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About the Movie Trailer Report

Covering the latest developments on new releases and previews, the Movie Trailer Trend Report provides insight on forward-thinking movie clips and even movie apps. YouTube trailers are becoming more and more common in contemporary film advertising, which also leads to fake movie trailers being produced. Either way, this type of branding is still beneficial for new films and movies in theaters. iTunes movie trailers can also be bought on the popular website, which demonstrates the consumer need to access products before purchase.

Who It's For

The Movie Trailer Trend Report is for film critics that write for sites like Rotten Tomatoes, as well as advertisers looking for the latest developments in alluring consumers towards certain products.

Gain valuable knowledge for understanding how the film industry uses the movie trailer to entice customers and sell flicks at the box office.

The Movie Trailer Trend Report, last published on Mar 30, 2015, includes 329 PRO Trends and 1,645 examples of movie trailer market research and movie trailer consumer trends related to: blockbuster films, streaming videos, movie clips, video editing, viral marketing and movie trailer trends.

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Methodology

Our movie trailer research is based on Trend Hunter's crowdsourced movie trailer articles and 2,332,000,000 total views of data. [Learn More]

Report Contents

• 329 Movie Trailer PRO Trends = 329 Powerpoint Pages Movie Trailer PPT Report
• 1,645 Movie Trailer Examples

Online Extras With Full Subscription

• 230 Movie Trailer Videos (Online) Movie Trailer Videos
• 9,870 Movie Trailer Images (Online) Movie Trailer Images
• Additional Niche Reports (with a full subscription): Hip-Hop, Movie, Geek, Google, Music, Musical, Bollywood, Stop-Motion Animation, Broadcasting, Music Video, Infographic Design, Reality Television, Movie Trailer and more!



Sample Movie Trailer Pro Trends

Each Movie Trailer PRO Trend is on its own slide with implications, a quantified score, and examples linked to online movie trailer articles, videos and images. Examples:

Generation Celebration Boomers look for generation-specific forms of amusement Implications - Many aging consumers have begun actively searching for forms of entertainment that speak to the boomer experience. Much of the entertainment industry is catering to a younger demographic, leading several boomers to produce generational exhibits, festivals and performances. The rise in boomer-specific entertainment indicates that consumers feel a sense of community when it comes to their generation.
Generation Celebration
Boomers look for generation-specific forms of amusement
6 Examples + Score + Implications


Remixed Nostalgia Consumers search for ways to enjoy past pop culture in new forms Implications - The emotional power of pop culture imbues consumers with a sense of deep-rooted nostalgia for their favorite movies and television shows. In an effort to re-create the magic of their first viewing, consumers are searching for experiences that allow them to enjoy their favorite characters and story lines in a different form or context. Consumers are simultaneously satisfying their nostalgic impulse while searching for ways to heighten their enjoyment and engagement of the content.
Remixed Nostalgia
Consumers search for ways to enjoy past pop culture in new forms
6 Examples + Score + Implications


Immersive Environment Multimedia simulations appeal to escapism Implications - As consumers become desensitized to free online entertainment, the bar is raised higher for stimulation, spawning entirely immersive environments. More akin to something seen at an amusement park, these holistic exhibitions combine technology, decor, and more for a detailed transportive experience appealing to a need for escapism.
Immersive Environment
Multimedia simulations appeal to escapism
6 Examples + Score + Implications


Dual-Purpose Service Heightening consumer experiences, auto services integrate unexpected features Implications - Altering consumer perceptions of routine tasks like auto maintenance, car services are turning to unconventional features to add excitement to the process. Combining traditional services like car washes and garages with spas and restaurants, retailers are seeking to not only make the maintenance process more entertaining, but also change the way consumers go about their routines.
Dual-Purpose Service
Heightening consumer experiences, auto services integrate unexpected features
4 Examples + Score + Implications


Simulated Adventure Consumers who crave change but are reluctant seek alternatives Implications - Though adventure and experience are a bigger priority than ever with the rise of global communication, some consumers are still reluctant to spend the time and money on a short-term experience. Thus, simulated adventure located closer to home and at a lower cost serves as a great alternative. This speaks to the cautious financial attitudes of much of the population.
Simulated Adventure
Consumers who crave change but are reluctant seek alternatives
5 Examples + Score + Implications


Fandom Reward Brands appeal to specific fan bases for increased consumer loyalty Implications - Brands looking to increase consumer engagement through contest marketing are harnessing the power of the "fandom." Fiercely loyal and unrelentingly passionate, fan communities, whether they be dedicated to sports teams, television shows or musical artists, are willing to immerse themselves in a multitude of challenges to reap very specific rewards. These hyper-concentrated contests reveal the benefits of targeted versus broad marketing.
Fandom Reward
Brands appeal to specific fan bases for increased consumer loyalty
5 Examples + Score + Implications


Social Audio Consumers search for collective audio experiences Implications - The ubiquity of personal devices has made listening to music an often isolated experience. While this system might be perfect for daily commutes, consumers continue to crave a way to share their musical tastes and preferences. Products designed to encourage this approach to music reflect a consumer desire for communal experiences and a way to share content.
Social Audio
Consumers search for collective audio experiences
5 Examples + Score + Implications


Wearable Control Wearable tech expands to include gesture control capabilities Implications - The potential of wearable tech has broadened with the development of gesture control, providing an efficient, streamlined approach to staying connected, both on a personal and professional level. Gesture control incorporates human body language, changing the way users interact with their devices. This ease of interaction reflects a consumer desire for integrated connectivity, even when tactile control is not possible or safe.
Wearable Control
Wearable tech expands to include gesture control capabilities
4 Examples + Score + Implications


PLUS 323 more Movie Trailer PRO Trends and 1,645 examples!



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