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About the Bollywood Report

Trend Hunter’s Bollywood Trend Report explores the world of Hindi movies, covering trends that resonate with consumers. This includes beautifully designed sari clothing, melodic Tamil songs and online movies available for free download. Although some Westerners may ask themselves, “what is Bollywood?”, it remains a flourishing industry in dozens of countries. Furthermore, there are plenty of Bollywood movies (like Hungama and Bride & Prejudice) and Hindi songs that have gained international acclaim. Finally, we analyze fashion trends from the Green Carpet (the Hindi equivalent of the Red Carpet at the Oscars) and how being a Bollywood actress breaks down cultural stereotypes.

Who It's For

Our crowd-sourced research gives film critics, editors, composers, directors and entertainers a clearer understanding of trends shaping Eastern films. Also, this report will be useful to advertisers, marketers and brand representatives that want to isolate consumer trends relating to Hindi songs, Tamil programming and the Bollywood film scene.

Use the Bollywood Trend Report to grasp the forces driving the popularity of Bollywood films.

The Bollywood Trend Report, last published on Jul 30, 2015, includes 10 PRO Trends and 50 examples of bollywood market research and bollywood consumer trends related to: foreign films, Hindi movies, the Green Carpet, online movies, musicals and bollywood trends.

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Our bollywood research is based on Trend Hunter's crowdsourced bollywood articles and 2,532,000,000 total views of data. [Learn More]

Report Contents

• 10 Bollywood PRO Trends = 10 Powerpoint Pages Bollywood PPT Report
• 50 Bollywood Examples

Online Extras With Full Subscription

• 7 Bollywood Videos (Online) Bollywood Videos
• 300 Bollywood Images (Online) Bollywood Images
• Additional Niche Reports (with a full subscription): Hip-Hop, Movie, Geek, Google, Music, Musical, Bollywood, Stop-Motion Animation, Broadcasting, Music Video, Infographic Design, Reality Television, Movie Trailer and more!

Sample Bollywood Pro Trends

Each Bollywood PRO Trend is on its own slide with implications, a quantified score, and examples linked to online bollywood articles, videos and images. Examples:

Bollywood Trend Report sample slide 0
Hyper-Targeted Festival
Festivals cater to individual interests and markets to expand interest
5 Examples + Score + Implications

Bollywood Trend Report sample slide 1
Hyper-Specific Stream
Streaming services offer niche content to cater to individual interests
5 Examples + Score + Implications

Bollywood Trend Report sample slide 2
Geriatric Foodie
Food and flavor targeted specifically toward older generations
6 Examples + Score + Implications

Bollywood Trend Report sample slide 3
Advertisers tap into consumer emotion with the use of cute cartoons and babies
8 Examples + Score + Implications

Bollywood Trend Report sample slide 4
Human Dollification
Immortalization through figurines based on everyday people
12 Examples + Score + Implications

Bollywood Trend Report sample slide 5
Bollywood Mania
‘Slumdog Millionaire' sparks western curiosity into Indian culture
6 Examples + Score + Implications

Bollywood Trend Report sample slide 6
Narcissistic Indulgence
The rise in egoic spending fueled by self-idolization
12 Examples + Score + Implications

Bollywood Trend Report sample slide 7
Retrospective Revivals
The Appeal of Nostalgic Pop Culture
18 Examples + Score + Implications

PLUS 4 more Bollywood PRO Trends and 50 examples!

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1. Bollywood Trend Report

10 Bollywood PRO Trends
Bollywood Trend Report This report is only available to full Trend Report subscribers

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2013 Trend Report

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