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About the Swimwear Report - The Swimwear Trend Report is a collection of crowd-sourced information that inspects contemporary swimsuit developments. By examining the latest in one piece swimsuits, bikinis, men’s bathing suits, cross-branded swimming trunks and vintage swimwear, companies can gain insight into consumer demands.

Who It's For - Big name clothing brands will find our data beneficial due to its expansive nature. Additionally, designers and fashion gurus looking to forge innovation at their company will find our research lucrative, as it contains everything from sports swimwear for men to more risky, minimalist swimsuits for women.

Discover how swimwear is influencing everything from fashion to branding. Spot, analyze and integrate swimwear trends into business strategy and product development with the Swimwear Trend Report.

The Swimwear Trend Report, last published on May 14, 2014, includes 21 PRO Trends and 400 examples of swimwear market research and swimwear consumer trends related to: bathing suits, bikinis, vintage swimwear, fashion, bathing shorts and swimwear trends.

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trend research methodology Methodology - Our swimwear research is based on Trend Hunter's 400 crowdsourced swimwear trends and 2,044,000,000 total views of data. [Learn More]

What You'll Get:
• 21 Page / Slide Presentation Swimwear PDF Report Swimwear PPT Report
• 21 Page In-Depth Reading Report Swimwear PDF Report

Contents:
• 21 Swimwear PRO Trends
• 400 Swimwear Examples
• 56 Swimwear Videos (Online) Swimwear Videos
• 2,400 Swimwear Images (Online) Swimwear Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Swimwear Pro Trends - Each Swimwear PRO Trend is on its own slide with implications, a quantified score, and examples linked to online swimwear articles, videos and images. Examples:

Rebranding Workouts Getting in shape is rebranded as an in vogue lifestyle Implications - For the modern consumer, strength communicates status more than adornment, which is being adopted by high fashion brands that are replacing lounging models for ones that work out. As pervasive social media users desire to look their best at all times, healthy living becomes a means to look good, and fitness becomes less niche than before.
Rebranding Workouts
Getting in shape is rebranded as an in vogue lifestyle
6 Examples + Score + Implications


Digital Training Sports-specific tech enables an individual to train themselves Implications - The goal of many gadgets and apps is complete self-sufficiency, a concept that is infiltrating even the world of athletics. The once-exclusive realm of professional athletics is more attainable for the average consumer with technological assistance, serving as an accelerated version of the idea that anyone can learn to be talented given the right equipment.
Digital Training
Sports-specific tech enables an individual to train themselves
7 Examples + Score + Implications


Affordable Couture Seeking to broaden appeal, designers turn to collaborations to entice consumers Implications - With high-end fashion often marketed to a very niche and restricted market audience, efforts to expand consumer interest has prompted couture labels to move toward more accessible marketing tactics. In an effort to broaden overall market appeal, haute fashion labels are turning to collaborative projects to create more affordable designs that people of all classes can enjoy. The merging of high and low-end designs allow brands to expand beyond traditional buyers, combining sophisticated aesthetics with the need for more affordable everyday goods.
Affordable Couture
Seeking to broaden appeal, designers turn to collaborations to entice consumers
9 Examples + Score + Implications


Collaborative Consumption Community-sharing initiatives change the way consumers exchange Implications - Renting, sharing and exchanging has never been as collaborative as it is today. Every day, new initiatives are springing up that are aimed at connecting community members and helping them consume in a way that benefits the community as a whole, as well as each individual person. From car-sharing services and telephone co-op systems to cohousing and more, these joint consumption efforts augment the way consumers interact with one another and contribute to the creation of a better, more collaborative and caring society.
Collaborative Consumption
Community-sharing initiatives change the way consumers exchange
9 Examples + Score + Implications


Arabian Allure Aesthetics from the Middle East influence fashion design Implications - Fashion consumers have always been drawn to the exotic, and the Middle East is one of the places where designers have been looking for inspiration. These designers are taking cues from Middle Eastern traditional dress, such as harem pants, turbans and caftans, which meet the needs of fashion mavens who want comfortable yet stylish apparel that also borders on exotic and eccentric.
Arabian Allure
Aesthetics from the Middle East influence fashion design
7 Examples + Score + Implications


Color Block Chic Contrasting hues offer fresh vibrancy while sticking to minimalistic aesthetic Implications - Although consumers love the minimalistic aesthetic, sticking to black, white and other neutral shades can get boring. As such, color-blocking is becoming a major aspect of design as it offers a simple way to embolden a look while still keeping the entire aesthetic clean, minimal and polished. This direction continues to be well-received in the fashion world but it is also making its way to other areas of design, such as furniture.
Color Block Chic
Contrasting hues offer fresh vibrancy while sticking to minimalistic aesthetic
7 Examples + Score + Implications


PLUS 15 more Swimwear PRO Trends and 400 examples!



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