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About the Movie Trailer Report

Covering the latest developments on new releases and previews, the Movie Trailer Trend Report provides insight on forward-thinking movie clips and even movie apps. YouTube trailers are becoming more and more common in contemporary film advertising, which also leads to fake movie trailers being produced. Either way, this type of branding is still beneficial for new films and movies in theaters. iTunes movie trailers can also be bought on the popular website, which demonstrates the consumer need to access products before purchase.

Who It's For

The Movie Trailer Trend Report is for film critics that write for sites like Rotten Tomatoes, as well as advertisers looking for the latest developments in alluring consumers towards certain products.

Gain valuable knowledge for understanding how the film industry uses the movie trailer to entice customers and sell flicks at the box office.

The Movie Trailer Trend Report, last published on Aug 18, 2015, includes 377 PRO Trends and 1,885 examples of movie trailer market research and movie trailer consumer trends related to: blockbuster films, streaming videos, movie clips, video editing, viral marketing and movie trailer trends.

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Methodology

Our movie trailer research is based on Trend Hunter's crowdsourced movie trailer articles and 2,445,000,000 total views of data. [Learn More]

Report Contents

• 377 Movie Trailer PRO Trends = 377 Powerpoint Pages Movie Trailer PPT Report
• 1,885 Movie Trailer Examples

Online Extras With Full Subscription

• 264 Movie Trailer Videos (Online) Movie Trailer Videos
• 11,310 Movie Trailer Images (Online) Movie Trailer Images
• Additional Niche Reports (with a full subscription): Hip-Hop, Movie, Geek, Google, Music, Musical, Bollywood, Stop-Motion Animation, Broadcasting, Music Video, Infographic Design, Reality Television, Movie Trailer and more!



Sample Movie Trailer Pro Trends

Each Movie Trailer PRO Trend is on its own slide with implications, a quantified score, and examples linked to online movie trailer articles, videos and images. Examples:

Experiential Sampling Drinking experiences are heightened with creative, interactive elements Implications - Taking a more experiential approach to extending brand awareness, beverage brands are adopting unexpected sampling experiences for consumer intrigue. Realizing that consumer loyalty requires more than just unique flavors and packaging, alcohol brands are turning to bar features that integrate media, technology and dual-purpose function, as a way to add a one-of-a-kind experience to traditionally routine activities.
Experiential Sampling
Drinking experiences are heightened with creative, interactive elements
4 Examples + Score + Implications


Virtual Festival Cultural events offer augmented experiences for tech-savvy audiences Implications - Cultural events are offering augmented experiences for attendees via the incorporation of virtual reality. This challenges norms as events typically reserved for person-to-person interactions are witnessing the steady infiltration of smart products. On the whole, new tech shifts in most industries reflect the power wielded by young connected consumers.
Virtual Festival
Cultural events offer augmented experiences for tech-savvy audiences
4 Examples + Score + Implications


Big Data Marketing Brands are illuminating big data borrowed from social media for advertisements Implications - Big data has become a big buzz term with a short history, but while its role behind the scenes has grown in importance, it's role in the general public's eye is just one starting to be explored. Marketers are using big data garnered from partnerships with social media outlets such as Tinder and Twitter as the centerpiece of campaigns and branding efforts.
Big Data Marketing
Brands are illuminating big data borrowed from social media for advertisements
5 Examples + Score + Implications


Retail Community Stores offer value beyond mere products by serving as community hubs Implications - Tapping into the modern consumer's emotional need to connect to a larger cause, brands are beginning to re-imagine the retail experience as a place for building relationships and cultivating community. The re-positioning of retail destinations as centers of local culture also speaks to the consumer interest in seeking out opportunities for sparking real-world connections in an ever-increasing digital era.
Retail Community
Stores offer value beyond mere products by serving as community hubs
5 Examples + Score + Implications


Cultural Authenticity Brands recognize diverse cultural identities to strengthen relationships Implications - Though the Hispanic market is rapidly growing in terms of purchasing power, it remains largely under-served in the commercial marketplace. Brands are beginning to take notice, seeking to create an authentic connection with the Hispanic consumer by incorporating traditional cultural practices, holistically and without Americanization. The use of bi-lingual campaigns or Latino spokespeople communicates that brands are prioritizing the Hispanic population, and the lack of forced assimilation gives these campaigns credence.
Cultural Authenticity
Brands recognize diverse cultural identities to strengthen relationships
4 Examples + Score + Implications


Extravagant Cinema Upscale movie theaters offer consumers affordable glamour Implications - High-end movie theaters entice consumers with a glitzy cinema experience with amenities that reference a traditional night at the opera. Ultra-luxurious and membership-based theater chains provide exclusivity and afford customization that rivals the convenience of at-home viewing options.
Extravagant Cinema
Upscale movie theaters offer consumers affordable glamour
4 Examples + Score + Implications


Gourmet Cinema Movie theater chains entice consumers with high-end food and drink Implications - As OTT and streaming services become major rivals of traditional movie theaters, brands and chains are getting more creative with upscale menu items and in-seat service. Gourmet menus and craft cocktails elevate the consumer experience to one of indulgence, customization and affordable glamour.
Gourmet Cinema
Movie theater chains entice consumers with high-end food and drink
4 Examples + Score + Implications


Immersive Cinema Movie experiences are heightened with expansive tech features Implications - As at-home streaming services threaten to dismantle the film industry, theaters are elevating traditional cinematic experiences with high-tech enhancements for experiential allure. Moving even beyond innovations such as 3D screenings, cinemas are integrating everything from motion seating to multi-level screens, ultimately reinventing the movie experience into an immersive and interactive activity, rather than one suited for at-home relaxation.
Immersive Cinema
Movie experiences are heightened with expansive tech features
4 Examples + Score + Implications


PLUS 371 more Movie Trailer PRO Trends and 1,885 examples!



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