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About the Food Report - The Food Trend Report is the Food Network of trend research, exploring beyond low fat recipes and food basics to relevant food trends that affect today’s food consumer. From virtual cooking lessons to innovative menu items, the changes in the food industry all impact the future of food.

Who It's For - Our food trend research is for aspiring chefs, head chefs, restaurant owners and food industry marketers and retailers who want to understand the changing preferences of food consumers and the industry itself.

Comprising the most relevant crowdsourced food trends to get your taste buds exploding with information and insight into the world of cuisine, our Food Trend Report is essential for gaining consumer knowledge and innovating for competitive edge.

The Food Trend Report, last published on Apr 17, 2014, includes 238 PRO Trends and 1,694 examples of food market research and food consumer trends related to: cooking, cooking trends, cuisine, low fat food, fast food, food industry, menus, restaurants, food advertising and food trends.

Custom Trend Reports - Jeremy Gutsche
trend research methodology Methodology - Our food research is based on Trend Hunter's 12,342 crowdsourced food trends and 1,905,000,000 total views of data. [Learn More]

What You'll Get:
• 238 Page / Slide Presentation Food PPT Report

Contents:
• 238 Food PRO Trends
• 1,694 Food Examples
• 237 Food Videos (Online) Food Videos
• 10,164 Food Images (Online) Food Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!

Custom Trend Reports Platform
Sample Food Pro Trends - Each Food PRO Trend is on its own slide with implications, a quantified score, and examples linked to online food articles, videos and images. Examples:

Smart Takeaway Designers get creative with innovative takeout food packaging Implications - The typical takeout container -- a cardboard carton or aluminum tray -- doesn't offer much in the way of imagination or creativity. Most often, the container doesn't even showcase the company's name or logo. However, more and more food brands are now embracing innovative packaging designs for their takeout containers in an effort to maintain a strong presence in consumers' minds, even after the food has been consumed. Ranging from food-cradling contraptions to slick, eco-friendly packaging, these innovative designs are a great way to set brands apart from one another.
Smart Takeaway
Designers get creative with innovative takeout food packaging
6 Examples + Score + Implications


Social Cooking Preparing food becomes a social affair with apps, tools and games Implications - With a variety of apps and online recipe tools available these days, cooking has become infinitely easier for even the most novice chef. Now, the act of cooking is also becoming more of a social activity, with everything from social media cooking apps to social cooking games encouraging consumers to share recipes, cook together and more. As the world becomes increasingly connected through technology, it only follows that individuals' everyday activities, such as cooking, become increasingly intertwined and connected as well.
Social Cooking
Preparing food becomes a social affair with apps, tools and games
6 Examples + Score + Implications


High Class Fast Extravagance and luxury shake up fast food industry Implications - Fast food has always been about low-cost and convenient dining, but today’s chains are disturbing the traditional definition of “fast food” with revitalized environments and gourmet versions of consumer favorites. Luxurious changes are affecting major players from McDonald’s to Subway, and while the typical drive-thru customer may not care much about the lavish updates, those who have avoided fast food—particularly for their inelegant atmospheres and unrefined menus—may find the luxury refurbishments enough to change their opinions.
High Class Fast
Extravagance and luxury shake up fast food industry
5 Examples + Score + Implications


Experiential Eating Luring patrons with more than physical aesthetics and good food Implications - Aesthetically pleasing decor and tasty offerings are to be expected of most restaurants, but forward-thinking diners and eateries are employing experience-based techniques to capture patrons. Not only do unique dining experiences draw new customers, such engaged eating also ensures their return.
Experiential Eating
Luring patrons with more than physical aesthetics and good food
11 Examples + Score + Implications


Pop-Up Eats Mobile restaurants follow footsteps of pop-up stores, engage in tryvertising Implications - Pop-up shops made a big wave in the world of retail last year. While still a favored method by retailers, especially fashion retailers, to promote and test their wares, pop-ups are also gaining attention among food businesses. Portable and with low overhead, these mobile kitchens allow restaurant owners to tryvertise their menus, similar to the tryvertising of traditional pop-up stores. For entrepreneurial chefs, pop-up restaurants may be a better way to kick off business than through heavy investment in traditional, non-mobile establishments.
Pop-Up Eats
Mobile restaurants follow footsteps of pop-up stores, engage in tryvertising
8 Examples + Score + Implications


Digital Dining Restaurants augment customer experience through use of technology Implications - Technology is quickly changing the food service industry, first with on-the-go ordering apps and restaurant locators, and now, through the use of interactive technologies that augment the in-store dining experience. From touchscreen tabletop menus to interactive music applications, these innovations not only make the process of food service more efficient and convenient, but they also enhance customer experience by providing a more engaging and interactive way to enjoy one's favorite restaurants.
Digital Dining
Restaurants augment customer experience through use of technology
8 Examples + Score + Implications


PLUS 232 more Food PRO Trends and 1,694 examples!


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