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Every day, top-tier innovators rely on our idea-filled hip fashion reports, trend report library, customizable dashboard and dedicated advisors to identify new opportunities, make better decisions and deep dive new markets.

About the Hip Fashion Report - Our Hip Fashion Trend Report includes the hottest fashion trends observed throughout the year, compiled by analyzing the style and fashion embraced by the fluctuating consumer fashion market and today’s fashionistas.

Who It's For - Both large and small companies within the fashion industry will benefit from this report, which includes fashion news and trends, from the smallest to the biggest names in fashion, such as Marc Jacobs, Gucci, Louis Vuitton, Christian Dior, Prada and Chanel. Understanding dynamic fashion trends and the preferences of the fashion customer is imperative to staying competitive in the often volatile fashion industry. Let our Hip Fashion Trend Report give you the insight and information necessary to innovate and gain a competitive advantage.

You might also consider our CUSTOM Hip Fashion research - For as little as $500 per custom deep dive, our team will curate custom Hip Fashion reports for your project, customer segments and brand. Each custom report is roughly 70 pages with 300 examples, including more specific lists and examples than our off-the-shelf Hip Fashion trend report. [Learn More]

Custom Trend Reports Platform
Trend Reports Customers
trend research methodology Methodology - Unlike our competitors, who rely on gut instinct, our hip fashion research is based on Trend Hunter's 24,754 crowdsourced hip fashion trends and 2,027,000,000 total views of data. [Learn More]

The Hip Fashion Report
Last published on Aug 13, 2014, the Hip Fashion Report includes 159 PRO Trends (159 Pages) and 1,381 examples of hip fashion market research and hip fashion consumer trends related to: fashion trends, hot fashion, style, couture, Prada, Gucci, Marc Jacobs, Chanel, Dior, fashion market, fashion industry, fashion retail, fashion designers, fashion lines and hip fashion trends. The report includes all of our Hip Fashion research collected over the last few years.

What You'll Get:
• 159 Page / Slide Presentation Hip Fashion PPT Report

Contents:
• 159 Hip Fashion PRO Trends
• 1,381 Hip Fashion Examples
• 193 Hip Fashion Videos (Online) Hip Fashion Videos
• 8,286 Hip Fashion Images (Online) Hip Fashion Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!


Sample Hip Fashion Pro Trends - Each Hip Fashion PRO Trend is on its own slide with implications, a quantified score, and examples linked to online hip fashion articles, videos and images. Examples:

Geriatric Couture Seniors become the anti-fashion inspiration for young people Implications - Geriatric-inspired fashion is gaining ground in both personal and runway style. Looking to their grandparent’s closets, young people are finding madcap prints, old-school crochet and excessive embroidery à la mode. By remixing what was previously considered bland, the modern granny style can be considered anti-fashion for those looking to rebel against more trendy ensembles.
Geriatric Couture
Seniors become the anti-fashion inspiration for young people
12 Examples + Score + Implications


90s Vintage Start of a new decade makes grunge looks of the 90s outdatedly hip Implications - With the dawn of a new decade, the 90s are officially being labeled 'vintage,' a fashion term arousing new interest among hipsters who thrive on reviving outdated looks. Grunge, a notable rocker look iconic of the early 90s, is making its comeback through messy hair, plaids, and lots of black.
90s Vintage
Start of a new decade makes grunge looks of the 90s outdatedly hip
14 Examples + Score + Implications


Half Formal Classed up business casual is a reflection of the new corporate attitude Implications - Young adults joining the workforce were raised to value individualism. As they join the professional world, they shake up traditional environments with more laissez-faire, be-yourself attitudes. They celebrate diversity of interest, style, learning techniques, and are thus revamping traditional work cultures.
Half Formal
Classed up business casual is a reflection of the new corporate attitude
7 Examples + Score + Implications


Hobo Chic Using the image of the vagabond as a focal point for creativity Implications - Rather than dwelling on the depressing nature of the vagabond lifestyle, which has traditionally been a subject ignored by the market, some brands are now using it as a source of inspiration. The fashion industry, especially, has turned the idea of destitution into a direction of styling that many have labeled as "hobo-chic."
Hobo Chic
Using the image of the vagabond as a focal point for creativity
10 Examples + Score + Implications


Next Besting (UPDATE) Consumers bypass traditional brands for the next best alternative Implications - In our current period of economic uncertainty, consumers are still buying things, but they are becoming more conscious of what they actually need and why. In all categories, they are in pursuit of the 'next best thing'. We coined this term 'Next Besting' in 2008, but we continue to see it play out in all categories, including fashion and technology where budget-friendly alternative products are breaking new ground.
Next Besting (UPDATE)
Consumers bypass traditional brands for the next best alternative
10 Examples + Score + Implications


Peacocking Neon statement fashion proves subtly is overrated; boldness is in Implications - The neon movement celebrates bright and bold in-your-face color. These neon styles are all about "peacocking" and prove you don't have to spend a lot of money to say "Look at me!" Bold wardrobes are all what you wear, not who you wear. These fashions express that subtly is out, and big and bold is in.
Peacocking
Neon statement fashion proves subtly is overrated; boldness is in
11 Examples + Score + Implications


PLUS 153 more Hip Fashion PRO Trends and 1,381 examples!



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