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Every day, top-tier innovators rely on our idea-filled computers reports to identify new opportunities, make better decisions and deep dive new markets.

About the Computers Report

The Computers Trend Report looks at the hottest technology trends in terms of computers, laptops, notebooks, Apple Macbooks and PCs. Since its inception, the computer has gone from a luxury device to a household necessity, creating higher need among consumers and businesses for technological savvy and knowledge of computer trends. [SAMPLE]

Who It's For

Whether it’s about dual core processing or ergonomic keyboards, our computer trends research will benefit a vast array of companies. It is for those within the computer industry such as Apple or Microsoft, as well as retail or manufacturing companies looking to expand within the digital world. Understand the dynamic arena of computing with our Computers Trend Report, which will give you the insight necessary to take advantage of changing consumer preferences and to operate one step ahead of your competitors.

You Might Consider Custom Computers Research...

For as little as $500 per custom deep dive, our team will curate custom Computers reports to deep dive further into your project, customer segments or curiosity. Each custom report is roughly 70 pages with 300 examples, including more specific lists and examples than our off-the-shelf Computers trend report. [Learn More]

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Methodology

Unlike our competitors, who rely on gut instinct, our computers research is based on Trend Hunter's massive database of computers articles and 2,198,000,000 total views of data. [Learn More]

The Computers Report

Last published on Dec 19, 2014, the Computers Report includes 53 PRO Trends (53 Pages) and 265 examples of computers market research and computers consumer trends related to: computers, laptops, computing trends, Apple, notebooks, Mac, PC, Windows, OSX, dual core processing, programs, keyboards, USBs and computers trends. The report includes all of our Computers research collected over the last few years (roughly 25% of the collection is from this year.)

Report Contents

• 53 Computers PRO Trends = 53 Powerpoint Pages Computers PPT Report
• 265 Computers Examples
• Additional Niche Reports (with a full subscription): Smartphone, Gaming, Space, Google, Android, Camera, Chemicals, Television, Headphones, Global Positioning System, Tablet, Radio, Mobile, Video Editing, SLR, Online Gaming, App, HDTV, 3D Glasses, Camera Accessories, Gaming Apps, Keyboards, Audio, Touchscreen, Console, Presentation, Email, Laptop, Electronics, Stereo and more!

Sample Computers Pro Trends

Each Computers PRO Trend is on its own slide with implications, a quantified score, and examples linked to online computers articles, videos and images. Examples:

Virtual Collaging Consumers drawn to image-based social networks & sites Implications - With the popularity of blogs like Tumblr, apps like Instagram and social networks like Pinterest, it's clear that consumers love to look at images and often prefer visual content over written. Pinterest adequately illustrates the extent to which virtual collages and bold imagery has on online users -- the social site has skyrocketed in just one year to become "the" social network, with 10.4 million registered users (its daily users have increased by over 145 percent since the start of 2012, says Mashable). Thus, appealing to the consumer love for pretty pictures is one effective way brands, online galleries and other sites can gain and capture attention in the extremely competitive virtual arena.
Virtual Collaging
Consumers drawn to image-based social networks & sites
7 Examples + Score + Implications


Brand-Happy Hacks Brand-loyal consumers turn to custom looks to emphasize logos Implications - An attraction to customization for many is that it offsets flashy branding; however, a new wave of brand-flaunting DIY projects embraces and even emphasizes icons and logos. Particularly with popular brands, consumers are pushing to draw as much attention as possible to their products.
Brand-Happy Hacks
Brand-loyal consumers turn to custom looks to emphasize logos
8 Examples + Score + Implications


High-Tech Tablets With laptops getting smaller and faster, consumers seek new functionalities Implications - Consumers are craving a new way to interact with technology and although tablets are not a new invention, capabilities, aesthetic, functionality and interest in them has skyrocketed to a new high. Tablet concepts are running rampant all over the Internet and at prices credit-crunched tech-lovers will love.
High-Tech Tablets
With laptops getting smaller and faster, consumers seek new functionalities
7 Examples + Score + Implications


Online Offline Virtual brands venture into physical marketplace Implications - Only a decade ago, retailers felt the pressure of taking their offline businesses online, but now, the opposite is happening. Already having established their presence in the web marketplace, major online brands, including Google, Amazon and eBay, are now creating brick-and-mortar outlets, which allow them to effectively demonstrate and showcase their goods and services directly to customers who may not be reached online. Although a virtual side to any business is imperative in this day and age, for brands that have always been web-based, perhaps it is time to venture outside of this comfort zone to reach a wider audience.
Online Offline
Virtual brands venture into physical marketplace
5 Examples + Score + Implications


