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About the New York Fashion Report

From designer clothes on a New York Fashion Week runway to fashion design trends on Bedford Avenue, the New York Fashion Trend Report delves into the many styles shaping tastemakers in the Big Apple. A melting pot for fashionistas, designers, photographers, artists, fashion bloggers, models, creatives and eccentrics, New York City has long be known for its trendsetting ways. Our research investigates everything from vintage fashion for men to couture fashion for women. We look at the publication scene in New York and how magazines like Vice and New York Magazine have contributed to the city’s fashion sense. Finally, we analyze the scope of New York’s influence and how it shapes fashion trends in European, Asian and South American cultures.

Who It's For

Our research will benefit an abundance of professionals and businesses that work in the fashion industry. This includes designers, stylists, photographers, boutiques, retailers, publications and websites dedicated to understanding change in the industry in order to tailor products to consumers’ preferences.

Uncover exciting fashion trends and innovative products gripping New Yorkers and consumers worldwide with the New York Fashion Trend Report.

The New York Fashion Trend Report, last published on Sep 01, 2015, includes 43 PRO Trends and 215 examples of new york fashion market research and new york fashion consumer trends related to: fashion blogs, New York Fashion Week, hip fashion, style, urban tastemakers and new york fashion trends.

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Methodology

Our new york fashion research is based on Trend Hunter's crowdsourced new york fashion articles and 2,451,000,000 total views of data. [Learn More]

Report Contents

• 43 New York Fashion PRO Trends = 43 Powerpoint Pages New York Fashion PPT Report
• 215 New York Fashion Examples

Online Extras With Full Subscription

• 30 New York Fashion Videos (Online) New York Fashion Videos
• 1,290 New York Fashion Images (Online) New York Fashion Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample New York Fashion Pro Trends

Each New York Fashion PRO Trend is on its own slide with implications, a quantified score, and examples linked to online new york fashion articles, videos and images. Examples:

Kidcore Obsession A childlike aesthetic is adopted in an extreme extension of normcore Implications - In an intriguing cultural shift, kidcore is the progression of millennial fashion to include nostalgic references to elementary colors and kiddie accessories. This shift can be seen as a response to the hypersexualization of the fashion world as well as the embracing of youth culture by older generations, forcing millennials to dive deeper into the realm of comfort, function and simple design.
Kidcore Obsession
A childlike aesthetic is adopted in an extreme extension of normcore
6 Examples + Score + Implications


Athletic Minimalism Fitness fashion becomes streamlined and minimalist for added versatility Implications - The sportswear and fashion industry have collided in efforts to appease both the fashion-focused athlete and the fitness-focused fashionista. To be as versatile as possible, collaborations between fitness retailers and fashion brands opt for a minimalist design that can translate effortlessly from the gym to the street. Ultimately, fashion fitness reveals a consumer desire for performance and functionality along with aesthetics.
Athletic Minimalism
Fitness fashion becomes streamlined and minimalist for added versatility
5 Examples + Score + Implications


Precision-Cut Pattern Seeking customization, consumers turn to laser-cut fashion techniques Implications - No longer satisfied with traditional DIY approaches, consumers are turning to more precise clothing alterations for elevated customization. Seeking to maintain an element of sophistication, consumers are turning to laser-cutting techniques not only to portray individuality, but also to integrate elements of technology into everyday style.
Precision-Cut Pattern
Seeking customization, consumers turn to laser-cut fashion techniques
4 Examples + Score + Implications


Sophisticated Collaboration Everyday brands pair with couture in an attempt to boost branding Implications - The digital consumer will take any opportunity to communicate their prestige, calling for more sophistication and novelty from all products. Everyday brands are pairing with higher-end brands as a result. The attempt to turn even food products into prestigious items speaks to the blurred lines of "status," despite the demand for seemingly luxurious products.
Sophisticated Collaboration
Everyday brands pair with couture in an attempt to boost branding
6 Examples + Score + Implications


Hip Hop Expansion Rap artists deep dive into the fashion market to expand consumer allure Implications - Becoming known for more than just their distinct musical genre, rappers and hip hop artists are diving into more mainstream arenas for consumer appeal. Stepping into markets like fashion, artists are turning to unconventional market areas to showcase their persona and style to a more mainstream audience. The emergence of typically underground artists on magazine covers and editorials signifies a move toward more unique pop culture crossover techniques.
Hip Hop Expansion
Rap artists deep dive into the fashion market to expand consumer allure
5 Examples + Score + Implications


Couture Vending Big name brands turn to streamlined buying for consumer accessibility Implications - Making high-end products more accessible, couture brands are turning to vending machines for convenience. Offering designer goods through efficient, self-serving techniques, brands are able to showcase their products in a more approachable manner. This signifies a shift in how couture products are presented.
Couture Vending
Big name brands turn to streamlined buying for consumer accessibility
4 Examples + Score + Implications


3D Printed Clothing Demand for fast fashion gives rise to printed wares for quick distribution Implications - The fast fashion market has quick turnarounds to saturate the market in the latest wares in mere days, but as the globalization of clothing continues, so does the quest to deliver goods even faster. 3D printing has left few areas of production untouched and is being adopted by the fashion industry as a means to digitally send products as opposed to shipping. As online shopping takes more focus off of physical retailers, garment printing is evolving to be a staple process that could enter consumer homes sooner than anticipated for a 'purchase and print' style of shopping.
3D Printed Clothing
Demand for fast fashion gives rise to printed wares for quick distribution
13 Examples + Score + Implications


Social Media Intervention Social media switches tones to push for more in-person socialization Implications - Consumers and brands alike are putting a strong focus back on in-person socialization by creating real-life experiences that are complimented by the use of digital mediums. Brands are offering incentives to get shoppers off the Internet and into stores or experiencing their brands in more immersive ways. Many businesses are realizing that digital and physical strategies are best when paired.
Social Media Intervention
Social media switches tones to push for more in-person socialization
5 Examples + Score + Implications


PLUS 37 more New York Fashion PRO Trends and 215 examples!



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