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About the Fall Fashion Report

The Fall Fashion Report investigates the latest fashion and style trends for chilly weather conditions. In our report, we feature casual clothing items like sweaters, jackets and vests that are a staple during the cooler months. Our research also examines clothing accessories like hats, scarves and leather gloves. Finally, we look at the influence of New York Fashion Week shows and how fashion blogs help shape consumer opinion.

Who It's For

Not only for designers, retailers and boutique owners, our research can benefit marketing executives and brand managers that want to isolate trends and create new campaigns that speak to consumer appeal.

Use the Fall Fashion Trend Report to stay informed on the fashion trends taking place this year.

The Fall Fashion Trend Report, last published on Nov 18, 2014, includes 320 PRO Trends and 1,600 examples of fall fashion market research and fall fashion consumer trends related to: plaid, sweaters, fashion accessories, leather, style and fall fashion trends.

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Methodology

Our fall fashion research is based on Trend Hunter's crowdsourced fall fashion articles and 2,162,000,000 total views of data. [Learn More]

Report Contents

• 320 Fall Fashion PRO Trends = 320 Powerpoint Pages Fall Fashion PPT Report
• 1,600 Fall Fashion Examples

Online Extras With Full Subscription

• 224 Fall Fashion Videos (Online) Fall Fashion Videos
• 9,600 Fall Fashion Images (Online) Fall Fashion Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Fall Fashion Pro Trends

Each Fall Fashion PRO Trend is on its own slide with implications, a quantified score, and examples linked to online fall fashion articles, videos and images. Examples:

Tech-Enhanced Outerwear As consumers crave advanced features, outerwear receives a hi-tech update Implications - Consumers are constantly on the hunt for the next big innovation, which has pushed tech-focused outerwear to the forefront of the industry. The incorporation of futuristic elements appeals to consumer curiosity and a desire for innovation while continuing to deliver functionality.
Tech-Enhanced Outerwear
As consumers crave advanced features, outerwear receives a hi-tech update
4 Examples + Score + Implications


Subdued Celebrity Moving away from risque fashion, celebrities put modest style front and center Implications - Keeping things simple and laid-back, celebrities, particularly those of a younger and more outspoken demographic, are moving away from revealing fashion designs toward more conservative, homespun looks. Emphasizing the notion that "less is more," modern media icons are redefining how consumers, particularly teens, view beauty. This reflects a shift toward fashion styles that consumers can relate to and easily duplicate.
Subdued Celebrity
Moving away from risque fashion, celebrities put modest style front and center
5 Examples + Score + Implications


Outwerwear Eccentricity A desire for individuality prompts outerwear with personality Implications - As the luxury market continues to expand and consumers focus more on aesthetic than function, brands are looking to fill the gap with garments designed with eccentric style and warmth in mind. This shift towards functional fashion with a sense of personality speaks to a desire for individuality and quirk.
Outwerwear Eccentricity
A desire for individuality prompts outerwear with personality
8 Examples + Score + Implications


Blatant Faux Fake fur provides mental and physical comfort in more than just clothing Implications - Though physical comfort is still important to consumers, the desire for a clear conscience has consumers seeking alternatives to luxurious, but often cruel fur. This ushers in a wave of faux fur that is so pervasive it is penetrating industries beyond fashion. Consumers are wearing their faux fur badge with pride, un-intuitively going against the glamorization of "authenticity" in favor of passive activism.
Blatant Faux
Fake fur provides mental and physical comfort in more than just clothing
7 Examples + Score + Implications


Soda Upheaval The growing obesity epidemic villanizes sugary carbonated drinks Implications - Health concerns and, furthermore, the battle against child obesity has fingers pointing at soda as an "empty calorie" culprit. As a result, soda is being replaced by more health-conscious alternatives that boast the same strong flavor, caffeine content, and even in some cases, visual branding. This upheaval of a classic American beverage signifies the true strength of the health movement.
Soda Upheaval
The growing obesity epidemic villanizes sugary carbonated drinks
5 Examples + Score + Implications


Seasonal Simplicity Holiday aesthetics take a minimalist turn to satiate design-conscious buyers Implications - Capturing holiday spirit in a more subtle manner, brands are turning to minimal seasonal aesthetics to appease design-conscious consumers. Updating traditional decor like wreaths and Christmas trees with contemporary designs, consumers are trading in traditionally flamboyant colors and imagery for more casual, laid-back aesthetics. This reflects a turn toward more subtle forms of seasonal celebration.
Seasonal Simplicity
Holiday aesthetics take a minimalist turn to satiate design-conscious buyers
4 Examples + Score + Implications


Footwear FUNctionality Drab products receive a stylized overhaul to blend purpose with fashion Implications - As consumers look for products that serve a purpose with a fashionable flair, styles like rain boots are given a stylized update. This blending of aesthetics marries style and function for consumers who are looking for products that go beyond mere functionality.
Footwear FUNctionality
Drab products receive a stylized overhaul to blend purpose with fashion
6 Examples + Score + Implications


Functional Footwear Consumers embrace comfortable, more functional shoe designs Implications - As the health wave continues, consumers are choosing ergonomic shoes that negate perceptions of what's fashionable in favor of comfort. This move towards function over fashion proves that consumers are shifting to prefer comfort in design instead of choosing painful styles for status purposes.
Functional Footwear
Consumers embrace comfortable, more functional shoe designs
5 Examples + Score + Implications


PLUS 314 more Fall Fashion PRO Trends and 1,600 examples!



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