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About the Humor Report - The Humor Trend Report dives into the changes seen within the comedy industry and entertainment industry over the last year. It looks at the successes of brands such as the Comedy Network and Comedy Central, and also sheds light on more modern viral businesses like the hit website ‘Funny or Die.’

Who It's For - Our trend research is indispensable to those corporations operating in the entertainment industry, and marketers striving to better understand how to create a cultural connection with their customers.

Funny jokes aren’t enough to cut it in this industry. Our Humor Trend Report fills you in on how brands are using humor to really captivate consumers, offering crowdsourced research to help you innovate and plan your next marketing steps.

The Humor Trend Report, last published on Apr 01, 2014, includes 46 PRO Trends and 320 examples of humor market research and humor consumer trends related to: comedy, funny jokes, 'Funny or Die,' Comedy Network, Comedy Central, funny videos, comedy industry and humor trends.

Custom Trend Reports - Jeremy Gutsche
trend research methodology Methodology - Our humor research is based on Trend Hunter's 6,052 crowdsourced humor trends and 1,915,000,000 total views of data. [Learn More]

What You'll Get:
• 46 Page / Slide Presentation Humor PPT Report

Contents:
• 46 Humor PRO Trends
• 320 Humor Examples
• 45 Humor Videos (Online) Humor Videos
• 1,920 Humor Images (Online) Humor Images
• Additional Niche Reports (with a full subscription): Hip-Hop, Movie, Geek, Google, Music, Musical, Bollywood, Stop-Motion Animation, Broadcasting, Music Video, Infographic Design, Reality Television, Movie Trailer and more!

Custom Trend Reports Platform
Sample Humor Pro Trends - Each Humor PRO Trend is on its own slide with implications, a quantified score, and examples linked to online humor articles, videos and images. Examples:

Anti-Hipster The too-cool-for-school tribe receives some major backlash Implications - Hipsters have gone from being a hot subculture to one of the most hated mainstream youth cultures in less than two years, receiving tons of backlash from the blogosphere. This shift in attitude towards hipsters reveals the digital age’s influence on modern behavioral tribes and pop culture, in which the life span of popular groups, products and ideas are more short-lived than ever before.
Anti-Hipster
The too-cool-for-school tribe receives some major backlash
6 Examples + Score + Implications


Meme Reality The Internet's most infamous ideas are brought to life in products Implications - Internet memes have become such a big part of online culture that they are now starting to cross boundaries from the digital realm to the physical. Designers are creating tangible goods based on the most popular memes, and consumers are welcoming them with open arms, indicating that nothing in the virtual world stays virtual for very long.
Meme Reality
The Internet's most infamous ideas are brought to life in products
7 Examples + Score + Implications


Candid Branding Consumer parody pushes brands to stay truthful Implications - Many consumers consider marketing and branding to be fictitious—that is, based on more lies than truth in order to sell. Parodies of products bearing “the whole truth” are being made by consumers in an attempt to spread their skepticism of big brands, and as the digital domain can induce almost instantaneous backlash, it is wise for brands to stay on the path of honesty right from the beginning.
Candid Branding
Consumer parody pushes brands to stay truthful
6 Examples + Score + Implications


Teen Love Envy The public's fascination with young romance is a neverending nostalgic search Implications - Amid climbing divorce rates is a fascination with young love and an influx of teenage romance innovations. This nostalgic search for puppy love takes the consumer back to a time when romance was less complicated, and as more people become—and stay—single, more opt to uncover a dream world of retro romance.
Teen Love Envy
The public's fascination with young romance is a neverending nostalgic search
6 Examples + Score + Implications


Adaptive Symbolism Consumers respond to the World Cup's viral sport symbol, the vuvzela Implications - Throughout the 2010 FIFA World Cup, the vuvuzela caught the attention of millions. Due to its ear-splitting sound, the noisemaker has experienced a love/hate relationship among consumers—a relationship that marketers are more than happy to exploit. Familiar global symbols such as this have the power to appeal to various industries, whether professional sports, fashion or video games.
Adaptive Symbolism
Consumers respond to the World Cup's viral sport symbol, the vuvzela
10 Examples + Score + Implications


Catovations Cats are treated more and more like their human counterparts Implications - Pet owners have long been treating their furry friends as children of their own, but now the royal treatment is being taken one step further with an increase in unlikely cat innovations. Felines are getting first-class service with cat-oriented products including journals, TV shows, blogs, careers and camps.
Catovations
Cats are treated more and more like their human counterparts
8 Examples + Score + Implications


PLUS 40 more Humor PRO Trends and 320 examples!


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