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About the Dairy Report

The Dairy Trend Report features a variety of developments in this industry. The past several years have seen shifts in dairy products, as health conscience and ethical consumerism has opened up the market for soy and lactose-free products. Products found in major grocery store chains such as Loblaws and Sobeys reflect these changes. From innovations on milk, yogurt and cream cheese products to fondue cheese and dairy free alternatives, our research provides crowd-sourced insight reflecting today’s ethical and health-conscious consumer.

Who It's For

Our report is ideal for those in food retail, from independent cheese shop owners to large grocery store chains looking to track the latest dairy market developments. Businesses looking to stay ahead of the competition will benefit from using our report, as it features the latest ice-cream innovations from Ben and Jerry’s and a variety of milk branding campaigns. It also is valuable for those in the food hospitality sphere, featuring unique creations in dairy products, from original Starbucks Lattes to new uses of cheese dips.

The Dairy Trend Report will lead forward-thinking marketing strategies and incite inspiration.

The Dairy Trend Report, last published on Apr 06, 2015, includes 72 PRO Trends and 360 examples of dairy market research and dairy consumer trends related to: soy, milk, yogurt, cream cheese, fondue and dairy trends.

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Methodology

Our dairy research is based on Trend Hunter's crowdsourced dairy articles and 2,334,000,000 total views of data. [Learn More]

Report Contents

• 72 Dairy PRO Trends = 72 Powerpoint Pages Dairy PPT Report
• 360 Dairy Examples

Online Extras With Full Subscription

• 50 Dairy Videos (Online) Dairy Videos
• 2,160 Dairy Images (Online) Dairy Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Dairy Pro Trends

Each Dairy PRO Trend is on its own slide with implications, a quantified score, and examples linked to online dairy articles, videos and images. Examples:

Astronomical Aesthetic The planets become a source of design inspiration Implications - As a backlash to the over-processed, ostentatious visual style of recent times, many consumers are craving something more naturalistic and mysterious. This, combined with a growing interest in the otherworldly, has created an obsession with the astronomical aesthetic and the intrigue of what else is out there.
Astronomical Aesthetic
The planets become a source of design inspiration
7 Examples + Score + Implications


Experimental Fiber Boomers tackle burdonsome nutritional consumption with experimentation Implications - Adding an element of excitement to dietary routines, consumers are introducing nutrients and protein sources to more familiar, mainstream foods. Reflecting a desire to have the "best of both worlds," consumers are experimenting with food forms and ingredients to not only add in nutrients, but also add excitement to otherwise bland foods.
Experimental Fiber
Boomers tackle burdonsome nutritional consumption with experimentation
4 Examples + Score + Implications


Exotic Experimentation A consumer preference for global flavor trumps traditional seasonal options Implications - The growing consumer interest in exotic flavors extends into the fall and winter season, as consumers begin replacing their typical sweet treats and beverages with options that offer a spicy kick. This shift demonstrates the strength and longevity of foodie culture, suggesting that the flavor experimentation it has sparked among consumers is here to stay.
Exotic Experimentation
A consumer preference for global flavor trumps traditional seasonal options
6 Examples + Score + Implications


Eastern Savory Asian influences introduce savory flavors to sweet dishes Implications - Many consumers are increasingly turning to food for much more than sustenance, seeking a memorable product experience. Flavor fusion fulfills this desire quite well, and in the case of Asian influence in desserts, is reversing the flavor profiles associated with sweet dishes. Providing consumers with an exciting take on traditional goods, this shift signifies a consumer openness to novelty when it comes to food.
Eastern Savory
Asian influences introduce savory flavors to sweet dishes
4 Examples + Score + Implications


Unexpected Tubular Paint-like packaging extends to inspire unexpected products Implications - Inspired by adjacent industries, brands are adopting tube-like packaging for products that aren't typically associated with a flexible format. Signifying a consumer openness to alternative packaging, this switch not only piques the interest of consumers with an unexpected look, but provides a more controlled, cleaner product experience.
Unexpected Tubular
Paint-like packaging extends to inspire unexpected products
6 Examples + Score + Implications


Grocer Gallery Food store displays honor the product with artistic aesthetics Implications - The foodie wave has placed a level of prestige with good fun, causing not only a burst in higher-quality, casual-gourmet packaged goods, but an increase in artistic food displays. Appealing to the idea that good food is a luxury, these grocery store galleries help the premiumization of a product while appealing to the consumer need for status.
Grocer Gallery
Food store displays honor the product with artistic aesthetics
7 Examples + Score + Implications


Offbeat Energy Consumers search for inventive new forms of energy products Implications - Consumers are thinking outside-the-box when it comes to their energy intake, eschewing traditional drinks and bars for alternative forms of vitality. Infusing unique products with energy-boosting ingredients speaks to a consumer desire to mix things up in terms of diet and health maintenance.
Offbeat Energy
Consumers search for inventive new forms of energy products
4 Examples + Score + Implications


Experiential Flavoring Moving beyond mere taste, consumers turn to interactive flavor enhancements Implications - Moving beyond the allure of exotic flavoring, brands are turning to flavor enhancements that tantalize both taste buds and provide sensory experiences. Using things like flavored straws and powders to encourage user participation, brands are seeking to not only heighten engagement, but make the process of enhancing flavors more customized to consumer tastes.
Experiential Flavoring
Moving beyond mere taste, consumers turn to interactive flavor enhancements
4 Examples + Score + Implications


PLUS 66 more Dairy PRO Trends and 360 examples!



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