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About the Graffiti Report

The Graffiti Trend Report is an in-depth examination of graffiti art, covering everything from street art galleries, graffiti lettering and spray painting techniques to renowned street artists like Banksy and Os Gemeos. Our report also looks at flash applications like Graffiti Creator, as well as tools of the trade such as the airbrush, acrylic paint colors and spray cans. As more people accept graffiti as a form of modern art, it is beginning to penetrate a variety of industries like fashion, advertising, branding and interior design, while being wildly popular among consumers.

Who It's For

The benefits of our report extend beyond businesses involved with art curating, graphic design and visual aesthetics. Our crowd-sourced research will also be helpful to companies in the fashion, advertising, printing, music and digital media industries who are looking to spark new ideas and drive innovation to better position their products in the market.

Our Graffiti Trend Report will give your company an insightful look into the expansive world of street artistry, allowing you to utilize our data for new and exciting campaigns, products and promotions.

The Graffiti Trend Report, last published on Sep 23, 2014, includes 68 PRO Trends and 340 examples of graffiti market research and graffiti consumer trends related to: spray painting, street murals, art galleries, tagging, modern art and graffiti trends.

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Methodology

Our graffiti research is based on Trend Hunter's crowdsourced graffiti articles and 2,164,000,000 total views of data. [Learn More]

Report Contents

• 68 Graffiti PRO Trends = 68 Powerpoint Pages Graffiti PPT Report
• 340 Graffiti Examples

Online Extras With Full Subscription

• 48 Graffiti Videos (Online) Graffiti Videos
• 2,040 Graffiti Images (Online) Graffiti Images
• Additional Niche Reports (with a full subscription): Art Deco, Art, Bed, Museum, Contemporary Art, Storage, Fantasy, Lighting, Mirror, Tattoos, Paint, Street Art, Photo Editing, Business Card, Sculpture, Sofa, Paper, Chair, Restaurant, Flowers, Bath, Dining, Digital Art, Lamp, Graffiti, Bookshelf, Lawn Furniture, Jack-O-Lantern, Candle, Sink and more!



Sample Graffiti Pro Trends

Each Graffiti PRO Trend is on its own slide with implications, a quantified score, and examples linked to online graffiti articles, videos and images. Examples:

Street Art Sentimentality Seeking public reaction, artists target consumer emotions for impact Implications - Moving beyond shock value and anti-establishment sentiment, street artists are using romantic imagery to draw emotion from viewers. Referencing themes like love, artists are using public spaces to send a more heartfelt message to viewers.
Street Art Sentimentality
Seeking public reaction, artists target consumer emotions for impact
4 Examples + Score + Implications


Competitive Reward Brands heighten rewards by offering game-like challenges Implications - Turning brand involvement into a competitive activity, retailers are using challenges to incite consumer interest. Requiring strategic thought and dedication, these reward-driven activities help consumers become more personally invested in the experience, providing a sense of satisfaction and fulfillment.
Competitive Reward
Brands heighten rewards by offering game-like challenges
4 Examples + Score + Implications


Interactive Franchise Franchises bring elements of the big screen into real life situations Implications - Going beyond print and traditional media advertisements, famed franchises are turning to public engagements to bring excitement straight to the consumer. Recreating cinematic elements in real-world situations, these promotional techniques allow fans to interact with features of the big screen, allowing audiences to become part of the film experience.
Interactive Franchise
Franchises bring elements of the big screen into real life situations
4 Examples + Score + Implications


Audio Customization As maker culture expands, tech accessories receive a customized overhaul Implications - As the DIY craze continues, traditionally complex, technological devices are getting customized to satiate a need for personalization. DIY sound systems and audio devices offer cost-effective alternatives to typically high-end products, combining a need for tech integration with more sustainable product methods.
Audio Customization
As maker culture expands, tech accessories receive a customized overhaul
4 Examples + Score + Implications


Couture Hacking The ubiquitous nature of designer goods becomes a marketing tool for artists Implications - As the luxury becomes ubiquitous, artists and imitators are reinterpreting trademarks as a way to feed off of pre-established infamy and appeal to consumers unable to afford such products. Legal issues surrounding trademark and intellectual property have become skewed in the Internet age and the web has also given rise to a culture of remix. Brands who embrace crowd-created expressions of their logos and iconography, will appeal and connect to digital natives more that than brands who choose to staunchly protect the proliferation of their labels.
Couture Hacking
The ubiquitous nature of designer goods becomes a marketing tool for artists
7 Examples + Score + Implications


Sophisticating Beauty Cultured cosmetics show a backlash to the YouTube tutorial wave Implications - Cosmetics, just like fashion, is an industry recently uprooted by the information age. Though many are thrilled at the wave of YouTube tutorials and cute nail art instructionals, other, more elitist makeup lovers are not. This creates a need for more sophisticated, high-brow-branded beauty products, speaking to a lasting premium placed on exclusivity in the world of aesthetics.
Sophisticating Beauty
Cultured cosmetics show a backlash to the YouTube tutorial wave
5 Examples + Score + Implications


Affordable Couture Seeking to broaden appeal, designers turn to collaborations to entice consumers Implications - With high-end fashion often marketed to a very niche and restricted market audience, efforts to expand consumer interest has prompted couture labels to move toward more accessible marketing tactics. In an effort to broaden overall market appeal, haute fashion labels are turning to collaborative projects to create more affordable designs that people of all classes can enjoy. The merging of high and low-end designs allow brands to expand beyond traditional buyers, combining sophisticated aesthetics with the need for more affordable everyday goods.
Affordable Couture
Seeking to broaden appeal, designers turn to collaborations to entice consumers
9 Examples + Score + Implications


Rappertizing Rapper endorsed campaigns creates a cultural connection with consumers Implications - With brands constantly looking for ways to add authenticity to their products, utilizing music moguls to promote ideas adds cultural relevancy to the overall concept. Rapper endorsements reflect the ever-increasing influence of hip hop culture in various facets of life, combining celebrity marketing techniques with the growing consumer need for product approval.
Rappertizing
Rapper endorsed campaigns creates a cultural connection with consumers
10 Examples + Score + Implications


PLUS 62 more Graffiti PRO Trends and 340 examples!



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