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About the Gaming Report

Filled with consumer-based data, our Gaming Trend Report showcases unique patterns and contemporary trends in the gaming industry. Game developers and software programmers will be able to leverage popular trends such as online games, competitive fighting games and real-life game play. Our report examines the renewed popularity of retro games like Tetris, Pac-Man and Donkey Kong, while the best games for consoles like Xbox, Wii and PS3 are also explored. Even though the option to rent games is still available, consumers are finding games online that are easy to access, allowing for an on-the-go gaming experience that is changing the landscape of the video game industry.

Who It's For

Global gaming companies looking to jump-start creativity and advertisers seeking appeal from gamers will gain insight from this report. Furthermore, smaller companies that specialize in video games, gaming applications and other products like controllers and headsets will also benefit from our extensive trend research.

In the rapidly evolving world of gaming, technology is changing the landscape of the industry. Stay ahead of the curve and hone in on innovation methods by subscribing to Trend Hunter's Gaming Trend Report.

The Gaming Trend Report, last published on Jul 21, 2015, includes 163 PRO Trends and 815 examples of gaming market research and gaming consumer trends related to: video games, consoles, gamers, role playing games, virtual reality and gaming trends.

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Methodology

Our gaming research is based on Trend Hunter's crowdsourced gaming articles and 2,424,000,000 total views of data. [Learn More]

Report Contents

• 163 Gaming PRO Trends = 163 Powerpoint Pages Gaming PPT Report
• 815 Gaming Examples

Online Extras With Full Subscription

• 114 Gaming Videos (Online) Gaming Videos
• 4,890 Gaming Images (Online) Gaming Images
• Additional Niche Reports (with a full subscription): Smartphone, Gaming, Space, Google, Android, Camera, Chemicals, Television, Headphones, Global Positioning System, Tablet, Radio, Mobile, Video Editing, SLR, Online Gaming, App, HDTV, 3D Glasses, Camera Accessories, Gaming Apps, Keyboards, Audio, Touchscreen, Console, Presentation, Email, Laptop, Electronics, Stereo and more!



Sample Gaming Pro Trends

Each Gaming PRO Trend is on its own slide with implications, a quantified score, and examples linked to online gaming articles, videos and images. Examples:

Social Stuntvertising Brands mix digital engagement with experiential forms of marketing Implications - Experiential forms of advertising featuring engaging stunts are making a splash in the social media marketing sector. The use of interactive activities in this digital sector resonates with the recent growth of sensory publicity tactics, and as a result, leaves a lasting impression on young consumers.
Social Stuntvertising
Brands mix digital engagement with experiential forms of marketing
4 Examples + Score + Implications


Experiential Cinema Movie theaters adopt unexpected sources of entertainment to engage viewers Implications - Taking the cinematic experience to another level, movie theaters are integrating sources of entertainment that go beyond simple movie projection. Adopting virtual reality experiences and hosting social events, theaters are seeking to not only add a sense of novelty, but also to transform the traditional movie-going experience from something passive, to something more engaging.
Experiential Cinema
Movie theaters adopt unexpected sources of entertainment to engage viewers
4 Examples + Score + Implications


Connected Dentistry New oral care concepts adopt high tech elements for tech-savvy consumers Implications - New dentistry products are incorporating high tech features that deliver the best of healthcare with a futuristic, connected appeal. This direction in oral care fits in well with young, contemporary consumers who prefer smart devices that they find not only intuitive, but also essential to everyday tasks.
Connected Dentistry
New oral care concepts adopt high tech elements for tech-savvy consumers
4 Examples + Score + Implications


Wearable Play Kid-targeted wearables transform playtime into an immersive experience Implications - As wearable technology becomes adopted by the mainstream, brands have begun targeting younger consumers with devices that promote education, fitness and digital literacy. Wearable toys are another avenue brands can explore in this market, offering children the opportunity to immerse themselves entirely in the act of play. The interactive and transformative properties of such toys not only make sure that play is possible anywhere, but also ensure that children are active agents in the process.
Wearable Play
Kid-targeted wearables transform playtime into an immersive experience
6 Examples + Score + Implications


Augmented Military The influx of augmented and virtual reality tech finds combat applications Implications - Although a pattern that can be observed across industries, virtual and augmented reality technology has found a host of particularly effective applications for military personnel. Especially effective for replicating the emotional stresses of combat, virtual and augmented reality technology has seen militaristic applications for both in-field and training scenarios. Such uses of the technology serve to prove that these innovations are not a mere form of entertainment, but have essential and at times crucial industrial applications.
Augmented Military
The influx of augmented and virtual reality tech finds combat applications
4 Examples + Score + Implications


Incentivized Gaming Brands engage consumers with mobile games that offer tangible rewards Implications - Pushing back against assertions that mobile gaming has no tangible benefit, brands have begun offering material rewards attained through sustained mobile play. With potential to be used as a means to digital community building or as a loyalty program for the Internet age, such apps can go a long way in terms of retaining the interest of the busy modern consumer.
Incentivized Gaming
Brands engage consumers with mobile games that offer tangible rewards
4 Examples + Score + Implications


Pop Culture Gaming Mobile games indulge the consumer desire to celebrate pop cultural icons Implications - Pop culture-inspired mobile games are a unique symbol of the evolving face of the gaming world. Symbolic of the consumer's inherent fascination with meme culture and the nature of fame, these mobile games provide a new archetype for the average gamer, which includes a more diverse range of people than ever before.
Pop Culture Gaming
Mobile games indulge the consumer desire to celebrate pop cultural icons
4 Examples + Score + Implications


Strenuous Gaming Traditional gaming is adapted with high-intensity accessories Implications - No longer just an idle activity, gaming has morphed into something that fully immerses and involves each player. Encouraging gamers to fully integrate themselves into the experience, brands are offering devices and accessories that mimic the physical intensity portrayed. This reflects a desire for gaming experiences that go beyond simple storytelling techniques, making gaming the most suited form of paid entertainment for the digital generation.
Strenuous Gaming
Traditional gaming is adapted with high-intensity accessories
5 Examples + Score + Implications


PLUS 157 more Gaming PRO Trends and 815 examples!



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