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About the Suit Report

Trend Hunter’s Suit Trend Report delves into the expansive world of tailoring and suits. Whether it is clothing for men or suits for women, our report covers the most innovative ideas and creations for businesses looking to spark creativity. Find the latest trends on business suits, tailors, dress suits and wedding suits by relying on information rendered from our consumer-based research.

Who It's For

With a high consumer demand for suits, many companies, brands and businesses looking for emerging patterns within the fashion industry will benefit from our research. Clothing retailers, fashion designers and boutique shops will discover a wealth of information to inspired innovation and influence the creative process.

The Suit Trend Report is tailored to the specific needs of professionals within the fashion industry who are seeking inspiration from trends cultivated by the consumer.

The Suit Trend Report, last published on Oct 29, 2014, includes 194 PRO Trends and 970 examples of suit market research and suit consumer trends related to: blazers, business suits, jackets, tuxedos, tailoring and suit trends.

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Methodology

Our suit research is based on Trend Hunter's crowdsourced suit articles and 2,123,000,000 total views of data. [Learn More]

Report Contents

• 194 Suit PRO Trends = 194 Powerpoint Pages Suit PPT Report
• 970 Suit Examples

Online Extras With Full Subscription

• 136 Suit Videos (Online) Suit Videos
• 5,820 Suit Images (Online) Suit Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Suit Pro Trends

Each Suit PRO Trend is on its own slide with implications, a quantified score, and examples linked to online suit articles, videos and images. Examples:

Grown-Up Celebration Adult consumers turn to more refined products to celebrate the holidays Implications - As the holiday market remains an industry that's heavily juvenile, many brands are creating refined products to broaden appeal for adults. This expansion speaks to consumers' nostalgic nature while offering something more appropriate for the grown-up lifestyle, satisfying multiple desires in one shot.
Grown-Up Celebration
Adult consumers turn to more refined products to celebrate the holidays
5 Examples + Score + Implications


Streamlining Nutrition Seeking efficiency, consumers turn to all-in-one health food kits Implications - Despite the health benefits of nutritional meals, extra preparation and costs can often deter consumers tight on time. Making healthy consumption easier, nutritional kits and dinner baskets help make the process of healthy eating much more efficient, particularly for busy parents. This shift speaks to a desire for more customized and individually curated meals.
Streamlining Nutrition
Seeking efficiency, consumers turn to all-in-one health food kits
4 Examples + Score + Implications


Generational Footwear Instead of fit or function, brands use time periods as inspiration Implications - Although the cyclical nature of fashion is nothing new, brands are using the quintessential aesthetics of specific generations -- past or future -- in design for aesthetic appeal. This approach to design targets consumers more concerned with aesthetics rather than functionality.
Generational Footwear
Instead of fit or function, brands use time periods as inspiration
5 Examples + Score + Implications


Conscious Snacking Snack food brands integrate elements of social good to convey social awareness Implications - Seeking to break free of traditionally negative connotations associated with snack food, brands are turning to elements of social good to convey a sense of awareness. Offering fair trade products and sustainable packaging designs, snack food brands are seeking to target consumers on a more conscious level, contributing more than something just to eat.
Conscious Snacking
Snack food brands integrate elements of social good to convey social awareness
4 Examples + Score + Implications


Hybrid Snacking Adding substance to mini meals, consumers combine multiple treats into one Implications - Seeking to add more depth to everyday snacks, consumers are combining different treats together to satiate cravings. Creating hybrid snacks that come together to create a mini meal, consumers are merging unlikely ingredients together to add substance to recipes traditionally lighter in form.
Hybrid Snacking
Adding substance to mini meals, consumers combine multiple treats into one
4 Examples + Score + Implications


Premature Holiday Holiday references pop up during unexpected seasons to capture emotions Implications - Seeking to capture the sentimental qualities associated with holidays, brands are showcasing seasonal references during unexpected times of the year. Allowing consumers to experience the joy and familiarity that comes with certain holidays like Christmas, brands are incorporating icons like Santa Claus into non-seasonal campaigns, using holiday references to connect with viewers on a more emotional level.
Premature Holiday
Holiday references pop up during unexpected seasons to capture emotions
3 Examples + Score + Implications


Cross-Media Promotions TV shows turn to unexpected marketing tactics to encourage fandom Implications - Taking exposure beyond simple TV and print ads, franchises are using multiple media platforms to increase hype and fan engagement. Reaching out to consumers through publicity stunts, pop-up shops and even branded products, shows like the Walking Dead are showcasing a move toward more expansive promotional tactics.
Cross-Media Promotions
TV shows turn to unexpected marketing tactics to encourage fandom
6 Examples + Score + Implications


Computer Couture Retro computer culture becomes coveted by irony-loving consumers Implications - The ubiquitous nature of technology has subsequently brought about the resurgence of retro Internet culture as a point of pride for consumers, which is being reflected in computer-themed clothing. As consumers look to satirize recent fads, this shift towards cultural apparel satisfies a preference for irony in all forms.
Computer Couture
Retro computer culture becomes coveted by irony-loving consumers
5 Examples + Score + Implications


PLUS 188 more Suit PRO Trends and 970 examples!



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