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About the chocolate Report - In the Chocolate Trend Report, companies will find an eclectic mix of trends, including chocolate recipes, original truffles, chocolate brownies, gift baskets and more. This candy subsection is in a constant state of change, as breakthroughs in marketing result in constantly upgraded products like Easter Eggs, white chocolate variations and hot chocolate spin offs. With the Chocolate Trend Report, businesses can easily isolate and track breakthroughs in this industry.

Who It's For - Our Chocolate Trend Report features the latest products and marketing campaigns of Cadbury, Nestle, Mars and more. Use Trend Hunter’s crowd-sourced research to cultivate cutting edge insight in this creative industry.

Using data from the Chocolate Trend Report can help companies navigate emerging opportunities, and leverage these developments for insight and innovation.

The chocolate Trend Report, last published on Aug 20, 2014, includes 189 PRO Trends and 2,221 examples of chocolate market research and chocolate consumer trends related to: truffles, chocolate brownies, gift baskets, candy, Easter eggs and chocolate trends.

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trend research methodology Methodology - Our chocolate research is based on Trend Hunter's 2,221 crowdsourced chocolate trends and 2,029,000,000 total views of data. [Learn More]

What You'll Get:
• 189 Page / Slide Presentation chocolate PDF Report chocolate PPT Report
• 189 Page In-Depth Reading Report chocolate PDF Report

Contents:
• 189 chocolate PRO Trends
• 2,221 chocolate Examples
• 311 chocolate Videos (Online) chocolate Videos
• 13,326 chocolate Images (Online) chocolate Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample chocolate Pro Trends - Each chocolate PRO Trend is on its own slide with implications, a quantified score, and examples linked to online chocolate articles, videos and images. Examples:

Branded Advent Advent calendars inspire brands to communicate anticipation to consumers Implications - Using the traditional advent calendar as inspiration, brands are creating campaigns that inspire anticipation with an added bonus of nostalgic appeal. Perfect for holiday products and promotions, this approach to advertising appeals to those who value brands that can entertain while selling products.
Branded Advent
Advent calendars inspire brands to communicate anticipation to consumers
5 Examples + Score + Implications


Social Good Snacking The charitable food market is expanded for an all-encompassing experience Implications - Charitable foods aren't a new innovation, but as consumers look for alternative ways to further immerse themselves in social good endeavors, the market is expanding with sustainable or charity-related snacks. This shift speaks to consumer preference for alternative product choices with meaning.
Social Good Snacking
The charitable food market is expanded for an all-encompassing experience
4 Examples + Score + Implications


Refined Takeaway Takeout packaging incorporates upscale aesthetics to elevate appeal Implications - Heightening experiences, dining establishments are adding sophisticated elements to traditionally insignificant features. Revitalizing takeout packages with minimalist aesthetics and couture designs, these items reflect a growing desire to add exclusive appeal to even the most trivial of activities.
Refined Takeaway
Takeout packaging incorporates upscale aesthetics to elevate appeal
4 Examples + Score + Implications


Sentimental Countdown Consumers turn to eclectically themed calendars to evoke emotional responses Implications - Moving away from traditional paper calendars, consumers are marking down special occasions with more eclectic and highly customized creations. Creating time trackers that are physically representative of special occasions like pregnancy and marriage, consumers are using symbolic imagery to create a more intimate and meaningful method of celebration.
Sentimental Countdown
Consumers turn to eclectically themed calendars to evoke emotional responses
5 Examples + Score + Implications


Baked Efficiency Saving time, consumers turn to alternative baking methods Implications - Catering to time-strapped consumers, brands are providing more efficient alternatives to traditionally comforting, baked goods. Offering the familiarity of baked snacks like cookies without the time-consuming techniques, these microwavable alternatives combine the allure of home-cooked goods with a desire for efficiency.
Baked Efficiency
Saving time, consumers turn to alternative baking methods
4 Examples + Score + Implications


Indulgent Marketing Food services turn to excessive activities for uninhibited exposure Implications - Taking a more uninhibited approach to marketing, brands and food services are offering consumers the chance to engage in spontaneous and shockingly indulgent activities. Providing contests and events that encourage messy and crude behavior, these marketing tactics reflect a rise in more casual consumer-brand engagements.
Indulgent Marketing
Food services turn to excessive activities for uninhibited exposure
4 Examples + Score + Implications


PLUS 183 more chocolate PRO Trends and 2,221 examples!



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