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About the Chicken Report - The Chicken Trend Report offers an insightful look at the poultry industry, from chicken recipes featuring original chicken salad mixes and chicken curry dishes to emerging fast-food trends from KFC. There have been a surge of recipes in the past year that include chicken breasts, baked chicken, and do-it-yourself buffalo wing sauce among others. With our cutting edge market research, companies will have access to hundreds of emerging patterns in the poultry industry, and can learn how to adjust their marketing strategies and products.

Who It's For - Our report features trends from Hooters, KFC, Nando’s and more. Whether you are the Food Network seeking to spark innovation for that chicken pot pie dish or a restaurant looking to revamp recipes, the Chicken Trend Report will provide valuable insight.

The Chicken Trend Report will provide users with critical information to track developments within the food industry.

The Chicken Trend Report, last published on Apr 14, 2014, includes 54 PRO Trends and 525 examples of chicken market research and chicken consumer trends related to: poultry, chicken recipes, chicken salad, chicken curry, buffalo wings and chicken trends.

Custom Trend Reports - Jeremy Gutsche
trend research methodology Methodology - Our chicken research is based on Trend Hunter's 525 crowdsourced chicken trends and 1,914,000,000 total views of data. [Learn More]

What You'll Get:
• 54 Page / Slide Presentation Chicken PDF Report Chicken PPT Report
• 54 Page In-Depth Reading Report Chicken PDF Report

Contents:
• 54 Chicken PRO Trends
• 525 Chicken Examples
• 74 Chicken Videos (Online) Chicken Videos
• 3,150 Chicken Images (Online) Chicken Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Chicken Pro Trends - Each Chicken PRO Trend is on its own slide with implications, a quantified score, and examples linked to online chicken articles, videos and images. Examples:

Rural Revitalization A desire to maintain tradition prompts renovations on rustic structures Implications - As aspects of tradition are increasingly diminished as modern aesthetics take center stage, efforts to maintain customs and conventional practices have become a priority. Seeking to satisfy the best of both worlds, consumers are combining the rustic charm of rural living with the allure of contemporary conveniences. This reflects the growing need to maintain the familiarity of tradition among the influx of stiff and neutral contemporary aesthetics.
Rural Revitalization
A desire to maintain tradition prompts renovations on rustic structures
10 Examples + Score + Implications


Tiny Indulgence Smaller sized portions of comfort food meet health concerns with cravings Implications - Though health consciousness is an increasingly big priority for today's consumer, so to is pleasurable experience. Consumers who feel they shouldn't have to sacrifice flavor for health are instead indulging in smaller portions that are not only more figure-friendly, but better for sharing. Ultimately, consumers are looking to maintain an indulgent lifestyle while still reaping the benefits of sacrifice.
Tiny Indulgence
Smaller sized portions of comfort food meet health concerns with cravings
5 Examples + Score + Implications


Mainstream Gourmet Lux cuisine is rebranded in unhealthy ways to satisfy cash-strapped foodies Implications - The number of self-professed foodies is steadily rising thanks in part to social media sites like Instagram that offer an outlet for sharing indulgences, but as the niche community grows, so, too, does the need for cost-effective alternatives for younger generations unable to afford lavish edibles. As such, cuisine previously labeled as low brow and unhealthy is receiving an overhaul to satisfy consumer demand for cheap ways to enter the entitled community of food connoisseurs and further expand the concept of mainstream gourmet.
Mainstream Gourmet
Lux cuisine is rebranded in unhealthy ways to satisfy cash-strapped foodies
6 Examples + Score + Implications


Unexpected Dairy Alternative dairy recipes fuse nutrition with the need for diverse consumption Implications - Encouraging sources of nutrition to a society dominated by fast food can be challenging, prompting more diversified meal options to create more of an attractive allure. Aiming to infuse elements such as dairy into outside-the-box-creations, consumers seek to blend nutritional ingredients with unexpected dishes such as sushi and dumplings to add exotic elements to traditional goods. The fusion of dairy into culturally diversified meals reflect a growing need for familiar, comforting elements, even in exotic foods.
Unexpected Dairy
Alternative dairy recipes fuse nutrition with the need for diverse consumption
7 Examples + Score + Implications


Confectionery Experimentation Eclectic chocolate treats add allure to traditionally simple goods Implications - Sticking to tradition is often a great way to maintain brand loyalty, but with the variety of retailers on the market, adhering to conventional designs just won't cut it within the rapidly developing market. In an attempt to revamp classic products with more alluring features, retailers are adding eclectic and over-the-top components to such traditional treats as chocolate to give it an edge over other similar goods. This illustrates how constant reinvention is required to maintain consumer interest.
Confectionery Experimentation
Eclectic chocolate treats add allure to traditionally simple goods
7 Examples + Score + Implications


Fried Indulgence Deep-fried foods reflect a growing consumer demand for enhanced consumption Implications - As consumers mature, exposure to more diverse, cultural settings prompts a growing need for enhanced everyday goods. Seeking to revamp traditional snack foods with more indulgent and enticing qualities, brands are turning to excessive deep-fried techniques to add extravagant allure to the product. A turn towards over-the-top eats reflects a backlash to the more prudent health-focused lifestyle.
Fried Indulgence
Deep-fried foods reflect a growing consumer demand for enhanced consumption
7 Examples + Score + Implications


PLUS 48 more Chicken PRO Trends and 525 examples!


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