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About the Bath Report - The Bath Trend Report uncovers the most up-to-date bathing trends popular with consumers, featuring everything from innovative shower and bathroom designs to uniquely branded soap and body bath salts. With the popularity of DIY projects on the steady incline, combined with a boom in home renovations, consumers are actively upgrading their living space by adding bathroom essentials such as a new bathtub, stainless steel faucets, and even bed and bath accessories like scented candles and body oils.

Who It's For - Our research will be beneficial for companies that manufacture hygiene products like soaps and shampoos, and are looking to trigger innovation and add creativity to product development, branding and advertising. Also, businesses that specialize in bathroom accessories and appliances will benefit from our data as it contains insight into consumer preferences, letting companies better position their products in the market.

Using the Bath Trend Report will allow companies in the industry to gain a competitive advantage while staying informed about the most cutting-edge bathing trends.

The Bath Trend Report, last published on May 12, 2014, includes 42 PRO Trends and 360 examples of bath market research and bath consumer trends related to: bathroom, home, candles, faucets, showers and bath trends.

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trend research methodology Methodology - Our bath research is based on Trend Hunter's 360 crowdsourced bath trends and 1,996,000,000 total views of data. [Learn More]

What You'll Get:
• 42 Page / Slide Presentation Bath PDF Report Bath PPT Report
• 42 Page In-Depth Reading Report Bath PDF Report

Contents:
• 42 Bath PRO Trends
• 360 Bath Examples
• 50 Bath Videos (Online) Bath Videos
• 2,160 Bath Images (Online) Bath Images
• Additional Niche Reports (with a full subscription): Art Deco, Art, Bed, Museum, Contemporary Art, Storage, Fantasy, Lighting, Mirror, Tattoos, Paint, Street Art, Photo Editing, Business Card, Sculpture, Sofa, Paper, Chair, Restaurant, Flowers, Bath, Dining, Digital Art, Lamp, Graffiti, Bookshelf, Lawn Furniture, Jack-O-Lantern, Candle, Sink and more!



Sample Bath Pro Trends - Each Bath PRO Trend is on its own slide with implications, a quantified score, and examples linked to online bath articles, videos and images. Examples:

Digital Mundane Seeking efficiency, consumers turn to mobile methods of everyday chores Implications - While maintaining household and familial obligations is often top priority, daily responsibilities can weigh heavily on consumers looking for ways to relax and unwind. Seeking to maintain everyday efficiency in a more convenient manner, consumers are turning to mobile apps and high-tech gadgets to manage such things as cooking and appliances in a more pragmatic way. Mobile methods of at-home management speak to a desire for less time-consuming, and more digitally efficient techniques of everyday living.
Digital Mundane
Seeking efficiency, consumers turn to mobile methods of everyday chores
7 Examples + Score + Implications


Scheduled Adventure Targeting Boomers, travel evolves to cater to those craving wanderlust Implications - Formalized ways to complete one's bucket list are taking precedent on a global scale to satisfy growing Boomer desire to make each trip more about unique experiences worthy of brag rights. Offering the opposite of relaxation, the destinations shy away from luxurious amenities to focus on everything that isn't material to create meaningful memories and embrace carpe diem.
Scheduled Adventure
Targeting Boomers, travel evolves to cater to those craving wanderlust
7 Examples + Score + Implications


Interactive Hygiene Bath time receives playful enhancements to make everyday hygiene more alluring Implications - While maintaining hygiene is essential to a healthy lifestyle, encouraging cleanliness, particularity for children, can be a challenging task. Seeking to make the process of washing up more enjoyable, parents are turning to engaging bath toys to enhance traditionally unpleasant activities with more entertaining qualities. Offering a source of play that simultaneously encourages independence, playful hygiene tactics prepare children for independence while boosting temporary enjoyment of tasks.
Interactive Hygiene
Bath time receives playful enhancements to make everyday hygiene more alluring
5 Examples + Score + Implications


Simulated Scenery Longing for a natural connection, consumers turn to landscape-like decals Implications - As living quarters continue to shrink and more people move to urban metropolises, modern consumers are utilizing faux nature decals to revamp small spaces into ones that look and feel larger than they actually are. This notion of design marks an acceptance by consumers of modern living that’s below what has previously been considered acceptable.
Simulated Scenery
Longing for a natural connection, consumers turn to landscape-like decals
7 Examples + Score + Implications


Regimented Decadence Cosmetics employ food-inspired packaging to communicate indulgence Implications - Considering skincare products are already associated with decadence, it come as no surprise that this concept is taken literally with food-inspired cosmetics packaging. In an attempt to communicate luxury without the use of dated, "traditionally pretty" packaging aesthetics, cosmetics companies of today are aiming for a level of kitsch that will satisfy both those seeking quality products and fun.
Regimented Decadence
Cosmetics employ food-inspired packaging to communicate indulgence
6 Examples + Score + Implications


Home Purification Self-sanitizing items give peace of mind to those looking to ensure their health Implications - With cases of illness and disease constantly making the headlines of newspapers and online media, consumers are subsequently becoming more concerned with maintaining their health amid such viral dangers. Self-sanitizing products allow homeowners to take precautions against the spread of certain bacterial properties, combining high-tech features with the need for health-improving items that provide peace of mind.
Home Purification
Self-sanitizing items give peace of mind to those looking to ensure their health
7 Examples + Score + Implications


PLUS 36 more Bath PRO Trends and 360 examples!



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