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About the Footwear Report

The Footwear Trend Report examines ongoing innovations and breakthroughs within this specific subsection of the fashion industry. Our research will help businesses understand consumer obsession with heels, sneakers, office shoes and boots. Whether it is women's shoes, footwear for men, famous footwear from Nike or a trendy boutique shoe store, our crowd-sourced data will help companies discover that every aspect of the shoe industry has a unique target market.

Who It's For

This report will benefit anyone in the fashion industry who is looking to stay ahead of the latest in footwear news, information and innovations. Marketers, designers, big fashion labels and small boutiques will be able to spark innovation and boost creativity with consumer-based knowledge found in the Footwear Trend Report.

Trend Hunter’s Footwear Trend Report will benefit anyone in the fashion industry looking to stay ahead of the latest footwear innovations and eager to restore creativity in their brand.

The Footwear Trend Report, last published on Mar 25, 2015, includes 108 PRO Trends and 540 examples of footwear market research and footwear consumer trends related to: shoes, sneakers, heels, boots, kicks and footwear trends.

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Methodology

Our footwear research is based on Trend Hunter's crowdsourced footwear articles and 2,334,000,000 total views of data. [Learn More]

Report Contents

• 108 Footwear PRO Trends = 108 Powerpoint Pages Footwear PPT Report
• 540 Footwear Examples

Online Extras With Full Subscription

• 76 Footwear Videos (Online) Footwear Videos
• 3,240 Footwear Images (Online) Footwear Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Footwear Pro Trends

Each Footwear PRO Trend is on its own slide with implications, a quantified score, and examples linked to online footwear articles, videos and images. Examples:

Sophisticating Baby Infant aesthetics go from cartoonish to chic Implications - Minimalist baby design speaks to a happy medium between the popular fad-based, Internet-heavy infant aesthetic, and the classic cartoonish, childlike look of animal-inspired, pastel-hued pieces. This more sophisticated look accommodates the need for something modern and age appropriate, yet still fitting to an adult aesthetic.
Sophisticating Baby
Infant aesthetics go from cartoonish to chic
5 Examples + Score + Implications


Condensed Packaging Heightening portability, packaging designs adapt into collapsible forms Implications - Efficiency and portability have become key purchasing factors, particularly among those always on-the-go, prompting retailers to adapt their packaging designs into more condensed alternatives. Providing designs that can easily be flattened down, brands are aiming to not only make their products more convenient, but also to add a level of consumer engagement to the process.
Condensed Packaging
Heightening portability, packaging designs adapt into collapsible forms
5 Examples + Score + Implications


Retrofit Fashion Vintage style is merged with modern design quality to consumer praise Implications - The fashion-conscious consumer is always on the hunt for a product that's both stylish and quality made, which is being satisfied with premium fashions with a retro flair. This re-purposing of vintage styles with the benefits of modern materials pleases consumers who crave familiar styles.
Retrofit Fashion
Vintage style is merged with modern design quality to consumer praise
6 Examples + Score + Implications


Reactive Fashion As fashion and technology merge, sensor-integrated apparel takes center stage Implications - Going beyond aesthetic design, fashion retailers are turning to responsive technology for customized appeal. Using sensors to help track and perfect body movements, brands are transforming the way consumers interact with clothing, providing not only function, but also a heightened sense of control.
Reactive Fashion
As fashion and technology merge, sensor-integrated apparel takes center stage
4 Examples + Score + Implications


DIY Wearable Opting for a less expensive alternative, consumers create their own wearable devices Implications - As maker culture becomes a more prevalent topic, the option to DIY a product is becoming more popular, particularly in the wearable tech industry. Kits and materials for creating wearable technology are offering consumers a less expensive solution while also satiating a need for the latest innovations.
DIY Wearable
Opting for a less expensive alternative, consumers create their own wearable devices
5 Examples + Score + Implications


Hyper-Specific Subscription Subscriptions go beyond food and fashion to offer consumer convenience Implications - Responding to a growing demand for convenience, subscription services are turning to niche offerings for consumer appeal. Providing deliveries for things like mobile chargers and fragrances, brands are catering to niche interests as a means to expand market audiences. This speaks to a shift toward more customized sources of consumer convenience.
Hyper-Specific Subscription
Subscriptions go beyond food and fashion to offer consumer convenience
7 Examples + Score + Implications


Conventional Blogging Customizing online expression, users blog about specific daily routines Implications - Moving beyond the allure of travel and adventure, bloggers are documenting more mundane, everyday elements for mass appeal. Photographing traditionally lackluster features like shoes and mall mannequins, online users are able to express their unique style and humor in a more nuanced manner. Such down-to-earth tactics reflects a shift toward more personal, yet easygoing sources of digital expression.
Conventional Blogging
Customizing online expression, users blog about specific daily routines
4 Examples + Score + Implications


Multi-Functional Utility The desire for multi-functional goods extends to the outerwear market Implications - As consumer lifestyles demand more versatile products, brands are responding with clothing and gear that reacts to specific activities or climates. The urban consumer is specifically targeted as busy lifestyles lead them to require products that offer durability as well as versatility.
Multi-Functional Utility
The desire for multi-functional goods extends to the outerwear market
6 Examples + Score + Implications


PLUS 102 more Footwear PRO Trends and 540 examples!



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