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About the Video Editing Report

Explore the expansive and constantly evolving landscape of films, homemade movies and video production with Trend Hunter's Video Editing Report. With our research, businesses will discover what editing programs are most popular with consumers, such as Adobe Premiere, Avid Studio and Window's Movie Maker. Nowadays, most PCs and laptops are equipped with editing software and video effects that can turn your average film into a Steven Spielberg epic. Our report will examine the ease of editing videos in this day and age, while highlighting companies and products on the forefront of video editing software.

Who It's For

Professionals who work in video production, the film industry or advertising that want to enhance creativity and bolster innovation will profit from the wealth of crowd-sourced data in our report. Whether you are a video editor, director or DIY filmmaker, our Video Editing Report will give you the tools to isolate consumer habits and expand on business strategies.

Use the Video Editing Trend Report to stay on the cutting-edge of editing software while leveraging the data to create innovative campaigns, design new products and to isolate emerging patterns.

The Video Editing Trend Report, last published on Apr 23, 2015, includes 830 PRO Trends and 4,150 examples of video editing market research and video editing consumer trends related to: editing software, video production, video effects, laptops, film editing and video editing trends.

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Methodology

Our video editing research is based on Trend Hunter's crowdsourced video editing articles and 2,341,000,000 total views of data. [Learn More]

Report Contents

• 830 Video Editing PRO Trends = 830 Powerpoint Pages Video Editing PPT Report
• 4,150 Video Editing Examples

Online Extras With Full Subscription

• 581 Video Editing Videos (Online) Video Editing Videos
• 24,900 Video Editing Images (Online) Video Editing Images
• Additional Niche Reports (with a full subscription): Smartphone, Gaming, Space, Google, Android, Camera, Chemicals, Television, Headphones, Global Positioning System, Tablet, Radio, Mobile, Video Editing, SLR, Online Gaming, App, HDTV, 3D Glasses, Camera Accessories, Gaming Apps, Keyboards, Audio, Touchscreen, Console, Presentation, Email, Laptop, Electronics, Stereo and more!



Sample Video Editing Pro Trends

Each Video Editing PRO Trend is on its own slide with implications, a quantified score, and examples linked to online video editing articles, videos and images. Examples:

Covert Campaigning Brands create faux accounts on social platforms to engage consumers Implications - Moving beyond traditional social media engagement, brands are turning to unsuspecting online tactics to add intrigue to the brand-consumer experience. Creating faux profiles and accounts, brands are going undercover to engage with consumers in a more lighthearted yet approachable manner. This covert tactic reflects a need to not only engage with consumers online, but to do so in a way that fosters a real and authentic connection with those involved.
Covert Campaigning
Brands create faux accounts on social platforms to engage consumers
4 Examples + Score + Implications


Experiential Social Brands are adding an experiential element to social media Implications - Brands are offering consumers greater incentive to communicate online by making the process of sharing more engaging. Social media is so integrated into many consumers' lives, it's become routine. This shift demonstrates that many consumers relish the opportunity to elevate the social media experience from something mundane to something more memorable.
Experiential Social
Brands are adding an experiential element to social media
4 Examples + Score + Implications


Sophisticating Social Brands elevate consumer content into social media art Implications - Using social media, particularly visual platforms, has become nothing short of an art form. Platforms like Instagram are encouraging users to not only share their content, but share it in a way that requires craftiness and creativity. Brands that help people elevate their own content, either by increasing the quality or adding to the level of artistry, foster closer connections with consumers.
Sophisticating Social
Brands elevate consumer content into social media art
4 Examples + Score + Implications


Self-Serve Display Offering customers a sense of autonomy, kiosks integrate self-serve tactics Implications - Recognizing the individual needs of each consumer, brands and retailers are turning to high-tech kiosk displays to offer customers a more personalized experience. Allowing those passing by to engage with products and services through touchscreen displays and automated technology, brands are allowing customers to test and engage with products without the need for inconvenient face-to-face interaction.
Self-Serve Display
Offering customers a sense of autonomy, kiosks integrate self-serve tactics
4 Examples + Score + Implications


Branded Body Honesty Brands that are open about insecurities resonate with consumers Implications - The road to self-acceptance is by no means an easy one, and though many consumers are taking a celebratory approach to body image, this does not mean they are free from insecurity. Consumers are opting to expose, rather than conceal, these insecurities as a form of empowerment, and they appreciate brands that do the same. This shift reveals a desire for consumer-brand interaction that's open, honest and conducive to sharing.
Branded Body Honesty
Brands that are open about insecurities resonate with consumers
4 Examples + Score + Implications


Plus-Size Positivism Consumers search for unique ways to feel good about their bodies Implications - Body acceptance still has a long way to go before it will reach the mainstream, but that hasn't discouraged plus-size consumers from searching for new ways to feel good about themselves. Whether it's enjoying user-generated content on the Internet or supporting body positive brands, consumers are taking a more positive, pleasure-based approach to self-acceptance.
Plus-Size Positivism
Consumers search for unique ways to feel good about their bodies
7 Examples + Score + Implications


Bodily Esteem Consumers challenge the mainstream by openly celebrating body diversity Implications - The fashion industry claims to have embraced body diversity, but its definition of "plus-size" remains narrow. As a result, consumers feeling overlooked by the industry are gravitating towards fashion and media channels that make bold, celebratory political statements surrounding the issue. This shift towards bodily esteem suggests that consumers are searching for transparency, as well as representation, from fashion media.
Bodily Esteem
Consumers challenge the mainstream by openly celebrating body diversity
4 Examples + Score + Implications


Tech Mimicry Consumers opt for packaging that references the style of technology brands Implications - Industries outside of the technology sphere, such as food or fashion, have adopted a tech-focused style of packaging in order to better appeal to the modern consumer. This shift in packaging reveals not only the universality of technology, but the cult-like status it has achieved among consumers, who closely identify with the aesthetics of their favorite brands.
Tech Mimicry
Consumers opt for packaging that references the style of technology brands
4 Examples + Score + Implications


PLUS 824 more Video Editing PRO Trends and 4,150 examples!



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