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About the Musical Report - Covering everything from New York plays and Las Vegas shows to Off-Broadway engagements and London’s flourishing theater scene, the Musical Trend Report is a guide to all things relating to the performing arts. Musical theater and live arts have always captured consumer attention, and are now must-see tourist attractions in most major cities around the world. Our report examines the success of long-running plays like The Lion King, Wicked and Les Miserables, as well as the massive success of television shows like Glee and American Idol, and how they are shaping consumer tastes, habits and preferences.

Who It's For - Theater owners, music directors, actors and producers will benefit from our research. Users can use our crowd-sourced research to enhance productions and develop new strategies to hone in on what consumers prefer when they attend a musical performance. Also, our data will help tourism organizations, advertisers and marketing managers that want to broaden the scope of their campaigns, commercials and promotions.

Obtain relevant market analysis from a consumer perspective and identify potential business opportunities with the Musical Trend Report.

The Musical Trend Report, last published on Jul 16, 2014, includes 84 PRO Trends and 845 examples of musical market research and musical consumer trends related to: performing arts, theaters, Broadway, New York plays, Las Vegas shows and musical trends.

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trend research methodology Methodology - Our musical research is based on Trend Hunter's 845 crowdsourced musical trends and 1,993,000,000 total views of data. [Learn More]

What You'll Get:
• 84 Page / Slide Presentation Musical PDF Report Musical PPT Report
• 84 Page In-Depth Reading Report Musical PDF Report

Contents:
• 84 Musical PRO Trends
• 845 Musical Examples
• 118 Musical Videos (Online) Musical Videos
• 5,070 Musical Images (Online) Musical Images
• Additional Niche Reports (with a full subscription): Hip-Hop, Movie, Geek, Google, Music, Musical, Bollywood, Stop-Motion Animation, Broadcasting, Music Video, Infographic Design, Reality Television, Movie Trailer and more!



Sample Musical Pro Trends - Each Musical PRO Trend is on its own slide with implications, a quantified score, and examples linked to online musical articles, videos and images. Examples:

Auto Modification Consumers turn to tech-focused aftermarket mods to update older vehicles Implications - Consumers are looking for a driving experience that's more technology-focused, but as smart vehicles remain out of financial reach for many, aftermarket mods are on the rise. The hardware and apps signify a preference for cost-effective technology integration and customization to maintain control.
Auto Modification
Consumers turn to tech-focused aftermarket mods to update older vehicles
6 Examples + Score + Implications


Curated Play Exhibits turn to elements of play and interaction to diversify audiences Implications - Museums are seeking out a more youthful demographic by incorporating aspects of play and interaction into displays. Utilizing personalization and child-like imagery to turn installations into fun and informative destinations, these venues allow kids to engage with art and culture through participatory yet educational means.
Curated Play
Exhibits turn to elements of play and interaction to diversify audiences
5 Examples + Score + Implications


Branded Playlist Curated music takes all effort out of the music experience Implications - Though value is placed on the consumer's ability to customize products, in this convenience-based age, many would prefer to simply be told what to do or buy. Thus, an onslaught of music apps eliminating the need to choose what to listen to can be observed. Whether pre-curated by a brand, or based on a consumer's heartbeat, predetermined lists allow consumers to truly enjoy the audio experience with no pressure of choice.
Branded Playlist
Curated music takes all effort out of the music experience
6 Examples + Score + Implications


Sensory-Crossed Audio Consumers add audio-enhancing software to online engagement Implications - Going one step beyond the visual tendencies of social media, users are turning to personalized audio enhancements to add a more immersive quality to online engagement. Seeking customization, consumers are utilizing software and apps to help add audio to photographs and online platforms, reflecting a need for more individualized, yet equally social methods of activity.
Sensory-Crossed Audio
Consumers add audio-enhancing software to online engagement
4 Examples + Score + Implications


Socialized Baby 2.0 Encouraging engagement, infant programs combine play and interaction Implications - Social skills are of the utmost importance in today's digital world, and only peer-to-peer play can prepare children for the adult world. Seeking to foster bonds with other kids, parents are turning to programs that help promote socialization. Baby spas and DJ schools provide a social alternative to at-home bonding and a desire to foster a more socially integrated generation in the face of dwindling person-to-person interaction.
Socialized Baby 2.0
Encouraging engagement, infant programs combine play and interaction
4 Examples + Score + Implications


Customized Drive A desire for heightened experiences prompts more individualized in-car apps Implications - While technological integration offers convenience, automation can become predictable. Adding exclusivity to the ordinary, customizable apps allow drivers to adjust navigation, interior entertainment and even the car itself, combining the efficiency of technology with a desire to maintain individuality.
Customized Drive
A desire for heightened experiences prompts more individualized in-car apps
4 Examples + Score + Implications


PLUS 78 more Musical PRO Trends and 845 examples!



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84 Musical PRO Trends
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