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About the Couture Report - The Couture Trend Report offers expansive coverage on the latest high-fashion patterns and innovations. By using our report, users can understand how couture dresses, gowns, couture bag designs and cutting edge wedding dress concepts are being developed and marketed towards today’s fashion-savvy consumer.

Who It's For - Our crowd-sourced research provides a wealth of information for anyone in fashion, design or marketing. The Couture Trend Report features the work of Chanel, Hermes, Dior, Givenchy and others. Whether you are an independent boutique selling couture maxi dress styles or a designer looking for high-fashion inspiration, you will find unparalleled insight with Trend Hunter’s data.

Spark innovation and track consumer trends to give your company a competitive advantage with the Couture Trend Report.

The Couture Trend Report, last published on Mar 25, 2014, includes 182 PRO Trends and 2,055 examples of couture market research and couture consumer trends related to: couture dresses, gowns, couture bags, wedding dress, haute couture and couture trends.

Custom Trend Reports - Jeremy Gutsche
trend research methodology Methodology - Our couture research is based on Trend Hunter's 2,055 crowdsourced couture trends and 1,902,000,000 total views of data. [Learn More]

What You'll Get:
• 182 Page / Slide Presentation Couture PDF Report Couture PPT Report
• 182 Page In-Depth Reading Report Couture PDF Report

Contents:
• 182 Couture PRO Trends
• 2,055 Couture Examples
• 288 Couture Videos (Online) Couture Videos
• 12,330 Couture Images (Online) Couture Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Couture Pro Trends - Each Couture PRO Trend is on its own slide with implications, a quantified score, and examples linked to online couture articles, videos and images. Examples:

Cosmetic Exclusivity Designer cosmetics offer haute designs that differentiate from the mainstream Implications - With the popularity of products often resulting in mass-produced goods, consumers are often left with items that feel overly generic. As an effort to offer consumers more exclusivity, brands are turning to designer releases to add couture features to otherwise ordinary products. By creating haute beauty products, brands blend elements of high fashion with the accessibility of everyday cosmetics, catering to a consumer demand for increased retail individuality.
Cosmetic Exclusivity
Designer cosmetics offer haute designs that differentiate from the mainstream
7 Examples + Score + Implications


Embracing Peculiarity Unconventional fashion utilizes eccentric designs to ignite individual taste Implications - In a society where consumers are consistently exposed to elements of media from across the globe, individual expression is becoming more prominent. Attempting to stray away from the ordinary, fashion designers are turning to eccentric couture to cater to consumers who desire more visually distinct clothing. Outlandish designs provide consumers with unconventional looks that stray away from the norm, combining unique aesthetics with the need for individual expression.
Embracing Peculiarity
Unconventional fashion utilizes eccentric designs to ignite individual taste
7 Examples + Score + Implications


Ritualized Collaboration Brands expand the product lifestyle with 'aftermarket' mods Implications - The days of singular products are numbered as the notion of co-branding and collaboration take center stage in the market. Iconic products or celebrity endorsements are pushing into new areas of marketing that ritualize two seemingly separate products. Creating a market where one seemingly requires the other to be complete, brands are evolving the traditional notion of collaboration to the point of perceived dependence for consumers looking for ways to expand their own personal repertoire of brand prowess.
Ritualized Collaboration
Brands expand the product lifestyle with 'aftermarket' mods
7 Examples + Score + Implications


Embellished Routine Brands augment everyday tasks to be special for enhanced consumer acceptance Implications - The average consumer lifestyle is often considered anything but glamorous, but a resonating shift towards embellished activities like entertaining guests or eating dinner is creating a much more personal bond with consumers by creating an environment where anything can be considered extraordinary. In a society that's shrouded in routine, this form of glamorization creates a more realistic environment for consumers to begin relating to brands and each other on terms that are built on a basis of understanding and acceptance rather than aspiration.
Embellished Routine
Brands augment everyday tasks to be special for enhanced consumer acceptance
7 Examples + Score + Implications


Extravagant Obscurity The need for individual expression prompts eccentric everyday accessories Implications - With mass media opening up consumer perspectives to more expressive and culturally diverse ideas, the need to exhibit one’s individuality in a distinct manner has become more prevalent among consumers. As a means to integrate unique modes of expression into day-to-day life, consumers are turning to eccentric carriers that combine function with obscurity. The turn toward outlandish everyday accessories demonstrates a growing need for items that exhibit originality while maintaining an inherent need for familiar conveniences.
Extravagant Obscurity
The need for individual expression prompts eccentric everyday accessories
7 Examples + Score + Implications


Hallucinatory Acceptance Modern raver clothing reflects the emergence of more ornate expression Implications - In an age where brands often feature goods that are similar in nature, consumers are looking to more flamboyant and visually eye-catching forms of expression to better represent their individuality. While neon clothing and psychedelic patterns reflect a once underground raver culture, modern fluorescent styles illustrate a resurgence of that party lifestyle, combining daring ensembles with the need to stand out from the mainstream.
Hallucinatory Acceptance
Modern raver clothing reflects the emergence of more ornate expression
7 Examples + Score + Implications


PLUS 176 more Couture PRO Trends and 2,055 examples!


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