresh insights and examples.
4. Custom Trend Safaris - Experience your trend report in a more immersive way, pairing the report with an experience in your city and a workshop.
5. Custom Trend Report Videos - Inspire your in-office, hybrid or WFH team with upbeat, engaging custom trend videos.
6. The Full Trend Report Library - Explore 80+ categories of premium trend reports and 477,167 examples with full access to our trend library.
7. The Macro 5+ Year Trend Reports - Get thoughtful, well-researched reports to accelerate your strategic planning and forecasting
8. The 2025 Trend Report (FREE) - Spark ideas today with a FREE version of our must-read annual report, loaded with need-to-know trends.
Join HALF of the world's most powerful brands who rely on our fast, cost-effective, custom research. Our 374,583 person focus group allows us to extract steps & costs.
The custom reports really speak out to us. There is a lot of information out there, but filtering is really difficult. What makes the difference is having somebody who begins to understand what we are doing, who can really help with that curation... a great resource.”
— Creative Director
Every week, top-tier innovators like rely on our best innovation keynote speakers to ignite creative thinking and innovation.
Trend Hunter is a great resource because it's all about simplifying the chaos. There's a lot in this world, and we hear about trends a lot, and Trend Hunter helps us simplify and make it a lot more palpable.”
— Consumer & Marketing Insight Manager
If you are looking for a way to engage your team with trend-based content, many of our clients have relied on our custom video trend reports, which take a higher energy approach to showcasing what's new.
Our typical custom trend reports are more data-heavy, typically delivered with a facilitated brainstorming. In contrast, these custom videos are meant to have broader appeal and distribution to excite your larger team.
INSPIRING CONSUMER INSIGHT - Our 2024 Trend Reports features data-driven consumer insights loaded with examples hyperlinked to full articles.
SCORING & VALIDATION - Instead of using gut instinct, like every other trend firm, we've measured 3 billion choices from 283,421,331 people and every page includes age, region and gender demographics with measures of: popularity, interest level and freshness.
We love the new Trend Platform. We believe it’s awesome. It's a great way to look at what consumers are looking for in the future and we invite you to use it!”
— Sr. Insights and Planning Manager
The Premium 5+ Year Trend Reports are premium well-researched guides written by Trend Hunter Futurists who specialize in innovation and change. Each report covers the macro forces and trends that will play out in the next five years.
Unlike our traditional custom trend reports, this report takes a longer term view beyond the consumer trends, looking at the macro forces which have the potential to dramatically impact your company. The 5+ Year Trend Report has been created to plug and play into your strategic and business planning.
No service out there captures Consumer Behavior as well as Trend Hunter.”
— Creative Development Manager, Disney
Join 1,285 brands who enhance their decisions with our most popular trend report. The 2025 Trend Report features 100 pages of data-driven consumer insights and opportunities, hyperlinked to 500 additional examples on Trend Hunter. This annual report is worth $1,500, but this year it is available as part of our full trend library or FREE to market research, insight and innovation professionals.
Every page includes 4-10 featured ideas hyperlinked to full articles, so when you get inspired, dive deeper. A typical report might include 70 pages of insight with 300 hyperlinked examples, so you can digest quickly, or further explore each intriguing concept
If you want a sample of our content, check out our video of the Top 20 Trends for 2020-2025 and download the full 2025 Trend Report. Our top trends for 2020-2025 are each tied to one of our 18 Megatrends to illustrate long-term shifts. (Note that these are the top 20 micro-trends, which are shorter term and more specific than our megatrends and higher level trend frameworks.)
i. Full TrendReports.com Library - Access your 80+ categories of trend reports
ii. The #1 Trend Database - Explore 477,167 trend-based innovations & 10,763 Insights
iii. Individually Customizable - Track 10,000+ topics, save lists, filter noise, find inspiration
iv. eLearning - Up your trend & innovation skills with training & 3,000 eLearning videos
v. Custom Trend Newsletters - Stay on the cutting edge with your favorite topics