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About the Facebook Report - The Facebook Trend Report presents innovations taking place both within and outside the online community. Ever since Facebook overtook MySpace as the most popular social media platform in the world, more and more people started getting Facebook profiles, uploading Facebook pictures and adding friends in order to flesh out their online identity. The effects of this convergence of reality and cyberspace has meant ripe opportunity for businesses, as demonstrated in our report. With our crowd-sourced research, track how companies are using social plug-ins, social media strategies, Facebook pages, and creative ad campaigns to garner support and build brand loyalty.

Who It's For - The Facebook Trend Report is ideal for brand managers, community managers, marketing agencies, digital media consultants and anyone looking to harness the marketing power of social media. The Facebook Trend Report tracks the latest Facebook campaigns and strategies that have resonated most with consumers.

Spark creativity and innovative social media marketing strategies with the Facebook Trend Report.

The Facebook Trend Report, last published on Jul 30, 2014, includes 289 PRO Trends and 3,446 examples of facebook market research and facebook consumer trends related to: online community, social media, online identity, profiles, networking and facebook trends.

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trend research methodology Methodology - Our facebook research is based on Trend Hunter's 3,446 crowdsourced facebook trends and 2,000,000,000 total views of data. [Learn More]

What You'll Get:
• 289 Page / Slide Presentation Facebook PDF Report Facebook PPT Report
• 289 Page In-Depth Reading Report Facebook PDF Report

Contents:
• 289 Facebook PRO Trends
• 3,446 Facebook Examples
• 482 Facebook Videos (Online) Facebook Videos
• 20,676 Facebook Images (Online) Facebook Images
• Additional Niche Reports (with a full subscription): Facebook, Twitter, YouTube, LinkedIn and more!



Sample Facebook Pro Trends - Each Facebook PRO Trend is on its own slide with implications, a quantified score, and examples linked to online facebook articles, videos and images. Examples:

Covert Capture A rise in self documentation has consumers seeking out undercover documentation Implications - Providing an alternative form of self-documentation, consumers are turning to secret cameras and spy devices for more unrehearsed results. Offering a more authentic form of self-recording than Instagram or Twitter, hidden cameras and integrated devices allow consumers to record situations in an unrestricted manner. This speaks to a growing fascination consumers have with themselves.
Covert Capture
A rise in self documentation has consumers seeking out undercover documentation
5 Examples + Score + Implications


Celeb Embodiment A desire to emulate media icons has users turning to crafty forms of imitation Implications - Pop culture fandom is moving beyond buying branded merchandise toward imitation. Consumers are using smartphones, tattoos and even pieces of home decor to imitate popular figures (and their sense of status) in media. This allows consumers to detach from a more mundane reality.
Celeb Embodiment
A desire to emulate media icons has users turning to crafty forms of imitation
4 Examples + Score + Implications


Offline Glorification Consumers look to celebrate real world interaction by limiting time online Implications - Consumers are accustom to doing everything online, but as technology becomes even more ubiquitous, solutions to limit time online are rising. The quest to spend time offline signifies consumer preference for real-world experiences, but also a desire for balance between modern conveniences and simplicity.
Offline Glorification
Consumers look to celebrate real world interaction by limiting time online
5 Examples + Score + Implications


Emotional Healthvertising Health campaigns target issues like self-esteem to instill motivation Implications - Straying away from mere superficial benefits, fitness and health campaigns are targeting deeper emotional concerns. Referencing issues like body image, these marketing tactics incorporate personal hardships that consumers, particularly women, can relate to. Thus, creating a deeper psychological link with the viewer.
Emotional Healthvertising
Health campaigns target issues like self-esteem to instill motivation
4 Examples + Score + Implications


Sensory-Crossed Audio Consumers add audio-enhancing software to online engagement Implications - Going one step beyond the visual tendencies of social media, users are turning to personalized audio enhancements to add a more immersive quality to online engagement. Seeking customization, consumers are utilizing software and apps to help add audio to photographs and online platforms, reflecting a need for more individualized, yet equally social methods of activity.
Sensory-Crossed Audio
Consumers add audio-enhancing software to online engagement
4 Examples + Score + Implications


Automated Drive Payments and parking are made easier with mobile app technology Implications - Seeking to make the hassles of driving more conducive to a tight schedule, drivers are turning to apps that help make tasks like car maintenance and finding parking more efficient. Taking the convenience of technology beyond the actual driving experience, automated apps combine mature, adult activities with a desire for more self-sufficient, yet high-tech methods of day-to-day responsibilities.
Automated Drive
Payments and parking are made easier with mobile app technology
4 Examples + Score + Implications


PLUS 283 more Facebook PRO Trends and 3,446 examples!



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289 Facebook PRO Trends
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