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About the Board Game Report

The Board Game Trend Report looks at how board games are still relevant despite the plethora of technology, video games and online gaming communities available to consumers. In recent years, there has been a resurgence of popularity and interest in classic board games like Monopoly, Trivial Pursuit, Risk, Scrabble, Yahtzee, Chess and Checkers. Coffee shops have become quasi gaming getaways, while other eateries have converted their establishments into full on game rooms, serving food, coffee and even booze to serious gamers. We also track how online board games are available on most Wi-Fi devices, and how there is vast business potential in the online games industry.

Who It's For

The research in our report can be used by large gaming corporations, small tech startups and marketing firms that target gaming consumers. However, this research will also benefit app companies and tech giants that want a better understanding of the current gaming landscape.

The Board Games Trend Report will provide you with detailed information that pinpoints trends in the gaming industry. Furthermore, this research can be leveraged to make your brand more prominent in the marketplace.

The Board Game Trend Report, last published on Apr 22, 2015, includes 14 PRO Trends and 70 examples of board game market research and board game consumer trends related to: online gaming, video games, retro games, coffee shops, entertainment and board game trends.

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Methodology

Our board game research is based on Trend Hunter's crowdsourced board game articles and 2,373,000,000 total views of data. [Learn More]

Report Contents

• 14 Board Game PRO Trends = 14 Powerpoint Pages Board Game PPT Report
• 70 Board Game Examples

Online Extras With Full Subscription

• 10 Board Game Videos (Online) Board Game Videos
• 420 Board Game Images (Online) Board Game Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Board Game Pro Trends

Each Board Game PRO Trend is on its own slide with implications, a quantified score, and examples linked to online board game articles, videos and images. Examples:

Sustainable Play Parents search for eco products that will satiate their children's needs Implications - Eco-consciousness typically isn't particularly important to children, but it is to many parents who are becoming more aware of their household's consumption habits. Parents who wish to instill a sustainable mentality in their offspring are searching for products with eco-friendly packaging that's appealing to children. This shift demonstrates that eco-consciousness is being introduced to a younger demographic by increasing product engagement.
Sustainable Play
Parents search for eco products that will satiate their children's needs
4 Examples + Score + Implications


Physical Appification Apps are enhanced with physical features to enhance sensory engagement Implications - While online games and mobile apps offer consumers entertainment while on the go, a lack of physical engagement can often make the process less stimulating. Combining mobile technology with traditional methods of play, brands are creating products that interact with online apps, helping to enhance digital activities with added sensory features.
Physical Appification
Apps are enhanced with physical features to enhance sensory engagement
4 Examples + Score + Implications


Pastime Programming Simple-to-use programming tools help people dabble in the development world Implications - As programming and coding becomes a more covetable (and in demand) skill, companies respond in kind with training tools and programs to make learning more accessible. With this information being made available earlier on and in easy-to-use formats, consumers are able to play a bigger, more active role in the tech world.
Pastime Programming
Simple-to-use programming tools help people dabble in the development world
6 Examples + Score + Implications


Predictive Play Predictive technology shifts into areas of entertainment Implications - Often used for added efficiency in the workplace, predictive technology is expanding into more leisurely activities for heightened customization. Integrating predictive technology into games and online activities, brands are not only adding an element of customization, but also helping to make elements of play more technologically efficient.
Predictive Play
Predictive technology shifts into areas of entertainment
4 Examples + Score + Implications


Board Game 2.0 Board games are enhanced with mobile apps for digital enhancement Implications - While online gaming certainly appeals to those seeking both accessibility and entertainment, digital interaction often lacks that tangible aspect often found with more traditional gaming products. Enhancing items like board games without sacrificing elements of tradition, retailers are turning to mobile apps and online engagement to not only revitalize classic gaming activities, but also maintain an element of nostalgia within tech-centric goods.
Board Game 2.0
Board games are enhanced with mobile apps for digital enhancement
7 Examples + Score + Implications


Gamified Packaging Adding a level of activity, brands introduce game-like packaging designs Implications - Heightening consumer experiences, brands are turning to games and activities to make packaging more experiential. Using puzzles and word games to encourage user participation, brands are not only adding a layer of interactivity, but also a means to create a more engaging consumer-brand relationship.
Gamified Packaging
Adding a level of activity, brands introduce game-like packaging designs
5 Examples + Score + Implications


Interactive Nutrition Making health foods fun, brands adopt engaging packaging designs for allure Implications - Encouraging healthy eating can be a challenge, particularly for picky eaters like kids. Seeking to add a more engaging element to nutritional goods, health brands are adding a sense of play through interactive packaging and aesthetics. This reflects a need for a more engaging approach to nutritional consumption.
Interactive Nutrition
Making health foods fun, brands adopt engaging packaging designs for allure
5 Examples + Score + Implications


Preschool Coding Parents rush to teach children about binary to get them ready for digital jobs Implications - Piano lessons and sports teams -- staples of childhood in North America -- are being replaced by an increase in coding and binary-focused activities. As parents begin to understand the clear need to get children ready for the workforce sooner than ever, brands respond in kind with options that shift away from play and towards a more utilitarian childhood.
Preschool Coding
Parents rush to teach children about binary to get them ready for digital jobs
6 Examples + Score + Implications


PLUS 8 more Board Game PRO Trends and 70 examples!



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