ALL > Technology > Gaming Trend Report


About the Gaming Report

Filled with consumer-based data, our Gaming Trend Report showcases unique patterns and contemporary trends in the gaming industry. Game developers and software programmers will be able to leverage popular trends such as online games, competitive fighting games and real-life game play. Our report examines the renewed popularity of retro games like Tetris, Pac-Man and Donkey Kong, while the best games for consoles like Xbox, Wii and PS3 are also explored. Even though the option to rent games is still available, consumers are finding games online that are easy to access, allowing for an on-the-go gaming experience that is changing the landscape of the video game industry.

Who It's For

Global gaming companies looking to jump-start creativity and advertisers seeking appeal from gamers will gain insight from this report. Furthermore, smaller companies that specialize in video games, gaming applications and other products like controllers and headsets will also benefit from our extensive trend research.

In the rapidly evolving world of gaming, technology is changing the landscape of the industry. Stay ahead of the curve and hone in on innovation methods by subscribing to Trend Hunter's Gaming Trend Report.

The Gaming Trend Report, last published on Jun 30, 2015, includes 158 PRO Trends and 790 examples of gaming market research and gaming consumer trends related to: video games, consoles, gamers, role playing games, virtual reality and gaming trends.

Custom Trend Reports Platform
Trend Reports Customers
trend research methodology

Methodology

Our gaming research is based on Trend Hunter's crowdsourced gaming articles and 2,404,000,000 total views of data. [Learn More]

Report Contents

• 158 Gaming PRO Trends = 158 Powerpoint Pages Gaming PPT Report
• 790 Gaming Examples

Online Extras With Full Subscription

• 111 Gaming Videos (Online) Gaming Videos
• 4,740 Gaming Images (Online) Gaming Images
• Additional Niche Reports (with a full subscription): Smartphone, Gaming, Space, Google, Android, Camera, Chemicals, Television, Headphones, Global Positioning System, Tablet, Radio, Mobile, Video Editing, SLR, Online Gaming, App, HDTV, 3D Glasses, Camera Accessories, Gaming Apps, Keyboards, Audio, Touchscreen, Console, Presentation, Email, Laptop, Electronics, Stereo and more!



Sample Gaming Pro Trends

Each Gaming PRO Trend is on its own slide with implications, a quantified score, and examples linked to online gaming articles, videos and images. Examples:

Wearable Play Kid-targeted wearables transform playtime into an immersive experience Implications - As wearable technology becomes adopted by the mainstream, brands have begun targeting younger consumers with devices that promote education, fitness and digital literacy. Wearable toys are another avenue brands can explore in this market, offering children the opportunity to immerse themselves entirely in the act of play. The interactive and transformative properties of such toys not only make sure that play is possible anywhere, but also ensure that children are active agents in the process.
Wearable Play
Kid-targeted wearables transform playtime into an immersive experience
4 Examples + Score + Implications


Augmented Military The influx of augmented and virtual reality tech finds combat applications Implications - Although a pattern that can be observed across industries, virtual and augmented reality technology has found a host of particularly effective applications for military personnel. Especially effective for replicating the emotional stresses of combat, virtual and augmented reality technology has seen militaristic applications for both in-field and training scenarios. Such uses of the technology serve to prove that these innovations are not a mere form of entertainment, but have essential and at times crucial industrial applications.
Augmented Military
The influx of augmented and virtual reality tech finds combat applications
4 Examples + Score + Implications


Incentivized Gaming Brands engage consumers with mobile games that offer tangible rewards Implications - Pushing back against assertions that mobile gaming has no tangible benefit, brands have begun offering material rewards attained through sustained mobile play. With potential to be used as a means to digital community building or as a loyalty program for the Internet age, such apps can go a long way in terms of retaining the interest of the busy modern consumer.
Incentivized Gaming
Brands engage consumers with mobile games that offer tangible rewards
4 Examples + Score + Implications


Pop Culture Gaming Mobile games indulge the consumer desire to celebrate pop cultural icons Implications - Pop culture-inspired mobile games are a unique symbol of the evolving face of the gaming world. Symbolic of the consumer's inherent fascination with meme culture and the nature of fame, these mobile games provide a new archetype for the average gamer, which includes a more diverse range of people than ever before.
Pop Culture Gaming
Mobile games indulge the consumer desire to celebrate pop cultural icons
4 Examples + Score + Implications


Strenuous Gaming Traditional gaming is adapted with high-intensity accessories Implications - No longer just an idle activity, gaming has morphed into something that fully immerses and involves each player. Encouraging gamers to fully integrate themselves into the experience, brands are offering devices and accessories that mimic the physical intensity portrayed. This reflects a desire for gaming experiences that go beyond simple storytelling techniques, making gaming the most suited form of paid entertainment for the digital generation.
Strenuous Gaming
Traditional gaming is adapted with high-intensity accessories
4 Examples + Score + Implications


Expressive Gamer Video game enthusiasts adopt blunt gamer decor for outward expression Implications - As gamer culture grows in momentum due to consumer involvement both online and in the media, a desire to outwardly display those interests through decor and aesthetics is on the rise. Boldly representing their admiration for classic video games and characters, consumers are trading in contemporary designs for more outlandish alternatives. These examples illustrate a shift toward a more confident and expressive gaming culture.
Expressive Gamer
Video game enthusiasts adopt blunt gamer decor for outward expression
5 Examples + Score + Implications


Accessorized Gaming Gamer culture expands with accessories that engage different senses Implications - As gamer culture moves toward more immersive experiences, traditional gaming activities are adapted with accessories and products that add a higher level of interactivity. Offering accessories that encourage the use of multiple senses, brands are seeking to not only make experiences more memorable, but also to engage players in a way that embraces all of their sensory capabilities.
Accessorized Gaming
Gamer culture expands with accessories that engage different senses
4 Examples + Score + Implications


Gamer Prestige As video games become the primary form of paid entertainment their status rises Implications - As more passive forms of paid entertainment decrease in popularity, video games flourish, placing their connoisseurs in a more positive light. Gamers were previously considered social misfits, however as the Internet continues to connect like-minded individuals, the gamer community becomes more prestigious. This speaks to the future of entertainment shifting toward interactivity.
Gamer Prestige
As video games become the primary form of paid entertainment their status rises
4 Examples + Score + Implications


PLUS 152 more Gaming PRO Trends and 790 examples!



Boost your gaming consumer insight!
Three options to kick-start your innovation...


1. Gaming Trend Report

158 Gaming PRO Trends
Gaming Trend Report This report is only available to full Trend Report subscribers

2. All 2015 Reports

Gaming & 100+ Reports
2013 Trend Report
$1,500

3. All 2015 Reports +
Trend Hunter PRO

Trend Report Elite
$2,460 $1,500
Most Popular - Save 39%