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About the Smartphone Report

The Smartphone Trend Report examines the latest technological innovations and breakthroughs penetrating the vast Smartphone industry. In our report, you will find innovative consumer electronics from top Smartphone manufacturers like HTC, Samsung and LG. We also feature niche accessories like customized phone cases and practical docking instruments. With the rising popularity of devices like the iPhone and Android phone, combined with the expansion of wireless and Wi-Fi networks, our research indicates that Smartphone technology is the way of the future and in high demand with consumers.

Who It's For

With so many new phones hitting the market, the technology landscape is more competitive than ever, as companies are vying for a larger market share. Therefore, our report is beneficial to a wide range of companies, from consumer electronic manufacturers to wireless service providers looking for an advantage in the marketplace.

By understanding what Smartphone trends appeal to consumers, companies from advertising firms to marketing managers can better position their brand and leverage emerging patterns in the industry.

The Smartphone Trend Report, last published on Jun 23, 2015, includes 558 PRO Trends and 2,790 examples of smartphone market research and smartphone consumer trends related to: touchscreens, phones, technology, apps, networks and smartphone trends.

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Methodology

Our smartphone research is based on Trend Hunter's crowdsourced smartphone articles and 2,399,000,000 total views of data. [Learn More]

Report Contents

• 558 Smartphone PRO Trends = 558 Powerpoint Pages Smartphone PPT Report
• 2,790 Smartphone Examples

Online Extras With Full Subscription

• 391 Smartphone Videos (Online) Smartphone Videos
• 16,740 Smartphone Images (Online) Smartphone Images
• Additional Niche Reports (with a full subscription): Smartphone, Gaming, Space, Google, Android, Camera, Chemicals, Television, Headphones, Global Positioning System, Tablet, Radio, Mobile, Video Editing, SLR, Online Gaming, App, HDTV, 3D Glasses, Camera Accessories, Gaming Apps, Keyboards, Audio, Touchscreen, Console, Presentation, Email, Laptop, Electronics, Stereo and more!



Sample Smartphone Pro Trends

Each Smartphone PRO Trend is on its own slide with implications, a quantified score, and examples linked to online smartphone articles, videos and images. Examples:

Digitized Database In-store digital catalogs add interactive customization to sports gear shopping Implications - In-store retail concepts have begun incorporating digital catalogs that provide highly detailed and constantly updated information on high-performance equipment. In adding this second layer of customization to the in-person shopping experience, retailers can enrich the expertise provided by the salesperson in a way that feels tailored to the individual consumer.
Digitized Database
In-store digital catalogs add interactive customization to sports gear shopping
5 Examples + Score + Implications


Workplace Recognition Positive work behavior is recognized through unique work perks Implications - In order to combat workplace complacency, employers are turning to solutions that both encourage and entertain their staff. Offering perks that go beyond monetary rewards, workplaces are using apps and out-of-office excursions to not only recognize positive work habits, but also create a more engaging work environment based on peer-to-peer communication.
Workplace Recognition
Positive work behavior is recognized through unique work perks
4 Examples + Score + Implications


Corporate Consumption Food oriented brands launch services for professionals at the workplace Implications - The complex dietary needs of small, medium and large-scale professional teams are being addressed by food companies serving contemporary offices. Frequently focused on nutrition, these edible concepts point to rising concern with health among consumers looking to improve wellness at all times, no matter the inconvenience, while also tying into the glorification of "busy."
Corporate Consumption
Food oriented brands launch services for professionals at the workplace
6 Examples + Score + Implications


Cooperative Consumption Tech tools foster collaborative delivery options for group eating Implications - Intensified digital communications are prompting a desire for real-life interactions, resulting in spikes in communal dining concepts that strengthen social circles and connections. Brands are reacting with food delivery systems that simplify group meals in a way that appeals to the drive for in-person contact that comes of instantaneous, digital contact.
Cooperative Consumption
Tech tools foster collaborative delivery options for group eating
4 Examples + Score + Implications


Communal Culinary Serving large groups, digital dining services provide payment options for groups Implications - Digital dining services are no longer singling out individual consumers, but rather bigger groups in need of convenient payment options. For millennials that are constantly engaged with one another through digital networks, this communal concept is particularly relevant as it addresses social living.
Communal Culinary
Serving large groups, digital dining services provide payment options for groups
4 Examples + Score + Implications


Collaborative Cuisine Apps in the food market hone in on a communal approach to dining Implications - An expanding list of smartphone apps are honing in on the communal side of dining. This shift follows up on rising consumer preferences for interactive, in-person activities that help cell phone users engage with one another in spite of the personal disconnect that often comes with technology.
Collaborative Cuisine
Apps in the food market hone in on a communal approach to dining
4 Examples + Score + Implications


Handheld Health Smartphone users turn to apps for instantaneous nutrition needs Implications - Smartphone apps geared towards food are placing evident emphasis on nutritional wants and needs. This tech-meets-dining movement is in tune with Millennials who are preoccupied with wellness and who are constantly plugged in, providing them with access to in-demand digital content while on the go, while also lending to a less reactive approach to fitness that Millennials prefer over older generations.
Handheld Health
Smartphone users turn to apps for instantaneous nutrition needs
4 Examples + Score + Implications


Specialized Carrier Service providers focus in on singular pieces instead of packages Implications - Accommodating the new method of communication used by millennials specifically, service providers are focusing in on singular standalone pieces, such as text messaging, as opposed to the traditional bundle. Face-to-face or even voice-to-voice communication has become less important for the digital native. Instead, a preference for bare-bones, almost impersonal communication is observed.
Specialized Carrier
Service providers focus in on singular pieces instead of packages
5 Examples + Score + Implications


PLUS 552 more Smartphone PRO Trends and 2,790 examples!



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