ALL > Technology > Smartphone Trend Report


About the Smartphone Report

The Smartphone Trend Report examines the latest technological innovations and breakthroughs penetrating the vast Smartphone industry. In our report, you will find innovative consumer electronics from top Smartphone manufacturers like HTC, Samsung and LG. We also feature niche accessories like customized phone cases and practical docking instruments. With the rising popularity of devices like the iPhone and Android phone, combined with the expansion of wireless and Wi-Fi networks, our research indicates that Smartphone technology is the way of the future and in high demand with consumers.

Who It's For

With so many new phones hitting the market, the technology landscape is more competitive than ever, as companies are vying for a larger market share. Therefore, our report is beneficial to a wide range of companies, from consumer electronic manufacturers to wireless service providers looking for an advantage in the marketplace.

By understanding what Smartphone trends appeal to consumers, companies from advertising firms to marketing managers can better position their brand and leverage emerging patterns in the industry.

The Smartphone Trend Report, last published on Aug 20, 2015, includes 629 PRO Trends and 3,145 examples of smartphone market research and smartphone consumer trends related to: touchscreens, phones, technology, apps, networks and smartphone trends.

Custom Trend Reports Platform
Trend Reports Customers
trend research methodology

Methodology

Our smartphone research is based on Trend Hunter's crowdsourced smartphone articles and 2,444,000,000 total views of data. [Learn More]

Report Contents

• 629 Smartphone PRO Trends = 629 Powerpoint Pages Smartphone PPT Report
• 3,145 Smartphone Examples

Online Extras With Full Subscription

• 440 Smartphone Videos (Online) Smartphone Videos
• 18,870 Smartphone Images (Online) Smartphone Images
• Additional Niche Reports (with a full subscription): Smartphone, Gaming, Space, Google, Android, Camera, Chemicals, Television, Headphones, Global Positioning System, Tablet, Radio, Mobile, Video Editing, SLR, Online Gaming, App, HDTV, 3D Glasses, Camera Accessories, Gaming Apps, Keyboards, Audio, Touchscreen, Console, Presentation, Email, Laptop, Electronics, Stereo and more!



Sample Smartphone Pro Trends

Each Smartphone PRO Trend is on its own slide with implications, a quantified score, and examples linked to online smartphone articles, videos and images. Examples:

Check-In 2.0 Hotels adopt easier check-in systems for consumer allure Implications - In an effort to compete with the peer-to-peer economy and the sharing of accommodations, hotels are trying to make the travel process as seamless as possible for guests. Noting that convenience is paramount when it comes to travel, hotels are now offering digital, mobile or biometric check-ins to increase efficiency. Not only easier, this system also speaks to a consumer desire for greater control and independence.
Check-In 2.0
Hotels adopt easier check-in systems for consumer allure
4 Examples + Score + Implications


Ephemeral Sharing Consumers choose temporary solutions over password protection Implications - The ephemeral nature of emerging social media is especially attractive to consumers, not only because of shortened attention spans, but also because the temporary exchange of information appeals to those concerned about the scope of their digital footprint. As people become more conscious about the information they send over digital channels, they opt for temporary measures over encrypted solutions, marking yet another departure from traditional password protection.
Ephemeral Sharing
Consumers choose temporary solutions over password protection
4 Examples + Score + Implications


Smartphone Surveillance Mobile devices are updated with increased security to ease consumer fears Implications - Consumers' increasing concern about the security of their information has ushered in a new era of the smartphone. No longer content with relying on apps and programs for privacy, consumers are turning to devices with stronger security measures embedded within. As storing information digitally becomes the norm, consumers search for exceptional security execution from mobile manufacturers themselves.
Smartphone Surveillance
Mobile devices are updated with increased security to ease consumer fears
4 Examples + Score + Implications


Targeted Gifting Consumers opt for digital gifting to ensure receiver satisfaction Implications - No longer content with taking a shot in the dark when it comes to gift-giving, consumers are relying on apps and websites that leverage social sharing and big data to find the perfect gift. These new-world gifting measures suggest that consumers are no longer leaving things up to chance, but using the digital sphere to make more targeted purchasing decisions and ensure greater satisfaction.
Targeted Gifting
Consumers opt for digital gifting to ensure receiver satisfaction
5 Examples + Score + Implications


Communal Wilderness Nature-focused communities offer education and awareness about wildlife issues Implications - Looking for a respite from modern society, many nature-loving consumers are turning to wilderness ventures to reconnect with the earth. Far from denying the prevalence of technology, these endeavors strive to find a conscious balance between nature, wildlife and man-made concepts, suggesting that the categories are not mutually exclusive, but actually can work together to increase awareness and foster community.
Communal Wilderness
Nature-focused communities offer education and awareness about wildlife issues
4 Examples + Score + Implications


Automated Accountability Shopping apps shine light on responsibility for mindful Millennials Implications - The Millennial passion for responsible living is influencing a rise in conscientious shopping apps that account for both personal and public factors. Contributing to a prominent culture of mindful consumerism allows brands to maintain a sense of awareness that young critics claim is often lacking when it comes to commercial ventures. Challenging this assumption will help solidify bonds between young shoppers and brands.
Automated Accountability
Shopping apps shine light on responsibility for mindful Millennials
4 Examples + Score + Implications


Pet Networking Animal obsession reaches new levels with social aspects for connected consumers Implications - While digital networking has taken off in recent years, the phenomenon is becoming more customized with new communication tools for pet owners. By linking individuals with common interests together, brands can connect with passionate, engaged groups. This is also symptomatic of leading consumer patterns as connected demographics rely on the digitization of personal interests, wants and needs.
Pet Networking
Animal obsession reaches new levels with social aspects for connected consumers
4 Examples + Score + Implications


Automated Safety Breathalyzers receive modern, digital updates for tech-savvy consumers Implications - Although breathalyzers were first introduced in the 1960s, the established breath sampling system is receiving a modern makeover with high end, technological updates. Smart handheld systems have the potential to revamp time-honored products and services in a way that makes brands more appealing to young, connected consumers.
Automated Safety
Breathalyzers receive modern, digital updates for tech-savvy consumers
5 Examples + Score + Implications


PLUS 623 more Smartphone PRO Trends and 3,145 examples!



Boost your smartphone consumer insight!
Three options to kick-start your innovation...


1. Smartphone Trend Report

629 Smartphone PRO Trends
Smartphone Trend Report This report is only available to full Trend Report subscribers

2. All 2015 Reports

Smartphone & 100+ Reports
2013 Trend Report
$1,500

3. All 2015 Reports +
Trend Hunter PRO

Trend Report Elite
$2,460 $1,500
Most Popular - Save 39%