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About the Social Media Report - Our Social Media Trend Report brings the popularity of social media into perspective, showcasing the rapid rise of social media such as Twitter and Facebook, and its influence on branding, online marketing, communication and consumer purchasing decisions.

Who It's For - Offering information on Twitter trends, Facebook trends and trends within emerging social networks like Skype, our research is for anyone looking to create an online presence through social networking websites. Brands who want to understand the evolving world of social media, the blogosphere and sites like Blogspot will benefit from our research.

The Social Media Trend Report will assist in clarifying your company’s social media goals. Giving you insight into the patterns within online advertising, marketing and brand presence, our crowdsourced research is an essential tool for innovating in a changing digital world.

The Social Media Trend Report, last published on Apr 22, 2014, includes 156 PRO Trends and 1,033 examples of social media market research and social media consumer trends related to: Twitter, Facebook, Skype, social networking, social networks, Blogspot, online marketing, business networks and social media trends.

Custom Trend Reports - Jeremy Gutsche
trend research methodology Methodology - Our social media research is based on Trend Hunter's 4,533 crowdsourced social media trends and 1,918,000,000 total views of data. [Learn More]

What You'll Get:
• 156 Page / Slide Presentation Social Media PPT Report

Contents:
• 156 Social Media PRO Trends
• 1,033 Social Media Examples
• 145 Social Media Videos (Online) Social Media Videos
• 6,198 Social Media Images (Online) Social Media Images
• Additional Niche Reports (with a full subscription): Facebook, Twitter, YouTube, LinkedIn and more!

Custom Trend Reports Platform
Sample Social Media Pro Trends - Each Social Media PRO Trend is on its own slide with implications, a quantified score, and examples linked to online social media articles, videos and images. Examples:

Interactive Retail Stores focus on customer engagement as primary business strategy Implications - When product differentiation is non-existent and advertising goes unnoticed, consumer engagement becomes key in business success. Many retailers are turning to interactive shopping experiences to solidify relationships. Since purchases are often the result of emotions, maximizing a customer's hands-on experience within a retail environment -- whether in a physical store or online -- may increase positive feelings and brand loyalty.
Interactive Retail
Stores focus on customer engagement as primary business strategy
12 Examples + Score + Implications


Social Shopping Shopaholics are using social media for networking and retail therapy Implications - To many consumers, shopping can be as much about buying as it is about socializing. Attempting to capitalize on the fact that many online shoppers like to review, network and interact as they shop, online storefronts are adding networking platforms to their virtual operations, while marketers are scrambling to apply social media sites like Facebook and Twitter to their selling tactics.
Social Shopping
Shopaholics are using social media for networking and retail therapy
8 Examples + Score + Implications


Augmented Reality Shopping Virtual interactivity is changing the traditional purchasing experience Implications - The way we shop is undergoing a radical change, as retailers incorporate augmented reality by infusing traditional services with a virtual twist. The augmented reality shopping experience creates an increased ability to test out products and locate places to buy specific items, which may cause a shift in buyer behavior as the physical aspect of shopping becomes increasingly unnecessary.
Augmented Reality Shopping
Virtual interactivity is changing the traditional purchasing experience
8 Examples + Score + Implications


Niche Matchmaking Interest-focused dating sites let picky individuals find online love Implications - With the rise in acceptance for individualism and the pursuit of alternative interests, niche dating sites allow similarly-minded singles to meet. Unlike more popular dating sites that pool all singles together, this focused approach helps users establish a common ground well before the first date.
Niche Matchmaking
Interest-focused dating sites let picky individuals find online love
9 Examples + Score + Implications


Social Appvertising Brands use Facebook apps to futher interactive campaigns Implications - Using social media to spread a brand’s message through Tweets, shares and “likes” may have been enough in the past. Now, however, companies are taking it one step further by using interactive applications in their campaigns. Facebook apps, in particular, are being employed by brands that wish to maximize consumer engagement to its highest level, whether it’s a design contest or experimenting with one’s skin color.
Social Appvertising
Brands use Facebook apps to futher interactive campaigns
6 Examples + Score + Implications


Tangible Social Media Printed versions of social networking sites give users lasting connections Implications - Connected consumers are beginning to look for ways in which they can make their social media connections last longer; one way is through printed versions of their favorite social networking sites. Through printed memoirs, custom books and even comics, users can experience social media in a way that counteracts the fleeting and transient nature of their online interactions.
Tangible Social Media
Printed versions of social networking sites give users lasting connections
7 Examples + Score + Implications


PLUS 150 more Social Media PRO Trends and 1,033 examples!


Boost your social media consumer insight!
Three options to kick-start your innovation...


1. Social Media Trend Report

156 Social Media PRO Trends
Social Media Trend Report
$2,100

2. All 2014 Reports

Social Media & 100+ Reports
2014 Trend Report
$1,980

3. All 2014 Reports +
Trend Hunter PRO

Trend Report Elite
$1,980
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