Projection Tech Consumers create their own holographic reality with innovative gadgets Implications - With the popularity of projection-based marketing, which was used throughout 2010 and 2011 for everything from fashion campaigns to celebratory events, it wasn’t long before technology companies everywhere would begin creating projection-based gadgets for individual consumers. From computers to watches, these innovative creations are taking consumer electronics and technology to the next level, allowing tech users the ability to project their own holograms whenever they want.
Projection Tech
Consumers create their own holographic reality with innovative gadgets
6 Examples + Score + Implications


Techadence Consumers go beyond cases and decals with lavish customization Implications - Cases and decals are no longer enough when it comes to tech adornment; consumers are now tricking out their devices to really let their individuality shine. Computers, in particular, now bear extravagant aesthetic enhancements reminiscent of fashion’s hottest accessories. As computers become almost extensions of the self instead of lifeless devices, adding lavish details and customizing parts seem only natural for the unique-seeking consumer.
Techadence
Consumers go beyond cases and decals with lavish customization
10 Examples + Score + Implications


Unlimited 3D From sound to swimwear, nothing is left two-dimensional Implications - Entertainment was once the primary engine for 3D technology, beckoning viewers with its promise of extreme, in-depth and in-your-face theatrics. While 3D technology was applied to some industries like printing and computer graphics when it was first conceived, until now, 3D hasn’t taken shape in very many other product categories. Now you will find 3D elements in everything from tourism to tattoos, and industries from fashion to sports are getting in on the action, hoping to help quench the consumer thirst for high-impact experiences.
Unlimited 3D
From sound to swimwear, nothing is left two-dimensional
9 Examples + Score + Implications


Permanent Distraction Entertainment is readily available to consumers whenever, wherever Implications - Personal entertainment is reaching new heights, with oddly placed consoles and other methods of distraction keeping consumers entertained everywhere they go. Today’s consumer is perpetually distracted by digital devices, handheld video games and mobile gadgets; integrating these pieces into virtually every facet of daily life may mean the end of peace and quiet.
Permanent Distraction
Entertainment is readily available to consumers whenever, wherever
8 Examples + Score + Implications


Retro Techcessories Old school cases and docks bridge current technology with old Implications - An interesting dichotomy is taking place in the consumer technology marketplace: While buyers can’t wait to get their hands on the newest and latest gadgets, they are also seeking retro-style products with which to accessorize them. Tech accessories, from docks to iPad cases, are getting retrofied with elements like Game Boy themes and rotary phone accents. This design direction allows consumers to bridge the gap between new and old, while also presenting an ironic twist on today’s rapid-fire pace of technology.
Retro Techcessories
Old school cases and docks bridge current technology with old
8 Examples + Score + Implications


Mainstream Multitasking Dual- and split-screen gadgets let technophiles multitask with ease Implications - Programmers and hackers have long used two monitors to increase productivity, but now dual-screened gadgets and computers are popping up as mainstream multitasking options. By recognizing the consumer need to juggle multiple tasks at once, designers can create products that feel tailor-made.
Mainstream Multitasking
Dual- and split-screen gadgets let technophiles multitask with ease
8 Examples + Score + Implications


Kidtronics Gadgets for children create a burgeoning generation of tech-savvy toddlers Implications - Kids these days have much more than storybooks, plush toys and building blocks at their fingertips. Never before has such a plethora of kiddie electronics and gadgets been available to this tiny consumer market. For now, these products are targeted to parents, but any smart marketer knows that brand loyalty starts at a young age. The more important question is, what gadgets and gizmos can be remodeled and repackaged for the grammar school audience?
Kidtronics
Gadgets for children create a burgeoning generation of tech-savvy toddlers
7 Examples + Score + Implications


Feather Tech Extremely lightweight gadgets for easy travel-ability Implications - Gone are the days when the only technology a person might carry while on the go was a Polaroid camera. Today's more tech-savvy consumer typically has a smartphone as well as a laptop or tablet, perhaps even a separate camera. This means that tech gadgets today must be designed for better portability -- they must be more sleek and extremely lightweight. As such, more and more "featherweight" computers, tablets and other devices are making their way into the marketplace, made for the tech-burdened consumer who can't part with any of his gadgets.
Feather Tech
Extremely lightweight gadgets for easy travel-ability
6 Examples + Score + Implications


PLUS 47 more Computers PRO Trends and 265 examples!



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