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About the Ice Cream Report - The Ice Cream Trend Report covers a variety of trends in the frozen desserts industry, from ice cream cake innovations to various Gelato confections. Our report features the recipes of ice cream giants such as Ben & Jerry’s, Baskin Robbins and Dairy Queen, covering the latest campaigns and marketing ideas from major corporations.

Who It's For - This report is for those in the food industry looking to develop product and marketing strategies. Any business looking to go beyond the basic ice cream cone or chocolate flavor will find inspiration with the Ice Cream Trend Report.

Find inspiration for dynamic ice cream flavors, new product development and marketing campaigns with our Ice Cream Trend Report.

The Ice Cream Trend Report, last published on Sep 17, 2014, includes 110 PRO Trends and 1,091 examples of ice cream market research and ice cream consumer trends related to: frozen desserts, ice cream cake, treats, food, recipes and ice cream trends.

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trend research methodology Methodology - Our ice cream research is based on Trend Hunter's 1,091 crowdsourced ice cream trends and 2,064,000,000 total views of data. [Learn More]

What You'll Get:
• 110 Page / Slide Presentation Ice Cream PDF Report Ice Cream PPT Report
• 110 Page In-Depth Reading Report Ice Cream PDF Report

Contents:
• 110 Ice Cream PRO Trends
• 1,091 Ice Cream Examples
• 153 Ice Cream Videos (Online) Ice Cream Videos
• 6,546 Ice Cream Images (Online) Ice Cream Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Ice Cream Pro Trends - Each Ice Cream PRO Trend is on its own slide with implications, a quantified score, and examples linked to online ice cream articles, videos and images. Examples:

Prominent Nutrition An emphasis on well-being has consumers putting health goods front and center Implications - As the health craze rages on, an emphasis on health food becomes priority, resulting in fruits and vegetables taking a more prominent role in popular recipes. Featured more as a main ingredient rather than a topping, antioxidant-heavy foods like berries are being used as hearty fillings and spreads, reflecting a need to replace everyday indulgences with nutritional yet familiar alternatives.
Prominent Nutrition
An emphasis on well-being has consumers putting health goods front and center
5 Examples + Score + Implications


Reformatted Antioxidant Healthy drinks take on a food form to provide convenience Implications - Offering a range of health benefits that help fight against cholesterol and disease, drinks like green tea are being reformatted into more convenient forms for on-the-go consumption. Transforming these health beverages into snack bars and lollipops, consumers are making nutritional goods more adaptable for everyday consumption, reflecting a shift toward more customized health food sources.
Reformatted Antioxidant
Healthy drinks take on a food form to provide convenience
4 Examples + Score + Implications


Heeled Humor High heels adopt a more comical aesthetic as consumers prioritize individuality Implications - Seeking to highlight individuality, consumers are turning to comical footwear designs for customized appeal. Adding eclectic references to typically sophisticated shoes like heels, consumers are able to divert from mass-produced designs, reflecting the need for more personalized consumer goods.
Heeled Humor
High heels adopt a more comical aesthetic as consumers prioritize individuality
6 Examples + Score + Implications


Mocking Healthy Healthy edibles are copied in an unhealthy format to spoof clean eating Implications - Consumers eat as much with their eyes as with their mouths, which is something being taken into account as healthy edibles are mocked in an unhealthy format. This rebellion against clean eating marks consumer preference for tongue-in-cheek jabs when it comes to more serious topics like health and healthy eating.
Mocking Healthy
Healthy edibles are copied in an unhealthy format to spoof clean eating
4 Examples + Score + Implications


Interactive Kitchen Enhancing routine, consumers turn to more engaging cooking devices Implications - Enhancing everyday chores like cooking, devices that encourage play and engagement are rising in popularity. Providing practical kitchenware items in the form of games and sporting equipment, these interactive cooking methods transform routine activities into unexpected forms of entertainment. This reflects a shift towards more playful methods of routine.
Interactive Kitchen
Enhancing routine, consumers turn to more engaging cooking devices
4 Examples + Score + Implications


Indulgent Convenience A shift in priorities has consumers tracking down guilty pleasures Implications - As tech devices become more integrated into the consumer lifestyle, traditional tracking devices and apps are taking on a new form. Offering an alternative to GPS devices or health monitors, these innovations help consumers locate more gratifying services, like fast food restaurants, representing a rise in tech devices that encourage rather than deter indulgent behavior.
Indulgent Convenience
A shift in priorities has consumers tracking down guilty pleasures
4 Examples + Score + Implications


PLUS 104 more Ice Cream PRO Trends and 1,091 examples!



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