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About the Sock Report - The Sock Trend Report tracks the latest innovations in the fashion world, specifically focusing on uniquely patterned wool socks, heated leg warmers, full-length leggings for women and knee high socks for men. Additionally, we examine sports apparel products like compression socks with extra support, as well as dress socks for men and women.

Who It's For - The Sock Trend Report is ideal for fashion designers, large retailers, small boutiques and athletic stores that want to enhance product knowledge and develop a better understanding of today’s fashion-conscious consumer.

The Sock Trend Report will be an asset for any company looking to stay one step ahead of fashion footwear trends.

The Sock Trend Report, last published on Jul 15, 2014, includes 39 PRO Trends and 330 examples of sock market research and sock consumer trends related to: wool socks, underwear, sports apparel, leg warmers, leggings and sock trends.

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trend research methodology Methodology - Our sock research is based on Trend Hunter's 330 crowdsourced sock trends and 1,994,000,000 total views of data. [Learn More]

What You'll Get:
• 39 Page / Slide Presentation Sock PDF Report Sock PPT Report
• 39 Page In-Depth Reading Report Sock PDF Report

Contents:
• 39 Sock PRO Trends
• 330 Sock Examples
• 46 Sock Videos (Online) Sock Videos
• 1,980 Sock Images (Online) Sock Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Sock Pro Trends - Each Sock PRO Trend is on its own slide with implications, a quantified score, and examples linked to online sock articles, videos and images. Examples:

Wardrobe Reversal A growing emphasis on individuality sparks consumers to use pieces unexpectedly Implications - Disregarding norms and customs, consumers are using everyday clothing in new and unconventional ways. Going beyond elements of design, individuals are choosing to wear items like sweaters and shirts in ways that don’t conform to the norm. This signifies a shift toward more atypical means of expression.
Wardrobe Reversal
A growing emphasis on individuality sparks consumers to use pieces unexpectedly
4 Examples + Score + Implications


One-for-One Evolved Continued social stress for global equality leads to widespread almsgiving Implications - The now infamous 'one-for-one' retail style, as brought to prominence by TOMS shoes, is experiencing a surge that further embeds it as a mainstay charitable business model. Expanding into all areas of the market, the concept of charitable exchange commerce has garnered the attention of consumers for being an effectively convenient form of philanthropy; instead of making consorted efforts to give back, consumers would prefer to have the legwork done for them. As the guilt associated with traditional product consumption increases from their peers, consumers scramble to meet stringent preferences for a philanthropic lifestyle, aligning themselves with brands affiliated with social and environmental good.
One-for-One Evolved
Continued social stress for global equality leads to widespread almsgiving
7 Examples + Score + Implications


Expressive Organizational Consumers combine their work ethic with their true personalities Implications - As the lines between work and personal life become blurred in this busy society, so too does the line between personality and work ethic. As a result, those who enjoy organization and planning are using their accessories as a way to express individuality. This shows that the idea of being organized is now something to show pride in.
Expressive Organizational
Consumers combine their work ethic with their true personalities
6 Examples + Score + Implications


Upscaling Ordinary Traditionally simple products get a luxurious overhaul for the status-obsessed Implications - As the population of nouveau riche consumers rises, a want for luxury products that still carry a semblance of middle-class life are satiating demand for lifestyle accommodation. The utilization of precious materials to upgrade traditional goods augments the concept of everyday luxury for consumers who continue to demand the further integration of an upscale lifestyle.
Upscaling Ordinary
Traditionally simple products get a luxurious overhaul for the status-obsessed
6 Examples + Score + Implications


Absorbent Adaptation Hectic consumer schedules call for dual-function cleaning products Implications - Today's fast-pace times call for multi-purpose products, especially in the realm of hygiene. Products that simultaneously clean and serve an alternate purpose are popping up as a result. Particularly helpful in a home with children, absorbent material functioning as standard fabric introduces the idea of cleaning on the go, speaking to a desire for ultra convenience.
Absorbent Adaptation
Hectic consumer schedules call for dual-function cleaning products
6 Examples + Score + Implications


Gamer Exertion A desire for pragmatic play prompts consumers to turn to physical gaming options Implications - Digital play can often result in a static, and physically inactive lifestyle. Seeking a healthier source of day-to-day amusement, individuals are turning to physically enriching gaming options that encourage exercise and athletic improvement. This reflects a move towards sources of play that help consumers cultivate, rather than detach from, everyday experiences.
Gamer Exertion
A desire for pragmatic play prompts consumers to turn to physical gaming options
5 Examples + Score + Implications


PLUS 33 more Sock PRO Trends and 330 examples!



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