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About the Facebook Report - The Facebook Trend Report presents innovations taking place both within and outside the online community. Ever since Facebook overtook MySpace as the most popular social media platform in the world, more and more people started getting Facebook profiles, uploading Facebook pictures and adding friends in order to flesh out their online identity. The effects of this convergence of reality and cyberspace has meant ripe opportunity for businesses, as demonstrated in our report. With our crowd-sourced research, track how companies are using social plug-ins, social media strategies, Facebook pages, and creative ad campaigns to garner support and build brand loyalty.

Who It's For - The Facebook Trend Report is ideal for brand managers, community managers, marketing agencies, digital media consultants and anyone looking to harness the marketing power of social media. The Facebook Trend Report tracks the latest Facebook campaigns and strategies that have resonated most with consumers.

Spark creativity and innovative social media marketing strategies with the Facebook Trend Report.

The Facebook Trend Report, last published on Apr 17, 2014, includes 264 PRO Trends and 3,243 examples of facebook market research and facebook consumer trends related to: online community, social media, online identity, profiles, networking and facebook trends.

Custom Trend Reports - Jeremy Gutsche
trend research methodology Methodology - Our facebook research is based on Trend Hunter's 3,243 crowdsourced facebook trends and 1,906,000,000 total views of data. [Learn More]

What You'll Get:
• 264 Page / Slide Presentation Facebook PDF Report Facebook PPT Report
• 264 Page In-Depth Reading Report Facebook PDF Report

Contents:
• 264 Facebook PRO Trends
• 3,243 Facebook Examples
• 454 Facebook Videos (Online) Facebook Videos
• 19,458 Facebook Images (Online) Facebook Images
• Additional Niche Reports (with a full subscription): Facebook, Twitter, YouTube, LinkedIn and more!



Sample Facebook Pro Trends - Each Facebook PRO Trend is on its own slide with implications, a quantified score, and examples linked to online facebook articles, videos and images. Examples:

Adolescent Capture Parents turn to photography to add cultural diversity to youthful engagement Implications - While technological devices provide convenient sources of entertainment for kids, the indoor usage of gadgets often halts youths from experiencing more diverse, outdoor endeavors. Seeking alternative sources of play, parents are turning to youthful photography devices to combine high-tech engagement with the need for more culturally diverse activities. Exposing children to more mature, adult activities reflects a need for more independent, and stimulating methods of interaction.
Adolescent Capture
Parents turn to photography to add cultural diversity to youthful engagement
5 Examples + Score + Implications


Grassroots Humor As Hollywood comedy loses panache, consumers opt for cheap versions of comedy Implications - The comedy industry spends copious amounts of money each year trying to garner the attention of highly critical consumers both on and offline, but a desire for something less formalized and more grassroots is bringing about a genuine preference for low budget comedic endeavours. Charmed by the quirk of shoddy scenery and poor acting, consumers are consistently becoming disillusioned by Hollywood-centric blockbusters and would prefer seeing actors go for coffee or the struggling comedian perform for fans on Chatroulette.
Grassroots Humor
As Hollywood comedy loses panache, consumers opt for cheap versions of comedy
7 Examples + Score + Implications


Hyper Self-Sufficiency Tech enables consumers to enjoy services without servers Implications - Technology was created for the purpose of doing what people can do in a better, faster way. This concept is taken to new heights as professions from the service industry are replaced with apps and the like. This pattern of hyper self-sufficiency lends to the old suspicion that if you want something done right, you should do it yourself, allowing for ultra-customization for every individual.
Hyper Self-Sufficiency
Tech enables consumers to enjoy services without servers
5 Examples + Score + Implications


Relational Consumption As fewer meals are eaten in groups, brands personify food to fill the void Implications - Food is an inherently personal topic, as it is often consumed in close company, which subsequently engrains emotional connections. This notion of the consumer relationship with food is being explored closer than ever with brands personifying products and bolstering the personal nature of consumption with more tenacity. As fewer meals are eaten in the company of others and a sedentary lifestyle takes dominance in the mainstream, the concept of food as a consistent friend is creating new correlations that not only strike odd connections, but also create inseparable bonds.
Relational Consumption
As fewer meals are eaten in groups, brands personify food to fill the void
7 Examples + Score + Implications


Engaging Commute Interactive subway ads reflect a need for more integrated marketing tactics Implications - While brands often seek out more open and exposed forms of product placement, blatant ad campaigns are often ignored by consumers too busy to pay attention. Seeking to catch consumer interest through more habitual day-to-day techniques, brands are turning to interactive marketing tactics such as immersive subway stunts to engage individuals on a more approachable level. Turning average commuter settings into engaging campaigns allows brands to connect with individuals in a setting that feels more convenient than intrusive.
Engaging Commute
Interactive subway ads reflect a need for more integrated marketing tactics
7 Examples + Score + Implications


Sentimental Transport Romantic transport aesthetics add emotional allure to methods of travel Implications - While there is a plethora of possible destinations to visit around the globe, having beautiful scenery or architecture is simply not enough to attract modern consumers who desire personal satisfaction from their purchases. Seeking to appeal to travelers' need for companionship, heartfelt visual aesthetics and on-the-move matchmaking services give the promise of loneliness remedied in times when most communication is brief and impersonal.
Sentimental Transport
Romantic transport aesthetics add emotional allure to methods of travel
7 Examples + Score + Implications


PLUS 258 more Facebook PRO Trends and 3,243 examples!


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264 Facebook PRO Trends
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