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About the Milk Report

The Milk Trend Report analyzes crowd-sourced information involving breakthrough trends and ideas in this industry, from milk carton branding to dairy free and milk alternative recipes. In the report, users will see how hundreds of lactose-related trends such as soy milk products, lattes, cream trends, milk chocolate and chocolate milk innovations are evolving to meet consumer needs. Milk marketing techniques and the production tactics of milk cows are changing. As ethical and organic farming practices obtain greater influence on consumer choices, the milk industry is also changing to meet these demands.

Who It's For

The Milk Trend Report will appeal to dairy producers, farmers, professionals in the restaurant industry and food distributors, as it provides users with insight into changing market trends and new products within the milk industry.

Whether you are looking for evaporated milk developments, dairy milk changes or other lactose-related products, the Milk Trend Report will provide valuable data on this shifting industry.

The Milk Trend Report, last published on May 19, 2015, includes 168 PRO Trends and 840 examples of milk market research and milk consumer trends related to: milk carton, dairy free, lactose, soy milk, lattes and milk trends.

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trend research methodology

Methodology

Our milk research is based on Trend Hunter's crowdsourced milk articles and 2,369,000,000 total views of data. [Learn More]

Report Contents

• 168 Milk PRO Trends = 168 Powerpoint Pages Milk PPT Report
• 840 Milk Examples

Online Extras With Full Subscription

• 118 Milk Videos (Online) Milk Videos
• 5,040 Milk Images (Online) Milk Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Milk Pro Trends

Each Milk PRO Trend is on its own slide with implications, a quantified score, and examples linked to online milk articles, videos and images. Examples:

Fast Festive QSR brands cater to time-crunched consumers with festive mealtime concepts Implications - QSR brands are delivering mealtime concepts tailored to the holidays. The widespread consumption of these products during festive gatherings signifies a movement away from traditional meals towards more convenient, readily available items. Through themed ingredients, packaging and recipes, fast food brands are evidently becoming increasingly relevant at annual celebratory occasions.
Fast Festive
QSR brands cater to time-crunched consumers with festive mealtime concepts
4 Examples + Score + Implications


Confectionery Collaboration Chocolate and candy brands collaborate to create hybrid sweets Implications - Choosing to embrace fellow competitors, brands, like those in the confectionery industry, are choosing to collaborate with others on new flavors and formats. Seeking to capitalize on the popular fan followings of certain brands, confectionery companies are seeking to not only expand awareness to new markets, but also redefine how typically traditional products are perceived.
Confectionery Collaboration
Chocolate and candy brands collaborate to create hybrid sweets
6 Examples + Score + Implications


Fermented Beverage Varying takes on kombucha recipes are playing up on metabolic drinks Implications - Numerous forms of kombucha recipes are meeting rising consumer demands for the fermented beverage. The noted healing properties present in the mixtures have been recently interspersed with sodas and DIY kits. These breakout recipes speak to the merging of healthy drinks with edgy ingredients.
Fermented Beverage
Varying takes on kombucha recipes are playing up on metabolic drinks
5 Examples + Score + Implications


Confectionery Comfort Traditionally savory dishes are being reinterpreted with sweet twists Implications - Companies and chefs alike are reinterpreting classic comfort foods with the addition of sweet flavors. In place of exclusively savory dishes are meals featuring chocolate, chips and candy ingredients. This broadens the appeal of savory recipes that are now tailored towards consumers with a sweet tooth.
Confectionery Comfort
Traditionally savory dishes are being reinterpreted with sweet twists
4 Examples + Score + Implications


Workplace Kitsch Office decor moves toward quirky aesthetics for individual allure Implications - Seeking to add a personal touch to the workplace environment, employees are turning to comical stationery sets to showcase a sense of individuality. Opting for notepads and accessories that mimic everything from food to bathroom accessories, consumers are using humorous designs to not only make a statement, but also to create a more casual and welcoming office atmosphere.
Workplace Kitsch
Office decor moves toward quirky aesthetics for individual allure
6 Examples + Score + Implications


Pouch Obsession Portability is pushed to new levels with pouches for adult use Implications - As consumers' lives become increasingly hectic, a bigger desire for portability is observed. At the same time, a desire for slow-made artisan goods is seen on a mass level, calling for something to satisfy these two opposing needs. Pouches communicate a sense of humility and (sometimes literal) transparency.
Pouch Obsession
Portability is pushed to new levels with pouches for adult use
6 Examples + Score + Implications


Nutty Obsession Beverages incorporate nut and similar flavors as a response to the health movement Implications - The health movement has placed nuts in a spotlight as a source of protein, which is reflected in the beverage sphere as well. Borrowing influences from the middle east and Asia, these often-alcoholic, sweet interpretations of nut flavoring point to exoticism, experience, health, and a feeling of comfort associated with the rich flavors.
Nutty Obsession
Beverages incorporate nut and similar flavors as a response to the health movement
6 Examples + Score + Implications


Online Minimalism Streamlined web design helps foster a straightforward online experience Implications - Minimalism is an aesthetic that's made a huge comeback in the world of design and fashion, and more recently, is helping usher in a wave of easily navigable websites. Easy of use is a huge issue when it comes to creating an effective website, and a minimalist visual approach helps not only streamline user experience, but also communicates a more modern brand image.
Online Minimalism
Streamlined web design helps foster a straightforward online experience
4 Examples + Score + Implications


PLUS 162 more Milk PRO Trends and 840 examples!



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