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About the Couture Report - The Couture Trend Report offers expansive coverage on the latest high-fashion patterns and innovations. By using our report, users can understand how couture dresses, gowns, couture bag designs and cutting edge wedding dress concepts are being developed and marketed towards today’s fashion-savvy consumer.

Who It's For - Our crowd-sourced research provides a wealth of information for anyone in fashion, design or marketing. The Couture Trend Report features the work of Chanel, Hermes, Dior, Givenchy and others. Whether you are an independent boutique selling couture maxi dress styles or a designer looking for high-fashion inspiration, you will find unparalleled insight with Trend Hunter’s data.

Spark innovation and track consumer trends to give your company a competitive advantage with the Couture Trend Report.

The Couture Trend Report, last published on Jun 26, 2014, includes 196 PRO Trends and 2,167 examples of couture market research and couture consumer trends related to: couture dresses, gowns, couture bags, wedding dress, haute couture and couture trends.

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trend research methodology Methodology - Our couture research is based on Trend Hunter's 2,167 crowdsourced couture trends and 1,994,000,000 total views of data. [Learn More]

What You'll Get:
• 196 Page / Slide Presentation Couture PDF Report Couture PPT Report
• 196 Page In-Depth Reading Report Couture PDF Report

Contents:
• 196 Couture PRO Trends
• 2,167 Couture Examples
• 303 Couture Videos (Online) Couture Videos
• 13,002 Couture Images (Online) Couture Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Couture Pro Trends - Each Couture PRO Trend is on its own slide with implications, a quantified score, and examples linked to online couture articles, videos and images. Examples:

Regional Referencing Global retail locations use local interests to connect to consumers Implications - Offering novelty to tourists and connecting with locals, international retail locations are adopting themes that reflect the cities that they're in. Catering to the interests of consumers, this approach to retail abroad helps ensure that brands will be well-integrated into new locations.
Regional Referencing
Global retail locations use local interests to connect to consumers
4 Examples + Score + Implications


Holiday Matured Holiday merchandise gets an upscale overhaul to appeal to adults Implications - Holidays have long since been focused on children, but as the number of DINKs (double income, no kids) rises in North America, brands are augmenting holidays to be more appropriate for adult consumers. Often placing a darker spin on celebrations, these innovations create something more mundane and appealing for the nine-to-five demographic.
Holiday Matured
Holiday merchandise gets an upscale overhaul to appeal to adults
6 Examples + Score + Implications


Referential Formal Wear A desire for individuality prompts a rise in eclectic prom ensembles Implications - Turning experiences like Prom into opportunities for personal expression, consumers are turning to cinematic references and quirky material. This reflects a move beyond the traditionally attractive and into a realm where a person's value is based on personality and individualism.
Referential Formal Wear
A desire for individuality prompts a rise in eclectic prom ensembles
5 Examples + Score + Implications


Makeshift Luxury Retailers turn to temporary methods of extravagance for pragmatic exclusivity Implications - Broadening market appeal without sacrificing costs, retailers are turning to pop-up events that offer temporarily lavish alternatives. Temporary acts of extravagance reflect a shift towards more sensible approaches to status.
Makeshift Luxury
Retailers turn to temporary methods of extravagance for pragmatic exclusivity
4 Examples + Score + Implications


Nouveau Riche Guidance Elite look to luxury brand extensions for help with lifestyle choices Implications - A collaboration between luxury designers is nothing new, but a distinct shift to brands that are branching outward into new, unexpected areas are helping to fulfill consumer desire for complete lifestyle extensions. As the population of nouveau riche Millennials rises, an inexperience towards wealth is requiring household names in luxury to teach them the ways of how to create a lifestyle that suits the elite. The one-stop shop nature of the brand extensions are expanding luxury goods into new, unexpected territories and satisfying growing demand for lavish stylings.
Nouveau Riche Guidance
Elite look to luxury brand extensions for help with lifestyle choices
6 Examples + Score + Implications


Accelerating Normality Subcultures become passe as the outlandish turn to ordinary for expression Implications - Subcultures are being embraced by the mainstream as a standard expression of style, but this antithetical acceptance is creating a void for the outlandish. As a new form of rebellion, the acceleration of normality into something exaggerated and over the top is seeing the ordinary being claimed as outrageous and subsequently critiquing the evolution of modern style.
Accelerating Normality
Subcultures become passe as the outlandish turn to ordinary for expression
6 Examples + Score + Implications


PLUS 190 more Couture PRO Trends and 2,167 examples!



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