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About the Glasses Report - The Glasses Trend Report features the latest trends in eyewear, including 3D glasses, designer frames and sunglasses. With our crowd-sourced research, users will gain valuable insight into how pop culture icons influence consumer tastes and the shift to non-prescription eyewear being considered fashionable.

Who It's For - Our research is ideal for eyewear retailers, designers and those in advertising and marketing within the industry.

Gain access to the latest innovations by Ray Ban, Oakley and independent shops, and incite creativity with the Glasses Trend Report.

The Glasses Trend Report, last published on Jul 30, 2014, includes 101 PRO Trends and 1,326 examples of glasses market research and glasses consumer trends related to: eyewear, 3D glasses, designer frames, sunglasses, fashion and glasses trends.

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trend research methodology Methodology - Our glasses research is based on Trend Hunter's 1,326 crowdsourced glasses trends and 1,999,000,000 total views of data. [Learn More]

What You'll Get:
• 101 Page / Slide Presentation Glasses PDF Report Glasses PPT Report
• 101 Page In-Depth Reading Report Glasses PDF Report

Contents:
• 101 Glasses PRO Trends
• 1,326 Glasses Examples
• 186 Glasses Videos (Online) Glasses Videos
• 7,956 Glasses Images (Online) Glasses Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Glasses Pro Trends - Each Glasses PRO Trend is on its own slide with implications, a quantified score, and examples linked to online glasses articles, videos and images. Examples:

Disguised Accessorizing 2.0 The idea of duality is interpreted literally in fashion Implications - Duality within one's personality is a concept as old as Greek mythology; it has since evolved beyond acceptance and into the realm of glamorization, particularly within the fashion industry. In the past, disguised accessorizing referred specifically to masks as a means of indulging in escapism. Current forms of disguise in fashion include concealed secrets, adding fuel to the idea that privacy, even in an over-communicated world, is intriguing.
Disguised Accessorizing 2.0
The idea of duality is interpreted literally in fashion
7 Examples + Score + Implications


Dessert Nostalgia Childhood treats are added to sophisticated adult snacks for nostalgic allure Implications - Consumers are adding an element of nostalgia to traditionally stuffy adult treats to heighten appeal. Using snacks like Pop Rocks to enhance truffles and alcoholic beverages with texture, these revamped recipes speak to a desire for familiarity, even in experimental cuisine.
Dessert Nostalgia
Childhood treats are added to sophisticated adult snacks for nostalgic allure
5 Examples + Score + Implications


Cartable Branding Alcohol packaging gets a portable redesign for the convenience-loving consumer Implications - While alcohol consumption was previously centered around the ritual of mixing drinks, the modern branding of alcohol is changing the consumer experience to be centered on convenience and portability. The reformatting of alcohol with ready-to-go branding denotes preference for method over means for consumers who will sacrifice experience for time savings.
Cartable Branding
Alcohol packaging gets a portable redesign for the convenience-loving consumer
6 Examples + Score + Implications


Sophisticated Mundane Consumers who can't afford luxury opt for luxe-branded regular products Implications - Previously, the divide between the opulent and the frugal was much larger than now, with luxury companies offering bits of prestige in the form of more low-brow, day-to-day products. Consumers who can't buy off-runway clothing, yet still want to brag about their designer products flock to these mundane, yet prestigious products as a compromise.
Sophisticated Mundane
Consumers who can't afford luxury opt for luxe-branded regular products
5 Examples + Score + Implications


Adaptable Sommelier Wine accessories recieve practical enhancements as convenience is prioritized Implications - Opting for convenience over aesthetic, wine drinkers are turning to more customized methods of alcoholic consumption. Offering features such as self-chilling and rubberized handles, these wine accessories prioritize practicality, reflecting a shift away from desires of prestige toward more personal conveniences.
Adaptable Sommelier
Wine accessories recieve practical enhancements as convenience is prioritized
5 Examples + Score + Implications


Immersive Entertainment Cinema utilizes multi-sensory technologies to further mimic reality Implications - Things like interactivity, 4D viewing and augmented reality are making their way from theme parks to movie theatres. As online streaming and illegal pirating of movies continues to pose a threat to Hollywood, movie theatres are striving for ways to get more traffic. These technologies are also beginning to be brought into the home as the cost of these technologies becomes more feasible for the average consumer.
Immersive Entertainment
Cinema utilizes multi-sensory technologies to further mimic reality
8 Examples + Score + Implications


PLUS 95 more Glasses PRO Trends and 1,326 examples!



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