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About the Bottle Report

The Bottle Trend Report provides an extensive look into bottle design and packaging. Glass wine bottles, military canteen jars, beer bottles and even custom water bottles are becoming more minimalist, as consumers are looking for less clutter in their lives. Additionally, consumers are making eco-friendly purchasing choices, favoring glass bottles over plastic bottles in recent months. With a recent surge of liquor bottles featuring simplistic patterns, it is essential for businesses to track and identify these patterns to follow customer tendencies.

Who It's For

Any company involved in bottle manufacturing can use our report to identify trends in the industry. Furthermore, marketing strategists, brand directors and innovation leaders within the bottling industry stand to benefit from our consumer-cultivated data.

Enhance innovation at your company by honing in on consumer preferences with crowd-sourced research found in the Bottle Trend Report.

The Bottle Trend Report, last published on Apr 27, 2015, includes 305 PRO Trends and 1,525 examples of bottle market research and bottle consumer trends related to: beer bottles, glass bottles, wine bottles, jars, plastic bottles and bottle trends.

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trend research methodology

Methodology

Our bottle research is based on Trend Hunter's crowdsourced bottle articles and 2,343,000,000 total views of data. [Learn More]

Report Contents

• 305 Bottle PRO Trends = 305 Powerpoint Pages Bottle PPT Report
• 1,525 Bottle Examples

Online Extras With Full Subscription

• 214 Bottle Videos (Online) Bottle Videos
• 9,150 Bottle Images (Online) Bottle Images
• Additional Niche Reports (with a full subscription): Bottle, Packaging, Shockvertising, Communications, Guerrilla Marketing, Labeling, Logo, Print Advertising, Television Advertising, Billboard, Social Media Marketing and more!



Sample Bottle Pro Trends

Each Bottle PRO Trend is on its own slide with implications, a quantified score, and examples linked to online bottle articles, videos and images. Examples:

Appified Sommelier Consumers turn to apps for a more informed, personalized approach to wine Implications - Thanks to the widespread reach of the Internet and mobile technology, the average consumer can now become a self-schooled expert on almost anything. For instance, many consumers have turned to mobile apps to educate themselves on wine, a notoriously pretentious area of interest. The app format not only makes wine education more accessible, it also ensures it is more personalized by saving and identifying consumer preferences.
Appified Sommelier
Consumers turn to apps for a more informed, personalized approach to wine
4 Examples + Score + Implications


Meta Display Brands turn to over-arching product displays to heighten consumer engagement Implications - Realizing the need to go beyond traditional product display, brands are turning to large-scale aesthetics to help make the buying experience more experiential. Crafting displays within displays to create a more immersive consumer experience, brands are using over-arching shelves and booths to create their own world within supermarkets and store aisles, allowing buyers to temporarily immerse and surround themselves with a brand.
Meta Display
Brands turn to over-arching product displays to heighten consumer engagement
4 Examples + Score + Implications


Conscious Libation Alcohol brands adopt green branding techniques to showcase awareness Implications - Seeking to connect with a broader market audience, alcohol brands typically associated with luxe lifestyle and excessive behavior are turning to eco branding techniques to showcase a sense of awareness. Offering everything from recyclable packaging to environmentally conscious labeling, brands are moving away from aesthetics that promote opulence towards designs that recognize and subsequently promote social causes.
Conscious Libation
Alcohol brands adopt green branding techniques to showcase awareness
5 Examples + Score + Implications


Medical Maintenance Prescriptions are made easier to manage with technology to regulate intake Implications - Managing ailments and tracking one's health can be a burden, particularly for aging consumers who don't always have someone else to depend on. Helping to make the process of monitoring medication intake more streamlined, brands are offering apps and high-tech devices that serve as efficient reminders and trackers. The integration of technology reflects a need for more streamlined solutions to health, especially among those prone to forgetfulness.
Medical Maintenance
Prescriptions are made easier to manage with technology to regulate intake
4 Examples + Score + Implications


Sustainable Sanitation Consumers search for environmentally friendly cleaning solutions Implications - In an effort to reduce their ecological footprint, eco-conscious consumers are opting for reusable, biodegradable cleaning materials. Consumers' growing interest in the health and well-being of the environment has translated into some major lifestyle adjustments, suggesting that the demand for sustainability will only continue to grow.
Sustainable Sanitation
Consumers search for environmentally friendly cleaning solutions
5 Examples + Score + Implications


Holistic Clean Consumers opt for natural household products to stay eco-friendly Implications - In order to avoid harsh chemicals found in the majority of cleaning products, many consumers are switching to all-natural, organic options and DIY alternatives. This switch signifies that consumers are willing to forego both convenience and cost-effectiveness in order to support the holistic health movement and live a more sustainable lifestyle.
Holistic Clean
Consumers opt for natural household products to stay eco-friendly
4 Examples + Score + Implications


Product Mimicry POS displays are designed to reference the product within Implications - Because the majority of purchasing decisions are made in-store, point of sale retail displays have become an important factor for brands to consider. POS displays have effectively evolved into three-dimensional billboards for the product inside, either by directly referencing the contents of the product or the brand. This saves consumers the time of guesswork and lets the product speak for itself, battling the big-brand skepticism that comes with too many bells and whistles.
Product Mimicry
POS displays are designed to reference the product within
4 Examples + Score + Implications


Astronomical Aesthetic The planets become a source of design inspiration Implications - As a backlash to the over-processed, ostentatious visual style of recent times, many consumers are craving something more naturalistic and mysterious. This, combined with a growing interest in the otherworldly, has created an obsession with the astronomical aesthetic and the intrigue of what else is out there.
Astronomical Aesthetic
The planets become a source of design inspiration
7 Examples + Score + Implications


PLUS 299 more Bottle PRO Trends and 1,525 examples!



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