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About the Movie Report

The Film and Movies Trend Report explores the changes in culture, which are reflected in theater, documentaries and popular movies. As it becomes much easier to watch movies for free with online streaming, consumers are exploring a much wider range of films than cult classics like Star Wars and Lord of the Rings. Now, today’s film consumer dares to explore world film in Bollywood, anime and more. Understanding these prevailing trends and shifts is essential for tailoring market strategies and products, as films offer a great indication of public taste and preference.

Who It's For

Whether you are in Hollywood looking for inspiration for screenplays or a new media agency producing YouTube movies and films, our crowd-sourced research efficiently tracks the latest developments within this industry. Our report is also ideal for those in marketing, photography, advertising and product development, as it provides inspiration for those in these creative fields.

By using the Film and Movie Trend Report, businesses can spark innovation and stay up-to-date on the latest developments in this growing industry.

The Movie Trend Report, last published on Sep 01, 2015, includes 381 PRO Trends and 1,905 examples of movie market research and movie consumer trends related to: theater, documentaries, popular movies, online streaming, entertainment and movie trends.

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Methodology

Our movie research is based on Trend Hunter's crowdsourced movie articles and 2,452,000,000 total views of data. [Learn More]

Report Contents

• 381 Movie PRO Trends = 381 Powerpoint Pages Movie PPT Report
• 1,905 Movie Examples

Online Extras With Full Subscription

• 267 Movie Videos (Online) Movie Videos
• 11,430 Movie Images (Online) Movie Images
• Additional Niche Reports (with a full subscription): Hip-Hop, Movie, Geek, Google, Music, Musical, Bollywood, Stop-Motion Animation, Broadcasting, Music Video, Infographic Design, Reality Television, Movie Trailer and more!



Sample Movie Pro Trends

Each Movie PRO Trend is on its own slide with implications, a quantified score, and examples linked to online movie articles, videos and images. Examples:

Customized Cord-Cutting Streaming media becomes more personalized to target young consumers Implications - Cord cutting already satisfies a few key values of the youth generation, such as convenience and lack of commitment. Adding to the appeal is the integration of complete customization. This speaks to the Millennial and Centennial motivation to live a curated life that ties seamlessly into their personal brand.
Customized Cord-Cutting
Streaming media becomes more personalized to target young consumers
4 Examples + Score + Implications


Multi-Sensory Gaming Children's gaming evolves to become more immersive Implications - Moving beyond the use of multi-screens in gaming, brands are turning to multi-sensory features to elevate the experience. By incorporating augmented technology and digital projections, brands are seeking to draw in easily impatient young consumers with devices that demand more engagement and sensory participation. This ultimately reflects a shift in the evolution of gaming towards more immersive experiences.
Multi-Sensory Gaming
Children's gaming evolves to become more immersive
4 Examples + Score + Implications


Youth-Targeted Stream Streaming services offer educational content for younger consumers Implications - No longer a media platform just for adults, streaming content has become a source of entertainment for all ages, including younger generations. Realizing this shift in the market, brands are adapting online content to cater kids and teens in a more targeted manner. By offering specialized platforms and educational content, networks are not only aiming to appease young consumers, but also parents who are looking for a more appropriate and academic sources of entertainment.
Youth-Targeted Stream
Streaming services offer educational content for younger consumers
4 Examples + Score + Implications


Upscaling Fantasy Iconic superhero designs are given stylish makeovers for devoted cult followings Implications - Influential followings surrounding iconic superheroes are influencing higher end styles modeled after ubiquitous fantasy narratives. The popularity of this fashion niche represents the power of fiction, which has the potential to influence unpredictable spin off products. On top of apparel, branded emphasis placed on cultural phenomenons in several categories will entice devoted, passionate consumers.
Upscaling Fantasy
Iconic superhero designs are given stylish makeovers for devoted cult followings
4 Examples + Score + Implications


Experiential Sampling Drinking experiences are heightened with creative, interactive elements Implications - Taking a more experiential approach to extending brand awareness, beverage brands are adopting unexpected sampling experiences for consumer intrigue. Realizing that consumer loyalty requires more than just unique flavors and packaging, alcohol brands are turning to bar features that integrate media, technology and dual-purpose function, as a way to add a one-of-a-kind experience to traditionally routine activities.
Experiential Sampling
Drinking experiences are heightened with creative, interactive elements
4 Examples + Score + Implications


Virtual Festival Cultural events offer augmented experiences for tech-savvy audiences Implications - Cultural events are offering augmented experiences for attendees via the incorporation of virtual reality. This challenges norms as events typically reserved for person-to-person interactions are witnessing the steady infiltration of smart products. On the whole, new tech shifts in most industries reflect the power wielded by young connected consumers.
Virtual Festival
Cultural events offer augmented experiences for tech-savvy audiences
4 Examples + Score + Implications


Big Data Marketing Brands are illuminating big data borrowed from social media for advertisements Implications - Big data has become a big buzz term with a short history, but while its role behind the scenes has grown in importance, it's role in the general public's eye is just one starting to be explored. Marketers are using big data garnered from partnerships with social media outlets such as Tinder and Twitter as the centerpiece of campaigns and branding efforts.
Big Data Marketing
Brands are illuminating big data borrowed from social media for advertisements
5 Examples + Score + Implications


Retail Community Stores offer value beyond mere products by serving as community hubs Implications - Tapping into the modern consumer's emotional need to connect to a larger cause, brands are beginning to re-imagine the retail experience as a place for building relationships and cultivating community. The re-positioning of retail destinations as centers of local culture also speaks to the consumer interest in seeking out opportunities for sparking real-world connections in an ever-increasing digital era.
Retail Community
Stores offer value beyond mere products by serving as community hubs
5 Examples + Score + Implications


PLUS 375 more Movie PRO Trends and 1,905 examples!



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