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About the Watch Report

The Watch Trend Report is aimed at businesses that want to stay on the cutting edge of the latest inventions and technological concepts in the watch-making industry. In our report, you will have access to hundreds of trends relating to men's watches, women's watches, Swiss watches, exotic chronographs and luxury timepieces. Featured in the report are the latest innovations from brand names like Tag, Citizen, Casio, Cartier and Rolex.

Who It's For

The data collected in our report is for companies looking for competitive leverage within the wristwatch industry. Innovators, designers, manufacturers and insight managers for low-end and premium watch companies will find this information valuable, as it is dictated and sourced by consumers.

The Watch Trend Report will assist businesses with inspiration, and allow them to leverage consumer insight to direct the course of brands and products.

The Watch Trend Report, last published on Jul 27, 2015, includes 386 PRO Trends and 1,930 examples of watch market research and watch consumer trends related to: timepieces, chronographs, luxury, wristwatches, design and watch trends.

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trend research methodology

Methodology

Our watch research is based on Trend Hunter's crowdsourced watch articles and 2,424,000,000 total views of data. [Learn More]

Report Contents

• 386 Watch PRO Trends = 386 Powerpoint Pages Watch PPT Report
• 1,930 Watch Examples

Online Extras With Full Subscription

• 270 Watch Videos (Online) Watch Videos
• 11,580 Watch Images (Online) Watch Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Watch Pro Trends

Each Watch PRO Trend is on its own slide with implications, a quantified score, and examples linked to online watch articles, videos and images. Examples:

Diagnostic Skincare Consumers begin backing up their skincare routine with hard data Implications - The spheres of beauty and technology have collided in recent years, resulting in cosmetic and skincare solutions that are hi-tech in nature. Consumers are now opting for gadgets and apps that are able to collect and analyze information on everything from their skin type to the products they use. This diagnostic approach to skincare suggests that consumers -- especially those who are wary of chemical consumption or have complex, sensitive skin -- are looking to personalize and tailor their beauty routines to achieve optimal health.
Diagnostic Skincare
Consumers begin backing up their skincare routine with hard data
4 Examples + Score + Implications


Early Introduction Equality LGBTQ acceptance is reflected in family-friendly representations Implications - Reflective of society's changing attitudes toward the LGBTQ community and their rights, products and media are shifting to introduce diversity to children and families at a younger age. This appeals to contemporary parents looking to educate children on diversity, especially among young Millennial families, who tend to be more tolerant.
Early Introduction Equality
LGBTQ acceptance is reflected in family-friendly representations
5 Examples + Score + Implications


Appified Entrepreneur Tech-savvy consumers turn to mobile apps for business building Implications - Taking a streamlined approach to business, modern entrepreneurs are utilizing mobile apps as a means to efficiently build their brand. By allowing tech-savvy users to build their network, gain insight and even socialize with others in the industry, these apps speak to a shift toward more autonomous, yet equally social, methods of entrepreneurship.
Appified Entrepreneur
Tech-savvy consumers turn to mobile apps for business building
5 Examples + Score + Implications


Social Streaming Consumers turn to livestreaming to satisfy content needs Implications - As more and more consumers cut the cord with cable, streaming services have begun to take precedence. Even more specifically, consumers are gravitating to apps that allow them to livestream content to their own followers across multiple networks. Tied in with existing social media platforms, livestreaming becomes a form of interaction that is both non-committal, yet intimate, satisfying a dual consumer need for immediate gratification and transparency.
Social Streaming
Consumers turn to livestreaming to satisfy content needs
4 Examples + Score + Implications


Experiential Cinema Movie theaters adopt unexpected sources of entertainment to engage viewers Implications - Taking the cinematic experience to another level, movie theaters are integrating sources of entertainment that go beyond simple movie projection. Adopting virtual reality experiences and hosting social events, theaters are seeking to not only add a sense of novelty, but also to transform the traditional movie-going experience from something passive, to something more engaging.
Experiential Cinema
Movie theaters adopt unexpected sources of entertainment to engage viewers
4 Examples + Score + Implications


Wearable Play Kid-targeted wearables transform playtime into an immersive experience Implications - As wearable technology becomes adopted by the mainstream, brands have begun targeting younger consumers with devices that promote education, fitness and digital literacy. Wearable toys are another avenue brands can explore in this market, offering children the opportunity to immerse themselves entirely in the act of play. The interactive and transformative properties of such toys not only make sure that play is possible anywhere, but also ensure that children are active agents in the process.
Wearable Play
Kid-targeted wearables transform playtime into an immersive experience
6 Examples + Score + Implications


Militant Approachability Personification of soldiers softens the image of the armed forces Implications - The digital generation has access to people from across the world and endless amounts of information, making them more empathetic and echoing the hippies of the boomer generation. As a result, all things military-related have received a negative reputation. More approachable, personified content can be observed to alleviate this, pointing to a battle between behavioral tribes.
Militant Approachability
Personification of soldiers softens the image of the armed forces
4 Examples + Score + Implications


Virtual Training Professions of all kind turn to VR for accurate and efficient education Implications - A clever means to ensuring the accuracy and efficiency of complex employee training programs, virtual reality tools have the power to streamline the process while lessening the strain on human resources. In simulating the multisensory stresses likely to be faced on the job, employers can invest in the preparedness of employees on all fronts and in ways that could potentially prove more exact than traditional means.
Virtual Training
Professions of all kind turn to VR for accurate and efficient education
4 Examples + Score + Implications


PLUS 380 more Watch PRO Trends and 1,930 examples!



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