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About the Tablet Report

Discover a multitude of cutting-edge trends while gaining valuable insight on the most innovative handheld and mobile computer devices found in the Tablet Trend Report. Our research delves into the new, but fast-growing world of digital tablet software, devices and applications, featuring products like Blackberry’s Playbook, the Samsung Galaxy Tablet and the iPad from Apple. As the best tablet computers begin to take over the market, it is crucial for electronics companies to focus on consumer trends changing the landscape of the mobile computer industry.

Who It's For

Whether you are a start-up specializing in applications for iPad and Android devices or a global electronics conglomerate, our crowd-sourced data will assist in product development ventures, branding campaigns and market research, while sparking innovation and boosting creativity.

In a world of savvy, technology-minded consumers, it is critical to understand changing developments in this field. Gain valuable consumer knowledge with the Tablet Trend Report.

The Tablet Trend Report, last published on Nov 17, 2014, includes 185 PRO Trends and 925 examples of tablet market research and tablet consumer trends related to: touchscreens, applications, tablet software, wireless, devices and tablet trends.

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trend research methodology

Methodology

Our tablet research is based on Trend Hunter's crowdsourced tablet articles and 2,161,000,000 total views of data. [Learn More]

Report Contents

• 185 Tablet PRO Trends = 185 Powerpoint Pages Tablet PPT Report
• 925 Tablet Examples

Online Extras With Full Subscription

• 130 Tablet Videos (Online) Tablet Videos
• 5,550 Tablet Images (Online) Tablet Images
• Additional Niche Reports (with a full subscription): Smartphone, Gaming, Space, Google, Android, Camera, Chemicals, Television, Headphones, Global Positioning System, Tablet, Radio, Mobile, Video Editing, SLR, Online Gaming, App, HDTV, 3D Glasses, Camera Accessories, Gaming Apps, Keyboards, Audio, Touchscreen, Console, Presentation, Email, Laptop, Electronics, Stereo and more!



Sample Tablet Pro Trends

Each Tablet PRO Trend is on its own slide with implications, a quantified score, and examples linked to online tablet articles, videos and images. Examples:

Blatant Faux Fake fur provides mental and physical comfort in more than just clothing Implications - Though physical comfort is still important to consumers, the desire for a clear conscience has consumers seeking alternatives to luxurious, but often cruel fur. This ushers in a wave of faux fur that is so pervasive it is penetrating industries beyond fashion. Consumers are wearing their faux fur badge with pride, un-intuitively going against the glamorization of "authenticity" in favor of passive activism.
Blatant Faux
Fake fur provides mental and physical comfort in more than just clothing
7 Examples + Score + Implications


Tech-Assisted Advertising Campaigns that blend the offline with the online increase user appeal Implications - As more consumers experience their surroundings with a smartphone in hand, brands are looking to engage with them more than ever. A shift towards online and offline advertising that requires device usage supports consumer behavior rather than fighting against it.
Tech-Assisted Advertising
Campaigns that blend the offline with the online increase user appeal
5 Examples + Score + Implications


Entertainment Immersion Traditional media gets a virtual overhaul to increase mass appeal Implications - The incorporation of virtual reality into traditional media like TV shows is accelerating its appeal. Incorporation of immersive experiences in rudimentary activities like web browsing is making the technology more applicable and appealing to consumers of all kinds.
Entertainment Immersion
Traditional media gets a virtual overhaul to increase mass appeal
7 Examples + Score + Implications


Generation Merging Seniors embrace aspects of millennial lifestyle for an enhanced retirement Implications - While it's often said that the elderly will refute the advancements of the next generation, the opposite is taking place as things like ride sharing and apps are embraced by seniors. Making the most of retirement and aging, seniors are treating their twilight years as a time to expand cultural horizons.
Generation Merging
Seniors embrace aspects of millennial lifestyle for an enhanced retirement
5 Examples + Score + Implications


Exclamatory Eco Brands create packaging that overtly preaches sustainability Implications - Many consumers will actively seek out eco-friendly products, and consider doing their part for the environment a point of pride. As such, brands are taking a blatant approach in packaging designs to both lure in green consumers and offer an ego boost to those attracted to the prestige of eco living.
Exclamatory Eco
Brands create packaging that overtly preaches sustainability
4 Examples + Score + Implications


Omnipresent Entertainment Hyper-convenient media streaming means there's never an absence of fun Implications - At this point in the digital revolution, most consumers are at least passively plugged in to some sort of device at all times. Making this connection more active means creating more omnipresent entertainment through hyper-convenient media streaming. This satiates the consumer desire for constant stimulation, as well as ease of everyday living.
Omnipresent Entertainment
Hyper-convenient media streaming means there's never an absence of fun
8 Examples + Score + Implications


Senior Schooling A newfound lust for life has retirees seeking out educational opportunities Implications - Battling diminishing physical and mental capabilities, aging consumers are turning to educational outlets to help maintain a sense of independence. Learning new skills in trade and technology, retirees are actively seeking out opportunities that encourage self-esteem and development, opting for educational services to maintain a sense of autonomy.
Senior Schooling
A newfound lust for life has retirees seeking out educational opportunities
4 Examples + Score + Implications


Cross-Media Promotions TV shows turn to unexpected marketing tactics to encourage fandom Implications - Taking exposure beyond simple TV and print ads, franchises are using multiple media platforms to increase hype and fan engagement. Reaching out to consumers through publicity stunts, pop-up shops and even branded products, shows like the Walking Dead are showcasing a move toward more expansive promotional tactics.
Cross-Media Promotions
TV shows turn to unexpected marketing tactics to encourage fandom
6 Examples + Score + Implications


PLUS 179 more Tablet PRO Trends and 925 examples!



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