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About the YouTube Report - The YouTube Trend Report features emerging YouTube stars, viral videos and more. With our research, businesses will have access to important metrics such as the demographics of certain products, as well as the popularity of each piece featured. As companies and consumers try to disperse content on this free medium, it is critical that businesses stay up-to-date on what’s viral, as this can vastly impact product development and marketing campaigns.

Who It's For - The YouTube Trend Report is ideal for professionals in social media, marketing, guerrilla marketing and more. Whether you are creating a media strategy that reflects today’s fast-paced consumer, or looking for marketing ideas, our report will be a valuable source of inspiration.

Spark creativity and filter through the most cutting-edge content with the YouTube Trend Report.

The YouTube Trend Report, last published on Aug 19, 2014, includes 160 PRO Trends and 1,886 examples of youtube market research and youtube consumer trends related to: viral videos, content, marketing campaigns, guerrilla marketing, social media and youtube trends.

Custom Trend Reports Platform
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trend research methodology Methodology - Our youtube research is based on Trend Hunter's 1,886 crowdsourced youtube trends and 2,043,000,000 total views of data. [Learn More]

What You'll Get:
• 160 Page / Slide Presentation YouTube PDF Report YouTube PPT Report
• 160 Page In-Depth Reading Report YouTube PDF Report

Contents:
• 160 YouTube PRO Trends
• 1,886 YouTube Examples
• 264 YouTube Videos (Online) YouTube Videos
• 11,316 YouTube Images (Online) YouTube Images
• Additional Niche Reports (with a full subscription): Facebook, Twitter, YouTube, LinkedIn and more!



Sample YouTube Pro Trends - Each YouTube PRO Trend is on its own slide with implications, a quantified score, and examples linked to online youtube articles, videos and images. Examples:

Satirical Heartbreak Seeking solace, consumers showcase their personal trials in a comical light Implications - Choosing to publicize rather than conceal upsetting experiences, modern consumers, particularly young people, are making light of their situations to demonstrate self-awareness. Using social media and sarcastic statements to poke fun at the situation, these satirical examples showcase a growing desire to tackle personal dilemmas in a more open way.
Satirical Heartbreak
Seeking solace, consumers showcase their personal trials in a comical light
5 Examples + Score + Implications


Illusory Design Minimalism expands to utilize a floating and levitation-focused aesthetic Implications - Consumers are increasingly warming to a minimalist aesthetic in design and are seeking the next level of sparse design, which is coming in the form of illusion. Utilizing magnets and other clever means, the designs further eliminate clutter and signify a preference for a playful but sleek aesthetic in design.
Illusory Design
Minimalism expands to utilize a floating and levitation-focused aesthetic
6 Examples + Score + Implications


Fandom Marketing Brands are strategically tying team pride and product consumption together Implications - The inclusive nature of teams and fandom resonate strongly with consumers, which is being adopted by brands as a means to feed off of the associated passion. Using sponsorships and event-branded products to create a fanatic atmosphere, brands are becoming a part of the action to the delight of consumers.
Fandom Marketing
Brands are strategically tying team pride and product consumption together
5 Examples + Score + Implications


Meta-Marketing Brands thrive for authenticity, making use of self-aware marketing tactics Implications - The shift from over-the-top marketing campaigns to more subtle forms of print and television ads has become apparent. Particularly with the rise of millennial purchasing power, brands are looking for ways to appeal "real" to this consumer segment and self-mockery is becoming a fast track to become relatable to Gen Y. This form of advertising is now moving beyond marketing and beginning to bleed into other areas such as packaging and retail spaces.
Meta-Marketing
Brands thrive for authenticity, making use of self-aware marketing tactics
9 Examples + Score + Implications


Sporting Consumption Utilizing the social aspect of sports, brands correlate drinking with pride Implications - Sporting events are inherently social for players and viewers, as is the act of drinking, which are being married by brands in a bid to ritualize consumption. This utilization of social momentum surrounding sports events like the World Cup satisfy a consumer need for lifestyle accommodation and the uniting of fans around a common cause.
Sporting Consumption
Utilizing the social aspect of sports, brands correlate drinking with pride
7 Examples + Score + Implications


Soccer Schadenfreude Sporting events get spoofed as fans crave enhanced levels of interaction Implications - While sporting events like the World Cup are shrouded in tradition, fans are taking the serious nature as an opportunity for parody as they poke fun at the ceremonies and participants. This shift towards humor with regard to sports and events helps to humanize participants and make them more approachable for fans; a coveted characteristic for consumers.
Soccer Schadenfreude
Sporting events get spoofed as fans crave enhanced levels of interaction
6 Examples + Score + Implications


PLUS 154 more YouTube PRO Trends and 1,886 examples!



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(worth $1,000):
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1. YouTube Trend Report

160 YouTube PRO Trends
YouTube Trend Report This report is only available to full Trend Report subscribers

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YouTube & 100+ Reports
2013 Trend Report
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