ALL > Pop Culture > Music Trend Report

More:  Media Internet Humor Celebrity Videos Leaders

About the Music Report

The Music Trend Report dissects the ever-changing world of music while examining trends made popular by consumers. With modern technology, listeners can access content in a variety of ways on a variety of platforms. Whether it is an MP3 download, viewing music videos on a smartphone or creating a new song list of favorite music clips, consumers are changing the landscape of the music industry while simultaneously creating new market opportunities for businesses. Furthermore, artists nowadays are using social media sites like Twitter and Tumblr to promote album releases by giving away free songs to fans and making direct connections with consumers.

Who It's For

Any business that wants to leverage its presence in the music industry, including manufacturers of speaker and surround sound equipment, concert promoters, radio deejays, tech companies or music software engineers, will benefit from our crowd-sourced research. Our data will also be useful to advertisers, musicians, product developers and brand managers that want to use popular music trends to their competitive advantage.

Stay up-to-date on the most innovative aspects of the music industry with the Music Trend Report.

The Music Trend Report, last published on Apr 29, 2015, includes 435 PRO Trends and 2,175 examples of music market research and music consumer trends related to: MP3, downloading, concerts, audio, videos and music trends.

Custom Trend Reports Platform
Trend Reports Customers
trend research methodology

Methodology

Our music research is based on Trend Hunter's crowdsourced music articles and 2,349,000,000 total views of data. [Learn More]

Report Contents

• 435 Music PRO Trends = 435 Powerpoint Pages Music PPT Report
• 2,175 Music Examples

Online Extras With Full Subscription

• 305 Music Videos (Online) Music Videos
• 13,050 Music Images (Online) Music Images
• Additional Niche Reports (with a full subscription): Hip-Hop, Movie, Geek, Google, Music, Musical, Bollywood, Stop-Motion Animation, Broadcasting, Music Video, Infographic Design, Reality Television, Movie Trailer and more!



Sample Music Pro Trends

Each Music PRO Trend is on its own slide with implications, a quantified score, and examples linked to online music articles, videos and images. Examples:

Idol Branding Asian pop culture icons extend into branding to reflect fandom Implications - Recognizing pop culture fandom, particularly in certain parts of Asia, brands are turning to pop icon branding to cater to that market demographic. Referencing infamous K-Pop groups and famous anime characters, brands are using the popularity of cultural icons to not only connect with those fan bases, but also transform their products into a unique collectible item.
Idol Branding
Asian pop culture icons extend into branding to reflect fandom
4 Examples + Score + Implications


Experiential Cafe Coffee and tea houses elevate experiences with unique in-store services Implications - Recognizing the need to entertain patrons, cafes are turning to niche hybrid services to create memorable consumer experiences. Integrating film studios and 3D-printing services, coffee and tea retailers are seeking to not only add a sense of novelty to the retail experience, but also provide patrons with activities and services that consumers wouldn't typically have access to. The integration of these services helps traditional retailers transform ordinary consumer experiences into exciting and unconventional activities.
Experiential Cafe
Coffee and tea houses elevate experiences with unique in-store services
5 Examples + Score + Implications


Experiential Social Brands are adding an experiential element to social media Implications - Brands are offering consumers greater incentive to communicate online by making the process of sharing more engaging. Social media is so integrated into many consumers' lives, it's become routine. This shift demonstrates that many consumers relish the opportunity to elevate the social media experience from something mundane to something more memorable.
Experiential Social
Brands are adding an experiential element to social media
4 Examples + Score + Implications


Cultured Caffeine Coffee flavors turn to exotic cultural ingredients for diversity Implications - Adding an element of novelty to hot beverages, coffee retailers are turning to exotic cultural ingredients for allure. Adding spices and vegetables often associated with Asian cultures, retailers are looking to not only heighten flavor, but also transform traditional beverage experiences into a more exotic and experiential activity.
Cultured Caffeine
Coffee flavors turn to exotic cultural ingredients for diversity
4 Examples + Score + Implications


Sophisticating Social Brands elevate consumer content into social media art Implications - Using social media, particularly visual platforms, has become nothing short of an art form. Platforms like Instagram are encouraging users to not only share their content, but share it in a way that requires craftiness and creativity. Brands that help people elevate their own content, either by increasing the quality or adding to the level of artistry, foster closer connections with consumers.
Sophisticating Social
Brands elevate consumer content into social media art
4 Examples + Score + Implications


Dual-Purpose Care Elements of play are added to functional baby products for added entertainment Implications - Entertaining infants and toddlers can be quite the challenge, particularly while on the go, prompting parents to turn to infant products that are multifunctional and more engaging. Offering strollers and baby seats that double as toys as well as integrate media devices, retailers are providing a way to distract and entertain infants in a way that maintains a level of care and comfort while on the go.
Dual-Purpose Care
Elements of play are added to functional baby products for added entertainment
4 Examples + Score + Implications


Anti-Tech Packaging Tech product packaging evolves to reference a simpler time Implications - The world of technology is advancing at such a rapid pace, it can be overwhelming. Instead of alienating consumers with futuristic aesthetics, brands are opting for packaging that references a simpler time. Retro-inspired packaging not only draws upon the power of nostalgia, it also makes tech products more accessible for those with less tech savvy.
Anti-Tech Packaging
Tech product packaging evolves to reference a simpler time
4 Examples + Score + Implications


Generation Celebration Boomers look for generation-specific forms of amusement Implications - Many aging consumers have begun actively searching for forms of entertainment that speak to the boomer experience. Much of the entertainment industry is catering to a younger demographic, leading several boomers to produce generational exhibits, festivals and performances. The rise in boomer-specific entertainment indicates that consumers feel a sense of community when it comes to their generation.
Generation Celebration
Boomers look for generation-specific forms of amusement
6 Examples + Score + Implications


PLUS 429 more Music PRO Trends and 2,175 examples!



Boost your music consumer insight!
Three options to kick-start your innovation...


1. Music Trend Report

435 Music PRO Trends
Music Trend Report This report is only available to full Trend Report subscribers

2. All 2015 Reports

Music & 100+ Reports
2013 Trend Report
$1,250

3. All 2015 Reports +
Trend Hunter PRO

Trend Report Elite
$2,210 $1,250
Most Popular - Save 43%