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About the Magazine Report

The Magazine Trend Report features the cutting edge work and editorials of Vogue and National Geographic, and how these large corporations have successfully presented magazine articles and fashion spreads to capture consumer attention. With our crowd-sourced research, companies will have access to the most striking photoshoots, innovations in digital printing and how magazine companies are using alterations in layout and design to seize the interest of today’s media consumer.

Who It's For

Our report is ideal for professionals in media, marketing, advertising and any industry looking to track consumer tastes and preferences regarding pop culture. The report will provide inspiration for creative marketing campaigns, photographers looking for a new spin on fashion images, as well as other publications looking to revamp their style and readership.

Draw inspiration from the best and most innovative developments in the industry with the Magazine Trend Report.

The Magazine Trend Report, last published on Jun 29, 2015, includes 266 PRO Trends and 1,330 examples of magazine market research and magazine consumer trends related to: editorials, magazine articles, fashion spreads, photoshoots, digital printing and magazine trends.

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Methodology

Our magazine research is based on Trend Hunter's crowdsourced magazine articles and 2,403,000,000 total views of data. [Learn More]

Report Contents

• 266 Magazine PRO Trends = 266 Powerpoint Pages Magazine PPT Report
• 1,330 Magazine Examples

Online Extras With Full Subscription

• 186 Magazine Videos (Online) Magazine Videos
• 7,980 Magazine Images (Online) Magazine Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Magazine Pro Trends

Each Magazine PRO Trend is on its own slide with implications, a quantified score, and examples linked to online magazine articles, videos and images. Examples:

Personalized Press Media platforms opt for custom, individually tailored features Implications - Modern media brands are opting for a customized, bespoke approach to news dissemination and consumption. This is an ideal format for the millennial demographic, a set accustomed to tailored products and services that cater to the individualistic tendencies associated with them. News companies benefit in turn from specialized content that expands brand horizons while also meeting a demand for unique content.
Personalized Press
Media platforms opt for custom, individually tailored features
4 Examples + Score + Implications


Interactive Protection Skincare brands engage consumers with memorable, sun-powered campaigns Implications - In order to build brand awareness and engage individual consumers on a personal level, sunscreen brands are using interactive campaigns to communicate their dedication to the well-being of customers. By creating memorable immersive experiences that speak directly to the concerns of consumers, such brands can build a reputation as an ally in the pursuit of health.
Interactive Protection
Skincare brands engage consumers with memorable, sun-powered campaigns
4 Examples + Score + Implications


In-Flight Customization Airlines integrate custom features to heighten passenger experiences Implications - Recognizing the need to cater consumers in a more targeted way, airline services are turning to in-flight customization tactics for individual allure. Allowing passengers to creatively adjust everything from the temperature to their seating arrangements, this shift in service helps add an experiential quality to travel. Such enhancements reflect a shift toward more flexibility when it comes to customer service, particularly during travel.
In-Flight Customization
Airlines integrate custom features to heighten passenger experiences
5 Examples + Score + Implications


Peer-to-Peer Luxury Unique apps leverage the peer-to-peer economy for typically high-end services Implications - The rise in the peer-to-peer economy has seen the emergence of app-driven on-demand services that extend to the luxury end of the spectrum. While in the past, mainly affluent consumers may have had access to such typically high-end amenities, the accessibility and convenience of peer-to-peer services offered instantly through a digital means provide a cost-efficient, quick alternative.
Peer-to-Peer Luxury
Unique apps leverage the peer-to-peer economy for typically high-end services
5 Examples + Score + Implications


Gender Transparency The transgender community establishes a mainstream presence Implications - In recent years, the transgender community has risen to the forefront of LGBTQ efforts with the help of celebrity advocacy and a growing presence in the mainstream media. This is not only an indication of the evolving attitudes towards gender representation, but also an effort on behalf of the transgender community to educate the public by sharing their own personal experiences.
Gender Transparency
The transgender community establishes a mainstream presence
5 Examples + Score + Implications


Iconic Infant Contemporary children's fashion takes on the classic appeal of it-crowd looks Implications - Ultra chic adult-inspired styles are informing the children's fashion domain. These iconic, celebrity-inspired looks reflect the preemptive maturation of today's child who is hyper-aware of older lifestyles via early social media exposure. On a broader level, the emulation of these lifestyles is consistent with the viral spread of digital content.
Iconic Infant
Contemporary children's fashion takes on the classic appeal of it-crowd looks
4 Examples + Score + Implications


Botanical Indulgence Dessert recipes mimic nature with floral and herbal additions Implications - Decadent desserts are moving more towards the natural side of baking with real floral ingredients. Crushed petals and green leaves help brands and pastry gurus step outside the ordinary confectionery box through unusual dishes that leave lasting impressions. This approach to cuisine is also appealing to health-conscious consumers.
Botanical Indulgence
Dessert recipes mimic nature with floral and herbal additions
4 Examples + Score + Implications


Online Minimalism Streamlined web design helps foster a straightforward online experience Implications - Minimalism is an aesthetic that's made a huge comeback in the world of design and fashion, and more recently, is helping usher in a wave of easily navigable websites. Easy of use is a huge issue when it comes to creating an effective website, and a minimalist visual approach helps not only streamline user experience, but also communicates a more modern brand image.
Online Minimalism
Streamlined web design helps foster a straightforward online experience
4 Examples + Score + Implications


PLUS 260 more Magazine PRO Trends and 1,330 examples!



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1. Magazine Trend Report

266 Magazine PRO Trends
Magazine Trend Report This report is only available to full Trend Report subscribers

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