TREND Reports Logo

ALL > Lifestyle > Health Trend Report


About the Health Report - Let the Health Trend Report be your source for health and fitness trends. Today’s consumer is concerned with health and wellness, healthy living and health tips, and this report captures the changes in the healthy industry, from the availability of anti-stress methods to convenient, healthy eating.

Who It's For - For brands marketing health products, big-time pharmaceutical companies, weight loss brands or fitness companies, our research helps you stay on top of the latest cutting-edge health trends.

Our Health Trend Report ensures the health of your company doesn’t suffer from lack of information on the health industry. Use it to gain insight, knowledge and understanding of current health trends and you’ll be well on your way to successful innovation.

The Health Trend Report, last published on Apr 16, 2014, includes 177 PRO Trends and 1,377 examples of health market research and health consumer trends related to: fitness trends, health and wellness, healthy living, health industry, anti-stress, healthy eating, weight loss, diet and health trends.

Custom Trend Reports - Jeremy Gutsche
trend research methodology Methodology - Our health research is based on Trend Hunter's 7,079 crowdsourced health trends and 1,915,000,000 total views of data. [Learn More]

What You'll Get:
• 177 Page / Slide Presentation Health PPT Report

Contents:
• 177 Health PRO Trends
• 1,377 Health Examples
• 193 Health Videos (Online) Health Videos
• 8,262 Health Images (Online) Health Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!

Custom Trend Reports Platform
Sample Health Pro Trends - Each Health PRO Trend is on its own slide with implications, a quantified score, and examples linked to online health articles, videos and images. Examples:

The Pursuit of Happy Pleasure-inducing innovations to alleviate depression Implications - To counteract stress-induced health issues, more consumers are looking for ways to elevate their happiness. The economic crisis has taken its toll on health, lending appeal to positive designs, exercises and business concepts that promote joy and cater to this bliss-seeking crowd.
The Pursuit of Happy
Pleasure-inducing innovations to alleviate depression
12 Examples + Score + Implications


Naturopath Embraced This alternative approach to health is embraced on a mainstream scale Implications - Naturopathy is a pseudo-scientific form of healthcare that until previously, was associated solely with hippies and those fully dedicated to naturalistic ways of life. Current consumers, however, are more attracted to this healing method, as large-company skepticism has them denouncing traditional medicine. This is a result of a heightened interest in a holistically healthy, more pure lifestyle.
Naturopath Embraced
This alternative approach to health is embraced on a mainstream scale
5 Examples + Score + Implications


Social Fitness The ability to share health and fitness progress enhances consumer motivation Implications - Many people exercise with friends, which can be more motivating than working out alone. With the rise of social media fitness apps, consumers can now exercise with all 500 of their friends if they wish. The ability to track and share exercise or diet activities makes one accountable to their network, which may be all the incentive necessary for one to continue striving towards health and fitness goals.
Social Fitness
The ability to share health and fitness progress enhances consumer motivation
7 Examples + Score + Implications


Wearable Wellness Mobile monitors offer on-the-go health tracking Implications - Wearable gadgets and mobile apps are making it easier than ever before for a consumer to track his health. These health monitors don't just track fitness, but lifestyle, analyzing whether a person's habits and daily activities are having an impact on her wellness. Some devices also alert the consumer whenever something seems out of the ordinary. Being able to actively measure one's health may lead to enhanced wellness among society members in general, as well as a decreased need for a consumer to run to the doctor every time she feels under the weather.
Wearable Wellness
Mobile monitors offer on-the-go health tracking
5 Examples + Score + Implications


Anti-Slouch Position-correcting innovations help poor posture epidemic Implications - According to the National Institutes of Health, about 80 percent of Americans, at some point in their lives, will experience back pain, often caused by poor posture. One of the reasons for our prevalent bad posture is the increased number of office jobs, in which sitting for 8 hours a day (and subsequently going home to sit even more on the couch) is causing more cases of neck and back stress, which further induces us to slump and slouch. However, designers are now creating anti-slouch innovations, which help to correct poor posture when it happens. While some of these devices are offbeat and unusual, they provide a nice start to solving the growing poor posture epidemic.
Anti-Slouch
Position-correcting innovations help poor posture epidemic
6 Examples + Score + Implications


Tobacco Chic Romanticized images of smokers supersede anti-smoking campaigns Implications - Even though the health risks of smoking are more than crystal-clear, smoking is still an inspiration for an array of industries. Despite the rise in anti-smoking campaigns, fashion editorials, advertisements and photography still produce images that associate smoking with an ineffable "cool" factor.
Tobacco Chic
Romanticized images of smokers supersede anti-smoking campaigns
11 Examples + Score + Implications


PLUS 171 more Health PRO Trends and 1,377 examples!


Boost your health consumer insight!
Three options to kick-start your innovation...


1. Health Trend Report

177 Health PRO Trends
Health Trend Report
$2,100

2. All 2014 Reports

Health & 100+ Reports
2014 Trend Report
$1,980

3. All 2014 Reports +
Trend Hunter PRO

Trend Report Elite
$1,980
Most Popular - Save 32%