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About the Birthday Report - The Birthday Trend Report covers a variety of popular birthday-oriented trends, from the quirky birthday invitation and comedic e-cards to extravagant birthday cake creations. In our report, companies will discover that consumers are straying from traditional gift ideas, electing for more cost-effective options like a DIY birthday present, professionally recorded birthday songs, flash mob birthday wishes or a personalized photo album of birthday pictures.

Who It's For - Our research is for advertisers, product innovators and market analysts in pursuit of fresh, creative ideas to expand their brands. Additionally, businesses involved in birthday party supplies and gift retail will also find our data useful, because it will help them identify opportunities and understand what is popular with consumers.

Using our Birthday Trend Report will help companies isolate arising patterns and identify consumer appeal, allowing to better position brands, products and advertising in the market.

The Birthday Trend Report, last published on Aug 19, 2014, includes 80 PRO Trends and 749 examples of birthday market research and birthday consumer trends related to: birthday presents, gifts, celebrations, cakes, invitations and birthday trends.

Custom Trend Reports Platform
Trend Reports Customers
trend research methodology Methodology - Our birthday research is based on Trend Hunter's 749 crowdsourced birthday trends and 2,040,000,000 total views of data. [Learn More]

What You'll Get:
• 80 Page / Slide Presentation Birthday PDF Report Birthday PPT Report
• 80 Page In-Depth Reading Report Birthday PDF Report

Contents:
• 80 Birthday PRO Trends
• 749 Birthday Examples
• 105 Birthday Videos (Online) Birthday Videos
• 4,494 Birthday Images (Online) Birthday Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Birthday Pro Trends - Each Birthday PRO Trend is on its own slide with implications, a quantified score, and examples linked to online birthday articles, videos and images. Examples:

Digitized Countdown A desire for automated reminders has consumers turning to countdown apps Implications - Taking a technological approach to paper calendars, consumers are turning to mobile apps as an alternative countdown method. Offering celebratory reminders in a more automated manner, these apps combine age-old rituals with a need for more efficient and high-tech methods of everyday routine.
Digitized Countdown
A desire for automated reminders has consumers turning to countdown apps
4 Examples + Score + Implications


Tossable Tech As consumers crave new perspectives, 360-degree cameras offer a distinct POV Implications - The demand for life-proof tech products has resulted in 360-degree cameras that provide a revolutionary point-of-view. Rivaling tough tech manufacturers on the market, the innovations satiate consumer demand for smart solutions that accommodate extreme lifestyles along with new, exciting developments in documentation.
Tossable Tech
As consumers crave new perspectives, 360-degree cameras offer a distinct POV
5 Examples + Score + Implications


Cultured Sweets Traditional junk food recipes are given an artistic overhaul Implications - Adding a cultural aspect, consumers are enhancing sweets and junk food varieties with an artistic edge. Turning favorites like marshmallows and cupcakes into petite works of art, these revamped desserts speak to a desire to maintain childhood indulgences while engaging in more creative and mature forms of expression.
Cultured Sweets
Traditional junk food recipes are given an artistic overhaul
8 Examples + Score + Implications


Reality Rendering As the online world blends with the offline, web design follows suit Implications - The line between online and offline living is becoming blurred at an accelerated rate, which is being acknowledged in website design. Consumers are beginning to view the two worlds as synonymous with one another, which requires is resulting in design that either mimics or enhances real life interaction.
Reality Rendering
As the online world blends with the offline, web design follows suit
5 Examples + Score + Implications


Social Individualism Diversified activity stations foster bonds without sacrificing individuality Implications - While communal activities help foster socialization skills among children, group experiences can often overshadow one’s individuality. Seeking to influence peer-to-peer interaction without sacrificing personal interests, parents are turning to multifunctional activity stations to offer individualized activities in a more expansive, group setting. This speaks to a desire for fostering relationships in a more subtle, and unobtrusive manner.
Social Individualism
Diversified activity stations foster bonds without sacrificing individuality
4 Examples + Score + Implications


Atypical Bonding Youths turn to eclectic friendship jewelry to foster personalized connections Implications - Diverting away from traditionally handmade friendship accessories, youths are turning to eclectic references and humorous shapes to connect with those who can identify such exclusive implications. Referencing everything from food choices to macabre imagery, individuals are able to share their commonalities in obscure interests through items they can showcase on a daily basis. This reflects a shift towards more individualized methods of fostering relationships.
Atypical Bonding
Youths turn to eclectic friendship jewelry to foster personalized connections
7 Examples + Score + Implications


PLUS 74 more Birthday PRO Trends and 749 examples!



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