ALL > Lifestyle > Soccer Trend Report


About the Soccer Report

The Soccer Trend Report is your guide to understanding trends about soccer stars, pro soccer clubs and online soccer games like FIFA World Cup and Football Manager. Although most of the world calls this sport “football” or “futbol,” North Americans know it as soccer. While soccer is not the most popular sport in the United States, it has seen recent growth and success with youth soccer programs gaining more and more participants each year. Our report also looks at the phenomenon surrounding soccer stars such as David Beckham and Christiano Ronaldo, and their influence on fashion, pop culture and art. Finally, we look at cutting-edge apparel like the technologically enhanced Nike Mercurial soccer cleats, lightweight soccer balls and dri-fit soccer jerseys.

Who It's For

The data in our report will assist athletic brands, sports broadcasters, equipment manufacturers, sports therapists and athletic trainers with new branding, advertising and marketing initiatives that focus on consumer interests.

With the Soccer Trend Report, users will gain a greater understanding of soccer trends moulding consumer opinion.

The Soccer Trend Report, last published on Jun 26, 2015, includes 373 PRO Trends and 1,865 examples of soccer market research and soccer consumer trends related to: apparel, athletes, youth soccer, cleats, jerseys and soccer trends.

Custom Trend Reports Platform
Trend Reports Customers
trend research methodology

Methodology

Our soccer research is based on Trend Hunter's crowdsourced soccer articles and 2,398,000,000 total views of data. [Learn More]

Report Contents

• 373 Soccer PRO Trends = 373 Powerpoint Pages Soccer PPT Report
• 1,865 Soccer Examples

Online Extras With Full Subscription

• 261 Soccer Videos (Online) Soccer Videos
• 11,190 Soccer Images (Online) Soccer Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Soccer Pro Trends

Each Soccer PRO Trend is on its own slide with implications, a quantified score, and examples linked to online soccer articles, videos and images. Examples:

Solar Paranoia Extreme sun protection measures are taken as anti-aging concerns rise Implications - Anti-aging concerns are higher than ever, and to continue innovating in this sphere, companies are creating more extreme measures of sun protection that go past the average SPF. Though aging is seen in a more positive light in the digital age, Instagram and other visual social media sites have shone a new, brighter light on appearance and vanity, creating this need for extreme measures of preservation.
Solar Paranoia
Extreme sun protection measures are taken as anti-aging concerns rise
4 Examples + Score + Implications


Virtual Training Professions of all kind turn to VR for accurate and efficient education Implications - A clever means to ensuring the accuracy and efficiency of complex employee training programs, virtual reality tools have the power to streamline the process while lessening the strain on human resources. In simulating the multisensory stresses likely to be faced on the job, employers can invest in the preparedness of employees on all fronts and in ways that could potentially prove more exact than traditional means.
Virtual Training
Professions of all kind turn to VR for accurate and efficient education
4 Examples + Score + Implications


Virtual Storytelling Traditional methods of storytelling are enhanced with VR innovations Implications - The widespread applications of virtual reality technology are made more apparent to mainstream consumers through its integration into journalism and entertainment. While VR is still a seemingly inaccessible technology, innovative business-to-business partnerships have the potential to spur on a wider set of applications that can enrich daily life for the average consumer.
Virtual Storytelling
Traditional methods of storytelling are enhanced with VR innovations
4 Examples + Score + Implications


Digitized Database In-store digital catalogs add interactive customization to sports gear shopping Implications - In-store retail concepts have begun incorporating digital catalogs that provide highly detailed and constantly updated information on high-performance equipment. In adding this second layer of customization to the in-person shopping experience, retailers can enrich the expertise provided by the salesperson in a way that feels tailored to the individual consumer.
Digitized Database
In-store digital catalogs add interactive customization to sports gear shopping
5 Examples + Score + Implications


Exhibitionist Browsing Retail concepts include active elements that empower consumers Implications - In blurring the line between retail location and athletic complex, brands and merchandisers can empower the consumer to visualize applications of the product in their daily life, regardless of their self-accessed athletic acumen. This progression speaks to the interest in customization, while also creating a dynamic in-store experience that makes high-performance athletic gear accessible to newcomers.
Exhibitionist Browsing
Retail concepts include active elements that empower consumers
4 Examples + Score + Implications


Elemental Protection Organic, all-natural sunscreen options appeal to chemical-weary consumers Implications - Organic and natural sunscreen products provide consumers with alternative options that are perceived to be easier on both the skin and the environment. Aligning with consumer concerns around chemical consumption in any form, concerned individuals take solace in the natural formulation of preventative skincare products.
Elemental Protection
Organic, all-natural sunscreen options appeal to chemical-weary consumers
4 Examples + Score + Implications


Cartoon Patriotism Creatives produce illustrated takes on American political figures Implications - Cartoonish depictions of famous figures are blurring the lines between politics and art. Depictions of this kind touch on satirical themes tied to American pride and nationalism. By providing an artistic outlet for these governmental topics, these creations help develop a more expressive political culture.
Cartoon Patriotism
Creatives produce illustrated takes on American political figures
4 Examples + Score + Implications


Architectural Juxtaposition Architects are designing a reimagined community hub Implications - As urban planners and governments begin to rethink public spaces, architects and designers are challenging convention by creating dynamic mixed-use structures. In combining otherwise unrelated community facilities into a single dynamic structure, organizations can create space-saving civic solutions while investing in urban placemaking.
Architectural Juxtaposition
Architects are designing a reimagined community hub
5 Examples + Score + Implications


PLUS 367 more Soccer PRO Trends and 1,865 examples!



Boost your soccer consumer insight!
Three options to kick-start your innovation...


1. Soccer Trend Report

373 Soccer PRO Trends
Soccer Trend Report This report is only available to full Trend Report subscribers

2. All 2015 Reports

Soccer & 100+ Reports
2013 Trend Report
$1,500

3. All 2015 Reports +
Trend Hunter PRO

Trend Report Elite
$2,460 $1,500
Most Popular - Save 39%