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Every day, top-tier innovators rely on our idea-filled pop culture reports, trend report library, customizable dashboard and dedicated advisors to identify new opportunities, make better decisions and deep dive new markets.

About the Pop Culture Report - Our Pop Culture Trend Report offers a wide variety of insightful celebrity trends, including those that pertain to influential superstars like Lady Gaga and Michael Jackson – two viral celebrities that have vastly influenced our culture.

Who It's For - Far more than mere trivia and celebrity gossip observations, our research is used by companies in various industries seeking to learn more about popular culture and in turn learn more about their customer and the world in which they live. Ever-evolving phenomenon like ‘Mad Men’ are shaping consumer desires; viral videos, celebrity news and online successes all make waves in social upheaval and evolution of the masses. Our Pop Culture Trend Report will identify the emerging patterns that will help you take advantage of the changes within your industry.

You might also consider our CUSTOM Pop Culture research - For as little as $500 per custom deep dive, our team will curate custom Pop Culture reports for your project, customer segments and brand. Each custom report is roughly 70 pages with 300 examples, including more specific lists and examples than our off-the-shelf Pop Culture trend report. [Learn More]

Custom Trend Reports Platform
Trend Reports Customers
trend research methodology Methodology - Unlike our competitors, who rely on gut instinct, our pop culture research is based on Trend Hunter's 50,670 crowdsourced pop culture trends and 2,040,000,000 total views of data. [Learn More]

The Pop Culture Report
Last published on Aug 25, 2014, the Pop Culture Report includes 426 PRO Trends (426 Pages) and 3,248 examples of pop culture market research and pop culture consumer trends related to: popular culture, celebrity trends, celebrity gossip, viral videos, Lady Gaga, Michael Jackson, celebrity news, media and pop culture trends. The report includes all of our Pop Culture research collected over the last few years.

What You'll Get:
• 426 Page / Slide Presentation Pop Culture PPT Report

Contents:
• 426 Pop Culture PRO Trends
• 3,248 Pop Culture Examples
• 455 Pop Culture Videos (Online) Pop Culture Videos
• 19,488 Pop Culture Images (Online) Pop Culture Images
• Additional Niche Reports (with a full subscription): Hip-Hop, Movie, Geek, Google, Music, Musical, Bollywood, Stop-Motion Animation, Broadcasting, Music Video, Infographic Design, Reality Television, Movie Trailer and more!


Sample Pop Culture Pro Trends - Each Pop Culture PRO Trend is on its own slide with implications, a quantified score, and examples linked to online pop culture articles, videos and images. Examples:

Geriatric Couture Seniors become the anti-fashion inspiration for young people Implications - Geriatric-inspired fashion is gaining ground in both personal and runway style. Looking to their grandparent’s closets, young people are finding madcap prints, old-school crochet and excessive embroidery à la mode. By remixing what was previously considered bland, the modern granny style can be considered anti-fashion for those looking to rebel against more trendy ensembles.
Geriatric Couture
Seniors become the anti-fashion inspiration for young people
12 Examples + Score + Implications


Fairytale Realism Infusing archetypal heroines into modern-day scenarios to evoke empathy Implications - Alongside the resurgence of fairytale themes to inspire nostalgia is its polar opposite, in which traditional storybook characters are brought into modern real-world scenarios. Feelings of nostalgia are replaced with empathy and heightened awareness of the human condition, society and culture.
Fairytale Realism
Infusing archetypal heroines into modern-day scenarios to evoke empathy
8 Examples + Score + Implications


Perpetual Adaptation Obsessed with aesthetics, society embarks on the eternal makeover Implications - Consumers still place tremendous importance on aesthetics, despite the existence of campaigns championing inner beauty over physical attractiveness and product functionality over external design. Makeovers of every kind run the gamut, with everything from iconic cartoons to plane interiors receiving generous revamps. Technology, especially, is an area in which the continual search for aesthetic betterment seems never-ending.
Perpetual Adaptation
Obsessed with aesthetics, society embarks on the eternal makeover
10 Examples + Score + Implications


Anti-Hipster The too-cool-for-school tribe receives some major backlash Implications - Hipsters have gone from being a hot subculture to one of the most hated mainstream youth cultures in less than two years, receiving tons of backlash from the blogosphere. This shift in attitude towards hipsters reveals the digital age’s influence on modern behavioral tribes and pop culture, in which the life span of popular groups, products and ideas are more short-lived than ever before.
Anti-Hipster
The too-cool-for-school tribe receives some major backlash
6 Examples + Score + Implications


Nostalgia Marketing Pop culture is fascinated with storybook nostalgia Implications - Storybook sentiment has gotten hold of consumers looking to escape their stresses and find a temporary refuge from adult responsibilities. Nostalgia marketing holds great appeal in times of uncertainty as it allows consumers to reminisce, bringing them back to simpler, more carefree times.
Nostalgia Marketing
Pop culture is fascinated with storybook nostalgia
12 Examples + Score + Implications


Niche Matchmaking Interest-focused dating sites let picky individuals find online love Implications - With the rise in acceptance for individualism and the pursuit of alternative interests, niche dating sites allow similarly-minded singles to meet. Unlike more popular dating sites that pool all singles together, this focused approach helps users establish a common ground well before the first date.
Niche Matchmaking
Interest-focused dating sites let picky individuals find online love
9 Examples + Score + Implications


PLUS 420 more Pop Culture PRO Trends and 3,248 examples!



FREE BONUS
(worth $1,000):
Buy a full trend report subscription and get one year of the customizable Trend Hunter PRO dashboard (for 1 user), including all 2000+ pages of PRO content and customizable filters to dive deeper into pop culture or any other category.


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426 Pop Culture PRO Trends
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