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About the Movie Trailer Report

Covering the latest developments on new releases and previews, the Movie Trailer Trend Report provides insight on forward-thinking movie clips and even movie apps. YouTube trailers are becoming more and more common in contemporary film advertising, which also leads to fake movie trailers being produced. Either way, this type of branding is still beneficial for new films and movies in theaters. iTunes movie trailers can also be bought on the popular website, which demonstrates the consumer need to access products before purchase.

Who It's For

The Movie Trailer Trend Report is for film critics that write for sites like Rotten Tomatoes, as well as advertisers looking for the latest developments in alluring consumers towards certain products.

Gain valuable knowledge for understanding how the film industry uses the movie trailer to entice customers and sell flicks at the box office.

The Movie Trailer Trend Report, last published on Jul 21, 2015, includes 354 PRO Trends and 1,770 examples of movie trailer market research and movie trailer consumer trends related to: blockbuster films, streaming videos, movie clips, video editing, viral marketing and movie trailer trends.

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Methodology

Our movie trailer research is based on Trend Hunter's crowdsourced movie trailer articles and 2,420,000,000 total views of data. [Learn More]

Report Contents

• 354 Movie Trailer PRO Trends = 354 Powerpoint Pages Movie Trailer PPT Report
• 1,770 Movie Trailer Examples

Online Extras With Full Subscription

• 248 Movie Trailer Videos (Online) Movie Trailer Videos
• 10,620 Movie Trailer Images (Online) Movie Trailer Images
• Additional Niche Reports (with a full subscription): Hip-Hop, Movie, Geek, Google, Music, Musical, Bollywood, Stop-Motion Animation, Broadcasting, Music Video, Infographic Design, Reality Television, Movie Trailer and more!



Sample Movie Trailer Pro Trends

Each Movie Trailer PRO Trend is on its own slide with implications, a quantified score, and examples linked to online movie trailer articles, videos and images. Examples:

Cultural Authenticity Brands recognize diverse cultural identities to strengthen relationships Implications - Though the Hispanic market is rapidly growing in terms of purchasing power, it remains largely under-served in the commercial marketplace. Brands are beginning to take notice, seeking to create an authentic connection with the Hispanic consumer by incorporating traditional cultural practices, holistically and without Americanization. The use of bi-lingual campaigns or Latino spokespeople communicates that brands are prioritizing the Hispanic population, and the lack of forced assimilation gives these campaigns credence.
Cultural Authenticity
Brands recognize diverse cultural identities to strengthen relationships
4 Examples + Score + Implications


Extravagant Cinema Upscale movie theaters offer consumers affordable glamour Implications - High-end movie theaters entice consumers with a glitzy cinema experience with amenities that reference a traditional night at the opera. Ultra-luxurious and membership-based theater chains provide exclusivity and afford customization that rivals the convenience of at-home viewing options.
Extravagant Cinema
Upscale movie theaters offer consumers affordable glamour
4 Examples + Score + Implications


Gourmet Cinema Movie theater chains entice consumers with high-end food and drink Implications - As OTT and streaming services become major rivals of traditional movie theaters, brands and chains are getting more creative with upscale menu items and in-seat service. Gourmet menus and craft cocktails elevate the consumer experience to one of indulgence, customization and affordable glamour.
Gourmet Cinema
Movie theater chains entice consumers with high-end food and drink
4 Examples + Score + Implications


Immersive Cinema Movie experiences are heightened with expansive tech features Implications - As at-home streaming services threaten to dismantle the film industry, theaters are elevating traditional cinematic experiences with high-tech enhancements for experiential allure. Moving even beyond innovations such as 3D screenings, cinemas are integrating everything from motion seating to multi-level screens, ultimately reinventing the movie experience into an immersive and interactive activity, rather than one suited for at-home relaxation.
Immersive Cinema
Movie experiences are heightened with expansive tech features
4 Examples + Score + Implications


Experiential Cinema Movie theaters adopt unexpected sources of entertainment to engage viewers Implications - Taking the cinematic experience to another level, movie theaters are integrating sources of entertainment that go beyond simple movie projection. Adopting virtual reality experiences and hosting social events, theaters are seeking to not only add a sense of novelty, but also to transform the traditional movie-going experience from something passive, to something more engaging.
Experiential Cinema
Movie theaters adopt unexpected sources of entertainment to engage viewers
4 Examples + Score + Implications


Playful Ale Beer brands adopt kid-inspired takes on alcoholic products for satirical appeal Implications - In contrast to how adult beverages are typically marketed, beer labels are adopting childlike aesthetics. Playful takes on alcoholic drinks serve a consumer desire for satirical branding that reinterprets typical approaches to services and merchandise. This alternative approach helps brands stand out in highly saturated and competitive markets.
Playful Ale
Beer brands adopt kid-inspired takes on alcoholic products for satirical appeal
4 Examples + Score + Implications


Coupled Dining Adding a romantic sentiment, couples turn to meals specifically catered for two Implications - Seeking to add a romantic sentiment to the dining experience, couples are turning to meals and kits that are specifically curated for two. Offering indulgent food pairings and crafted meals, these products allow couples to enjoy a romantic dining experience typically associated with eating out, all without having to leave the comforts of their own home.
Coupled Dining
Adding a romantic sentiment, couples turn to meals specifically catered for two
4 Examples + Score + Implications


Pop Culture Gaming Mobile games indulge the consumer desire to celebrate pop cultural icons Implications - Pop culture-inspired mobile games are a unique symbol of the evolving face of the gaming world. Symbolic of the consumer's inherent fascination with meme culture and the nature of fame, these mobile games provide a new archetype for the average gamer, which includes a more diverse range of people than ever before.
Pop Culture Gaming
Mobile games indulge the consumer desire to celebrate pop cultural icons
4 Examples + Score + Implications


PLUS 348 more Movie Trailer PRO Trends and 1,770 examples!



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