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About the Smartphone Report

The Smartphone Trend Report examines the latest technological innovations and breakthroughs penetrating the vast Smartphone industry. In our report, you will find innovative consumer electronics from top Smartphone manufacturers like HTC, Samsung and LG. We also feature niche accessories like customized phone cases and practical docking instruments. With the rising popularity of devices like the iPhone and Android phone, combined with the expansion of wireless and Wi-Fi networks, our research indicates that Smartphone technology is the way of the future and in high demand with consumers.

Who It's For

With so many new phones hitting the market, the technology landscape is more competitive than ever, as companies are vying for a larger market share. Therefore, our report is beneficial to a wide range of companies, from consumer electronic manufacturers to wireless service providers looking for an advantage in the marketplace.

By understanding what Smartphone trends appeal to consumers, companies from advertising firms to marketing managers can better position their brand and leverage emerging patterns in the industry.

The Smartphone Trend Report, last published on May 21, 2015, includes 540 PRO Trends and 2,700 examples of smartphone market research and smartphone consumer trends related to: touchscreens, phones, technology, apps, networks and smartphone trends.

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Methodology

Our smartphone research is based on Trend Hunter's crowdsourced smartphone articles and 2,367,000,000 total views of data. [Learn More]

Report Contents

• 540 Smartphone PRO Trends = 540 Powerpoint Pages Smartphone PPT Report
• 2,700 Smartphone Examples

Online Extras With Full Subscription

• 378 Smartphone Videos (Online) Smartphone Videos
• 16,200 Smartphone Images (Online) Smartphone Images
• Additional Niche Reports (with a full subscription): Smartphone, Gaming, Space, Google, Android, Camera, Chemicals, Television, Headphones, Global Positioning System, Tablet, Radio, Mobile, Video Editing, SLR, Online Gaming, App, HDTV, 3D Glasses, Camera Accessories, Gaming Apps, Keyboards, Audio, Touchscreen, Console, Presentation, Email, Laptop, Electronics, Stereo and more!



Sample Smartphone Pro Trends

Each Smartphone PRO Trend is on its own slide with implications, a quantified score, and examples linked to online smartphone articles, videos and images. Examples:

Portable Projection Customers opt for convenient and compact screening devices Implications - Consumers are choosing portable projection devices that showcase digital content in a convenient, easy-to-use manner. These mobile tools help brands serve clients desiring entertainment products that best serve today's tech-savvy on-the-go lifestyles. The mobile features also expand the reach of designs as they can be used in large and compact spaces.
Portable Projection
Customers opt for convenient and compact screening devices
5 Examples + Score + Implications


Simulated Sunrise Nature-mimicking alarm clocks use gradual light to rouse sleepers Implications - In order to work with the body's natural cycles, consumers are seeking ways to replicate the experience of dawn and sunrise with smart alarm clocks that use gradual light as a means to waking up individuals naturally. This increased investment in overall well-being is representative of the increased interest in self-care as a means of maximizing energy and personal health.
Simulated Sunrise
Nature-mimicking alarm clocks use gradual light to rouse sleepers
5 Examples + Score + Implications


Assisted Conservation Consumers consider ways to conserve water in their daily lives Implications - Fresh water may be a renewable resource, but the fact that the earth's supply of groundwater is steadily decreasing remains worrisome. Many eco-conscious consumers already take their water consumption into consideration, but in light of drought situations across the globe, even less eco-conscious consumers are considering ways to conserve water in their daily routines.
Assisted Conservation
Consumers consider ways to conserve water in their daily lives
4 Examples + Score + Implications


Multitasking TV Television no longer functions as a standalone entertainment piece Implications - For today's consumer who is constantly engaged in multimedia content, television on its own will no longer suffice. As a result, televisions are incorporating multi-screen elements and the ability to surf online, play music and more through a device once reserved specifically for viewing simple programming.
Multitasking TV
Television no longer functions as a standalone entertainment piece
4 Examples + Score + Implications


Eco Commute Chinese consumers switch to greener forms of transportation Implications - In an effort to improve the air pollution epidemic in China, companies have come up with eco transportation solutions on both personal and public levels. Consumers' willingness to switch to greener forms of transportation suggests that they hold themselves, and public transit systems, to a certain standard of accountability in light of the current environmental crisis.
Eco Commute
Chinese consumers switch to greener forms of transportation
4 Examples + Score + Implications


Appified Nightlife Technology and social media revolutionize party culture Implications - No longer reliant on word-of-mouth, college students are turning to mobile apps and social media campaigns to quickly find out about parties and events. This shift not only indicates the pervasiveness of technology and social media; it also demonstrates that people now consider themselves to be part of a much larger global network of both people and brands, with whom they interact on a personal level.
Appified Nightlife
Technology and social media revolutionize party culture
4 Examples + Score + Implications


Appified Luggage Travel carriers are made easier to track and monitor with the use of mobile tech Implications - Taking a preventative approach to lost or misplaced luggage's, travelers are turning to mobile technology to help monitor their belongings in a more efficient way. Using apps and beacon technology to track, lock and even weight travel carriers, consumers are using mobile technology to conquer and essentially eliminate certain hassles of travelling that fall outside their control.
Appified Luggage
Travel carriers are made easier to track and monitor with the use of mobile tech
5 Examples + Score + Implications


Connected Navigation Beacon apps help travelers navigate more efficiently Implications - Seeking to make travelling a little less stressful, consumers are turning to location-based technology to make things like navigation more streamlined. No longer used only for retail, beacon technology is offering travelers a way to stay informed about flight delays, directions and even wait times. This reflects a turn toward more connected, and less strenuous forms of travel.
Connected Navigation
Beacon apps help travelers navigate more efficiently
4 Examples + Score + Implications


PLUS 534 more Smartphone PRO Trends and 2,700 examples!



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