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About the Reality Television Report

Reality television series began gaining extreme popularity in the 1990s with shows like Survivor. Almost twenty years later reality shows are still an integral part of pop culture, with game shows and dance reality shows at the forefront of television programming. Consumers are even starting reality TV blog sites to stay up-to-date and keep others informed on shows like The Hills, and are extremely active in sharing this content online.

Who It's For

Television programmers, directors and even marketers can examine the Reality Television Trend Report and find developments that involve surrounding pop culture. Recognizing this social milieu is crucial in understanding consumer preferences, as these shows as well as shows with realistic elements like mockumentaries reflect the public’s interests and lifestyle. We also cover the latest developments in moving TV online, which affects anyone involved in the entertainment industry trying to make a living.

Understand pop culture references to help infuse marketing campaigns and even develop award-winning series with the Reality Television Trend Report.

The Reality Television Trend Report, last published on Sep 18, 2008, includes 3 PRO Trends and 15 examples of reality television market research and reality television consumer trends related to: television shows, pop culture, game shows, broadcasting, downloading and reality television trends.

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Methodology

Our reality television research is based on Trend Hunter's crowdsourced reality television articles and 2,110,000,000 total views of data. [Learn More]

Report Contents

• 3 Reality Television PRO Trends = 3 Powerpoint Pages Reality Television PPT Report
• 15 Reality Television Examples

Online Extras With Full Subscription

• 2 Reality Television Videos (Online) Reality Television Videos
• 90 Reality Television Images (Online) Reality Television Images
• Additional Niche Reports (with a full subscription): Hip-Hop, Movie, Geek, Google, Music, Musical, Bollywood, Stop-Motion Animation, Broadcasting, Music Video, Infographic Design, Reality Television, Movie Trailer and more!



Sample Reality Television Pro Trends

Each Reality Television PRO Trend is on its own slide with implications, a quantified score, and examples linked to online reality television articles, videos and images. Examples:

Choose Your Own Adventure Choice will become more important in an age of personalization Implications - These innovations appeal to the innate urge to reminisce on products favored in ones youth. In this case, they are based on the Choose Your Own Adventure books in which readers can take alternate paths in each chapter to manipulate the story’s destiny. This also speaks to the desire for control.
Choose Your Own Adventure
Choice will become more important in an age of personalization
5 Examples + Score + Implications


Sensational Reality To compete with online viral video, mainstream television is becoming more sen Description - Traditional media is even more sensational with reality TV shows becoming one of most prominent vehicles of schadenfreude. Many of these shows let viewers indulge in the misfortune or stupidity of others (as witnessed in America’s Most Smartest Model). MySpace stars, obsessive fans, children in adverse situations and shows about the inner workings of print media were also on viewer radars. Implications - The rise of these shows offers ample opportunity for stealth product placement or brand endorsement. The individuals on these shows want a chance at stardom, and financial gain is not their ultimate goal. They are ideal marketing mediums.
Sensational Reality
To compete with online viral video, mainstream television is becoming more sen
4 Examples + Score + Implications


The Skinny on Thin Opinions on thin are coming to the forefront in the world of fashion Implications - The issue of overly thin models has been around for a long time, but many are beginning to openly state their opinions and make bold changes. Since the majority of western society isn’t even close to being fashion-industry thin, most women can’t relate to the models featured in media. Using larger models in more mainstream or affordable lines is becoming increasingly common, but in the process, brands may lose the upscale associations with unattainably ‘beautiful’ representation.
The Skinny on Thin
Opinions on thin are coming to the forefront in the world of fashion
15 Examples + Score + Implications


PLUS -3 more Reality Television PRO Trends and 15 examples!



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