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About the Instrument Report

The Instrument Trend Report captures innovations made in the music equipment industry, featuring everything from guitars, pianos and keyboards to digital synthesizers and software for electronic music production. Nowadays, consumers can make music in the comfort of their own home with the plethora of computer programs available, not to mention the advent of apps that let users literally play instruments on their smartphones and tablets. We round out our research by looking at innovations from brands like Yamaha and Epiphone, as well as highlighting consumer interest with video games like Rock Star and Guitar Hero.

Who It's For

Our research will best serve companies that make musical instruments, music shops, music teachers and software developers that want to create new and innovative products to retain consumer interest.

The Instrument Trend Report provides users with a clear sense of what appeals to consumers, giving them an opportunity to capitalize on market potential.

The Instrument Trend Report, last published on May 07, 2015, includes 42 PRO Trends and 210 examples of instrument market research and instrument consumer trends related to: music, software, music production, guitars, video games and instrument trends.

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trend research methodology

Methodology

Our instrument research is based on Trend Hunter's crowdsourced instrument articles and 2,374,000,000 total views of data. [Learn More]

Report Contents

• 42 Instrument PRO Trends = 42 Powerpoint Pages Instrument PPT Report
• 210 Instrument Examples

Online Extras With Full Subscription

• 29 Instrument Videos (Online) Instrument Videos
• 1,260 Instrument Images (Online) Instrument Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Instrument Pro Trends

Each Instrument PRO Trend is on its own slide with implications, a quantified score, and examples linked to online instrument articles, videos and images. Examples:

Personalized Prep Consumers seek to add customization to their cooking rituals Implications - No longer content with merely consuming personalized forms of edible goods, consumers are now searching for ways to customize the actual process of cooking, baking and garnishing food items. This shift is illustrative of the ways in which the DIY/maker culture movement has spawned a greater desire for customization in both product and ritual.
Personalized Prep
Consumers seek to add customization to their cooking rituals
5 Examples + Score + Implications


Self-Curated Eatery Food and beverage retailers tailor individual needs with self-curating tasks Implications - Redefining how traditional meals and beverages are served, dining establishments are turning to self-curating activities to make eating and dining more customized. Giving patrons more control, retailers are allowing diners to arrange, taste and alter meals and desserts as they see fit, transforming traditional dining establishments into experiences that are cleverly tailored to each individual.
Self-Curated Eatery
Food and beverage retailers tailor individual needs with self-curating tasks
4 Examples + Score + Implications


Dietary Monitoring Aging consumers turn to high-tech devices to help maintain dietary needs Implications - Managing necessary health routines -- particularly as consumers get older -- can be challenging, prompting consumers to adopt high-tech solutions to things like healthy eating. Attracting demographics like boomers who are looking for a more streamlined way to maintain health, brands are offering apps and kitchen products that help scan and track things like nutrients. This reflects a need for a more efficient way to monitor food intake, even among those less inclined to technological usage.
Dietary Monitoring
Aging consumers turn to high-tech devices to help maintain dietary needs
4 Examples + Score + Implications


Sound Conversion Consumers convert sound from unexpected objects for creative allure Implications - Moving beyond classic instrumental sounds, brands are turning to conversion technology to transform unexpected elements into one-of-a-kind beats. Using apps and kits to convert everyday household objects and even your own voice into music, consumers are customizing and creating content in an unconventional way.
Sound Conversion
Consumers convert sound from unexpected objects for creative allure
4 Examples + Score + Implications


Appified Beat Seeking accessibility, consumers turn to apps for music-making ease Implications - Bypassing the need for physical instruments, consumers, particularly those keen to mobile technology, are turning to apps as an alternative music-creating solution. Appealing to both music aficionados and those simply looking for digital customization, these apps provide a platform for users to personalize different sounds and beats in a more accessible way.
Appified Beat
Seeking accessibility, consumers turn to apps for music-making ease
5 Examples + Score + Implications


Robotic Education Robots are enhanced to play a greater role in childrens' development Implications - Reflective of how customizable and interactive robots have become, more and more education-focused models are being developed and implemented. Offering a more interactive and engaging update to educational tech, this shift has huge implications in terms of the future of teaching, particularly with respect to the role of teachers.
Robotic Education
Robots are enhanced to play a greater role in childrens' development
5 Examples + Score + Implications


Responsible Play Encouraging responsible behavior, parents turn to toys that promote adult tasks Implications - Acknowledging the growing demand among kids to "grow up faster," toy retailers are turning to products that integrate household responsibilities to integrate elements of adulthood. Toys that encourage organization and tidying not only help streamline household tasks, but also helps kids learn about mature behavior in a fun and age-appropriate manner.
Responsible Play
Encouraging responsible behavior, parents turn to toys that promote adult tasks
4 Examples + Score + Implications


Streamlined Clean Consumers opt for dual-purpose products to make clean up simpler Implications - The modern consumer prioritizes efficiency when it comes to a multitude of tasks, especially chores like cleaning, which is being supported with dual-purpose products. Designed to either eliminate a step or another product altogether, the innovations support consumers' shifting towards a lifestyle that requires efficiency in all aspects.
Streamlined Clean
Consumers opt for dual-purpose products to make clean up simpler
6 Examples + Score + Implications


PLUS 36 more Instrument PRO Trends and 210 examples!



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