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About the Resorts Report

The Resorts Trend Report is ripe with information, ideas and inspiration for companies seeking insight into travel and tourism. Featuring developments on vacation resorts, Caribbean hotels and all-inclusive beach resorts, this report examines trends perpetuated by consumers. Even in discouraging financial times, customers still demand a high-end resort with exciting and unique amenities. Luxury resorts, spa resorts and holiday resorts can all be found in our report.

Who It's For

Our research is for professionals in the travel industry who seek a competitive advantage when it comes to trends and innovations in resort design, management and hospitality. Marketers, managers, product developers and entrepreneurs looking to expand their ventures will be able to track and identify new opportunities with our Resorts Trend Report.

The Resorts Trend Report will give companies a glimpse at trends that are shaping the travel and tourism industries. Leverage our research to isolate emerging patterns and gain an advantage in the market.

The Resorts Trend Report, last published on Oct 08, 2014, includes 74 PRO Trends and 370 examples of resorts market research and resorts consumer trends related to: travel, tourism, getaways, vacations, spas and resorts trends.

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Methodology

Our resorts research is based on Trend Hunter's crowdsourced resorts articles and 2,108,000,000 total views of data. [Learn More]

Report Contents

• 74 Resorts PRO Trends = 74 Powerpoint Pages Resorts PPT Report
• 370 Resorts Examples

Online Extras With Full Subscription

• 52 Resorts Videos (Online) Resorts Videos
• 2,220 Resorts Images (Online) Resorts Images
• Additional Niche Reports (with a full subscription): Hotels, Resorts, Tourism, Luggage, UK, B&B, Hostel, South America, Asia, Africa, North America and more!



Sample Resorts Pro Trends

Each Resorts PRO Trend is on its own slide with implications, a quantified score, and examples linked to online resorts articles, videos and images. Examples:

Matrimonial Escape Couples turn to secluded hotel destinations for a more intimate ceremony Implications - Moving away from lavish, big-budget ceremonies, couples are turning to more secluded wedding destinations for intimate appeal. Prioritizing personal experiences over grandiose decor, couples are using remote hotels as a source for both celebration and tranquility, speaking to a desire for a more exclusive approach to weddings.
Matrimonial Escape
Couples turn to secluded hotel destinations for a more intimate ceremony
4 Examples + Score + Implications


Architectural Stay Creating a bold visual impression, hotels turn to abstract structural designs Implications - Enhancing the travel experience with more visual stimulation, hotels are incorporating abstract architectural designs to create intrigue. Transforming traditional hotels into unique skyscrapers and artistic installations, these travel destinations provide stimulation both inside and out, reflecting a desire for experiences that strike all the senses.
Architectural Stay
Creating a bold visual impression, hotels turn to abstract structural designs
4 Examples + Score + Implications


Branded Homemade As brands look to convey wholesome qualities, a handmade aesthetic is adopted Implications - As the DIY boom rages on, consumers are warming to products that boast a nostalgic, homemade aesthetic. Utilizing a handmade-like branding approach, the products appeal to consumers who are charmed by the rustic notion of handcrafted goods.
Branded Homemade
As brands look to convey wholesome qualities, a handmade aesthetic is adopted
6 Examples + Score + Implications


Educational Excursion A spin on science and culture offers youths a more engaging way to learn Implications - Adding an interactive spin to education, parents are turning to excursions that promote both learning and physical engagement to enhance allure among kids. Offering children the chance to explore cultures and social enterprises through methods of exploration and adventure, these excursions combine educational endeavors with a need to influence youths on a more engaging, age-appropriate level.
Educational Excursion
A spin on science and culture offers youths a more engaging way to learn
4 Examples + Score + Implications


Utilitarian Athletics Sporting events and stadiums go beyond athletic services to diversify appeal Implications - Reflecting a generation more conscious of where their money goes, multi-purpose products bode well in modern times. Seeking to maximize services, sporting events and stadiums are offering more than simple athletic benefits to not only diversify engagement, but to justify costs with more functional day-to-day services.
Utilitarian Athletics
Sporting events and stadiums go beyond athletic services to diversify appeal
7 Examples + Score + Implications


Haute-listic Health Wellness activities are proliferated as a means to convey status Implications - The concepts of wellness and privilege are intertwined for consumers, which has lead to activities like yoga and Pilates being utilized to bolster status. As consumer obsession with health continues, the proliferation of holistic practices in marketing relates to consumers on the basis of familiarity, but also on the coveted notion of exoticism.
Haute-listic Health
Wellness activities are proliferated as a means to convey status
5 Examples + Score + Implications


Zen Ubiquity As yoga becomes more popular, it inspires numerous industries Implications - Accepted as more of a lifestyle than a simple form of exercise, yoga is inspiring an array of industries. The peace-promoting practice is ushering in a new era among consumers that sees yoga integrated as a belief system that requires accessories and affects countless products and services.
Zen Ubiquity
As yoga becomes more popular, it inspires numerous industries
9 Examples + Score + Implications


Dual-Purpose Stay Hotels offer multipurpose interiors for consumer versatility Implications - Battling daily schedules and responsibilities, consumers turn to more multifunctional sources of leisure to maximize enjoyment. Seeking adventurous experiences without sacrificing time and exertion, travelers are turning to dual-purpose hotel destinations that conveniently integrate enterprises like nightclubs and shopping venues right into the accommodation space itself. This speaks to a shift away from traditionally relaxing forms of travel toward more audacious, and personally engrossing forms of on-the-go enjoyment.
Dual-Purpose Stay
Hotels offer multipurpose interiors for consumer versatility
4 Examples + Score + Implications


PLUS 68 more Resorts PRO Trends and 370 examples!



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