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About the Teen Report - The Teen Trend Report looks at popular developments among teenagers and tweens, covering teenage hairstyles, clothing trends, popular social media sites, entertainment and technology. In our report, we investigate how youth trends in music spill over into fashion, how social networking is rampant among teenagers and why adolescence should be celebrated instead of ostracized by older generations. We also examine beauty products for puberty, magazines for teenage girls, online communities and the popularity of gaming. Finally, we examine social issues among teenagers, such as child abuse, teenage pregnancy and the importance of raising awareness through advertising when it comes to teenagers and alcohol.

Who It's For - This report will be greatly beneficial for companies that market products to teenagers, advertising agencies and brand managers that want to restructure strategy and make promotions more appealing to teenage audiences.

The Teen Trend Report is an excellent tool for recognizing patterns among teenagers, and will give you relevant information that can be used to compel consumers.

The Teen Trend Report, last published on Apr 18, 2014, includes 56 PRO Trends and 599 examples of teen market research and teen consumer trends related to: teen clothing, social media, teen magazines, online gaming, Generation Z and teen trends.

Custom Trend Reports - Jeremy Gutsche
trend research methodology Methodology - Our teen research is based on Trend Hunter's 599 crowdsourced teen trends and 1,909,000,000 total views of data. [Learn More]

What You'll Get:
• 56 Page / Slide Presentation Teen PDF Report Teen PPT Report
• 56 Page In-Depth Reading Report Teen PDF Report

Contents:
• 56 Teen PRO Trends
• 599 Teen Examples
• 84 Teen Videos (Online) Teen Videos
• 3,594 Teen Images (Online) Teen Images
• Additional Niche Reports (with a full subscription): Pre-Teen, Teen and more!



Sample Teen Pro Trends - Each Teen PRO Trend is on its own slide with implications, a quantified score, and examples linked to online teen articles, videos and images. Examples:

Guerilla Fast Food Art Artists pay homage to fast food culture imagery for enhanced brand status Implications - Speaking to a consumer's sense of nostalgia and the ever-present status of fast food in America, artists are remixing fast food culture as a means of creating cross-cultural community connections. The use of fast food imagery in niche art communities solidifies their status as mainstay images and does double duty as breaking down the barrier between brand and consumer by reinforcing approachability.
Guerilla Fast Food Art
Artists pay homage to fast food culture imagery for enhanced brand status
5 Examples + Score + Implications


Familial Selling As families become more disconnected, brands respond with kin-based branding Implications - As the family home becomes increasingly digitalized, the disconnection between members of a household is creating a generation that lacks the same familial relationships of years past. Attempting to speak to this longing for more intimacy with family members, brands are highlighting siblings and families as a means of marketing to correlate product consumption to filling emotional voids. Family households aside, the stark increase in those living alone over the age of 30 in North America is creating a disconnect that brands are scrambling to appeal to.
Familial Selling
As families become more disconnected, brands respond with kin-based branding
7 Examples + Score + Implications


Cinematic Nostalgia Tributes to classic cult movies aim to open up nostalgic features to new eras Implications - While new and improved innovations in tech and media often provide a refreshing take, futuristic concepts are often hard for consumers to relate or connect with. Utilizing cult movie classics as promotional mechanisms or packaging techniques provides a sense of familiarity that consumers can instantly recognize, combining nostalgic pop culture references with the need to market through more emotional means.
Cinematic Nostalgia
Tributes to classic cult movies aim to open up nostalgic features to new eras
7 Examples + Score + Implications


Marketing Morality Family-centric ads cater to consumers looking for sincere forms of expression Implications - With big name brands often going to extreme lengths to create outrageously outside-the-box concepts, viewers are often left feeling detached and emotionally disconnected from the product. Ads that feature family values and sibling references provide sentimental qualities that viewers can easily relate to, combining relatable social situations with the growing need for more genuine marketing tactics.
Marketing Morality
Family-centric ads cater to consumers looking for sincere forms of expression
7 Examples + Score + Implications


Feminized Gangs This dangerous mentality takes on a more feminine skew Implications - The Harmony Korine film 'Spring Breakers' showcases young girls taking on a form of behavior more commonly associated with inner-city men. This introduced pop culture to a new form of modern gangster that skews toward a female demographic. This is the ultimate declaration of female independence, as self-criminalizing girls represent a magnified version of the modern woman: a tough, independent person who looks after her own needs.
Feminized Gangs
This dangerous mentality takes on a more feminine skew
6 Examples + Score + Implications


Humor Bombing The public delights in the unexpected, leading to a new web phenomenon Implications - Humor bombing is a new way individuals, artists and brands are catching the eyes of consumers. The element of surprise inherent in yarn bombing, photobombing and even Photoshop bombing has gone viral online, spawning many different versions of "humor bombing." This low cost, high impact form of guerrilla marketing is a great way to engage the blogosphere.
Humor Bombing
The public delights in the unexpected, leading to a new web phenomenon
5 Examples + Score + Implications


PLUS 50 more Teen PRO Trends and 599 examples!


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56 Teen PRO Trends
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