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About the Fall Fashion Report

The Fall Fashion Report investigates the latest fashion and style trends for chilly weather conditions. In our report, we feature casual clothing items like sweaters, jackets and vests that are a staple during the cooler months. Our research also examines clothing accessories like hats, scarves and leather gloves. Finally, we look at the influence of New York Fashion Week shows and how fashion blogs help shape consumer opinion.

Who It's For

Not only for designers, retailers and boutique owners, our research can benefit marketing executives and brand managers that want to isolate trends and create new campaigns that speak to consumer appeal.

Use the Fall Fashion Trend Report to stay informed on the fashion trends taking place this year.

The Fall Fashion Trend Report, last published on Jun 23, 2015, includes 369 PRO Trends and 1,845 examples of fall fashion market research and fall fashion consumer trends related to: plaid, sweaters, fashion accessories, leather, style and fall fashion trends.

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Methodology

Our fall fashion research is based on Trend Hunter's crowdsourced fall fashion articles and 2,404,000,000 total views of data. [Learn More]

Report Contents

• 369 Fall Fashion PRO Trends = 369 Powerpoint Pages Fall Fashion PPT Report
• 1,845 Fall Fashion Examples

Online Extras With Full Subscription

• 258 Fall Fashion Videos (Online) Fall Fashion Videos
• 11,070 Fall Fashion Images (Online) Fall Fashion Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Fall Fashion Pro Trends

Each Fall Fashion PRO Trend is on its own slide with implications, a quantified score, and examples linked to online fall fashion articles, videos and images. Examples:

Workshop Empowerment Employers are training their teams in unconventional ways to leverage talent Implications - The workshop model has been an effective tactic for training employees in practical skills, from productivity to engagement. However, employers are now using this model as a tool for breeding innovation, entrepreneurship and personal empowerment for their employees. By ensuring personal betterment on an individual level, employers create teams that are stronger and more self-sufficient.
Workshop Empowerment
Employers are training their teams in unconventional ways to leverage talent
5 Examples + Score + Implications


Cause Networking Social media becomes an avenue for philanthropic change Implications - Social media has revolutionized philanthropic work by offering countless new channels on which to promote activism and social good. Social platforms, whether pre-existing or invented for a cause, are a great way to engage consumers who otherwise might never involve themselves. By speaking the same language as digital natives, charities are able to reach and empower more people, as well as build stronger communities.
Cause Networking
Social media becomes an avenue for philanthropic change
4 Examples + Score + Implications


Cognitive Marketing Brands take a psychological approach to marketing Implications - In addition to behavioral marketing, which uses consumers' online preferences to curate advertising content, brands are also adopting psychological tactics as a means of emotionally connecting. Whether it's taking advantage of facial recognition technology or harnessing the emotional effects of music, these marketing efforts showcase the benefits of hyper-targeted marketing, as well as establishing a cognitive connection with consumers.
Cognitive Marketing
Brands take a psychological approach to marketing
4 Examples + Score + Implications


STEMinine Play Young girls get involved in the academic disciplines Implications - As the disciplines of science, technology, engineering and math become more and more in demand, forward-thinking parents seek ways to not only teach their children, but specifically their girls, how to get ahead in this sphere. Simultaneously battling the misconceptions of STEM being boring and not for girls, this wave of academic toys shows action taken to ensure children achieve the modern notion of success.
STEMinine Play
Young girls get involved in the academic disciplines
5 Examples + Score + Implications


Ideogram Fashion Fashion labels take on expressive digital features through emoticons Implications - Fashion labels are embracing modern displays of emotion through apparel featuring emoticons. This follows up on brands using emojis to communicate with consumers who are replacing verbal expression with digital symbols. This signifies a preference for physical and emotional distance, especially among the younger demographic of digital natives for whom face-to-face interaction comes second to convenience and efficiency.
Ideogram Fashion
Fashion labels take on expressive digital features through emoticons
4 Examples + Score + Implications


Wholesome Indulgence Flavor reversal pops up in dairy products for unexpected summer enjoyment Implications - Sweet and savory flavors are often combined to satiate the experiential eater. To satisfy this growing desire for flavor reversal, as well as cater to the current health food wave, many food manufacturers are introducing wholesome ingredients, such as root vegetables, into milkshakes, ice cream and other dairy desserts. This shift not only indicates that flavor cross-over is here to stay, but that vegetables could replace fruit, even in terms of traditional summer treats.
Wholesome Indulgence
Flavor reversal pops up in dairy products for unexpected summer enjoyment
8 Examples + Score + Implications


De-Sophistication More high-end edibles in various industries get more low-brow makeovers Implications - Food and drink choices are considered status items by many, however in today's hyper-public society, anything too ostentatious and opulent can be considered insensitive. As a result, high-end and low-end ideas are converging in the world of cuisine. This makes for an acceptable form of luxury that also opens sophisticated products to a bigger market.
De-Sophistication
More high-end edibles in various industries get more low-brow makeovers
6 Examples + Score + Implications


Iconic Illumination Celebrities are deified through tongue-in-cheek products Implications - DIY gurus are applying pop cultural elements to the design and packaging of candles. Reflective of the cult-like obsession with current and past celebrities, bringing recognizable faces to bathrooms, kitchens and living rooms in the interest of consumers looking to publicize their fandom as a means of defining themselves.
Iconic Illumination
Celebrities are deified through tongue-in-cheek products
4 Examples + Score + Implications


PLUS 363 more Fall Fashion PRO Trends and 1,845 examples!



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