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About the Ice Cream Report - The Ice Cream Trend Report covers a variety of trends in the frozen desserts industry, from ice cream cake innovations to various Gelato confections. Our report features the recipes of ice cream giants such as Ben & Jerry’s, Baskin Robbins and Dairy Queen, covering the latest campaigns and marketing ideas from major corporations.

Who It's For - This report is for those in the food industry looking to develop product and marketing strategies. Any business looking to go beyond the basic ice cream cone or chocolate flavor will find inspiration with the Ice Cream Trend Report.

Find inspiration for dynamic ice cream flavors, new product development and marketing campaigns with our Ice Cream Trend Report.

The Ice Cream Trend Report, last published on Aug 27, 2014, includes 105 PRO Trends and 1,055 examples of ice cream market research and ice cream consumer trends related to: frozen desserts, ice cream cake, treats, food, recipes and ice cream trends.

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trend research methodology Methodology - Our ice cream research is based on Trend Hunter's 1,055 crowdsourced ice cream trends and 2,042,000,000 total views of data. [Learn More]

What You'll Get:
• 105 Page / Slide Presentation Ice Cream PDF Report Ice Cream PPT Report
• 105 Page In-Depth Reading Report Ice Cream PDF Report

Contents:
• 105 Ice Cream PRO Trends
• 1,055 Ice Cream Examples
• 148 Ice Cream Videos (Online) Ice Cream Videos
• 6,330 Ice Cream Images (Online) Ice Cream Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Ice Cream Pro Trends - Each Ice Cream PRO Trend is on its own slide with implications, a quantified score, and examples linked to online ice cream articles, videos and images. Examples:

Interactive Kitchen Enhancing routine, consumers turn to more engaging cooking devices Implications - Enhancing everyday chores like cooking, devices that encourage play and engagement are rising in popularity. Providing practical kitchenware items in the form of games and sporting equipment, these interactive cooking methods transform routine activities into unexpected forms of entertainment. This reflects a shift towards more playful methods of routine.
Interactive Kitchen
Enhancing routine, consumers turn to more engaging cooking devices
4 Examples + Score + Implications


Indulgent Convenience A shift in priorities has consumers tracking down guilty pleasures Implications - As tech devices become more integrated into the consumer lifestyle, traditional tracking devices and apps are taking on a new form. Offering an alternative to GPS devices or health monitors, these innovations help consumers locate more gratifying services, like fast food restaurants, representing a rise in tech devices that encourage rather than deter indulgent behavior.
Indulgent Convenience
A shift in priorities has consumers tracking down guilty pleasures
4 Examples + Score + Implications


Satirical Heartbreak Seeking solace, consumers showcase their personal trials in a comical light Implications - Choosing to publicize rather than conceal upsetting experiences, modern consumers, particularly young people, are making light of their situations to demonstrate self-awareness. Using social media and sarcastic statements to poke fun at the situation, these satirical examples showcase a growing desire to tackle personal dilemmas in a more open way.
Satirical Heartbreak
Seeking solace, consumers showcase their personal trials in a comical light
5 Examples + Score + Implications


Refined Takeaway Takeout packaging incorporates upscale aesthetics to elevate appeal Implications - Heightening experiences, dining establishments are adding sophisticated elements to traditionally insignificant features. Revitalizing takeout packages with minimalist aesthetics and couture designs, these items reflect a growing desire to add exclusive appeal to even the most trivial of activities.
Refined Takeaway
Takeout packaging incorporates upscale aesthetics to elevate appeal
4 Examples + Score + Implications


On-the-Go Relaxation As consumers crave on-demand relaxation, brands offer mobile spa services Implications - Consumers are obsessed with saving time, which is being taken into account with spa retreats that are performed on-the-go. Offering treatments like massages and manicures, the services expand the perceived parameters to have "me time," which are being praised by consumers for convenience and time savings.
On-the-Go Relaxation
As consumers crave on-demand relaxation, brands offer mobile spa services
4 Examples + Score + Implications


Dessert Nostalgia Childhood treats are added to sophisticated adult snacks for nostalgic allure Implications - Consumers are adding an element of nostalgia to traditionally stuffy adult treats to heighten appeal. Using snacks like Pop Rocks to enhance truffles and alcoholic beverages with texture, these revamped recipes speak to a desire for familiarity, even in experimental cuisine.
Dessert Nostalgia
Childhood treats are added to sophisticated adult snacks for nostalgic allure
5 Examples + Score + Implications


PLUS 99 more Ice Cream PRO Trends and 1,055 examples!



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