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About the Soccer Report - The Soccer Trend Report is your guide to understanding trends about soccer stars, pro soccer clubs and online soccer games like FIFA World Cup and Football Manager. Although most of the world calls this sport “football” or “futbol,” North Americans know it as soccer. While soccer is not the most popular sport in the United States, it has seen recent growth and success with youth soccer programs gaining more and more participants each year. Our report also looks at the phenomenon surrounding soccer stars such as David Beckham and Christiano Ronaldo, and their influence on fashion, pop culture and art. Finally, we look at cutting-edge apparel like the technologically enhanced Nike Mercurial soccer cleats, lightweight soccer balls and dri-fit soccer jerseys.

Who It's For - The data in our report will assist athletic brands, sports broadcasters, equipment manufacturers, sports therapists and athletic trainers with new branding, advertising and marketing initiatives that focus on consumer interests.

With the Soccer Trend Report, users will gain a greater understanding of soccer trends moulding consumer opinion.

The Soccer Trend Report, last published on Jul 22, 2014, includes 279 PRO Trends and 2,939 examples of soccer market research and soccer consumer trends related to: apparel, athletes, youth soccer, cleats, jerseys and soccer trends.

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trend research methodology Methodology - Our soccer research is based on Trend Hunter's 2,939 crowdsourced soccer trends and 1,994,000,000 total views of data. [Learn More]

What You'll Get:
• 279 Page / Slide Presentation Soccer PDF Report Soccer PPT Report
• 279 Page In-Depth Reading Report Soccer PDF Report

Contents:
• 279 Soccer PRO Trends
• 2,939 Soccer Examples
• 411 Soccer Videos (Online) Soccer Videos
• 17,634 Soccer Images (Online) Soccer Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Soccer Pro Trends - Each Soccer PRO Trend is on its own slide with implications, a quantified score, and examples linked to online soccer articles, videos and images. Examples:

Rural Fascination Urban consumers become obsessed with the simplicity of farm life Implications - The number of people living in urban locations is rising on a global scale, which has created a disconnect for many consumers who crave the simple life. Highlighting the aesthetic of farm life, fashion brands are appealing to consumers with a lifestyle far beyond what's considered to be glamorous. This adds a cultured element to a lifestyle that, though ideal for some, otherwise does not communicate the status consumers aspire to.
Rural Fascination
Urban consumers become obsessed with the simplicity of farm life
6 Examples + Score + Implications


Wardrobe Reversal A growing emphasis on individuality sparks consumers to use pieces unexpectedly Implications - Disregarding norms and customs, consumers are using everyday clothing in new and unconventional ways. Going beyond elements of design, individuals are choosing to wear items like sweaters and shirts in ways that don’t conform to the norm. This signifies a shift toward more atypical means of expression.
Wardrobe Reversal
A growing emphasis on individuality sparks consumers to use pieces unexpectedly
4 Examples + Score + Implications


Overworked Pride Consumers change to not simply accept long workdays, but boast about them Implications - The standard work week has expanded far beyond the 9 to 5, which has lead to not only acceptance, but a proliferation of packed schedules. Working consumers are turning to creative ways of celebrating a lack of free time in a bid to relate to one another.
Overworked Pride
Consumers change to not simply accept long workdays, but boast about them
5 Examples + Score + Implications


Philanthropic Play Youthful activities that promote social good encourage kids to give back Implications - Parents are turning to socially conscious activities for kids to encourage good will. Teaching lessons about sharing and climate change, these activities showcase methods of social good in a more fun, engaging manner, utilizing playtime to promote social awareness among youths.
Philanthropic Play
Youthful activities that promote social good encourage kids to give back
5 Examples + Score + Implications


Immersive Entertainment Cinema utilizes multi-sensory technologies to further mimic reality Implications - Things like interactivity, 4D viewing and augmented reality are making their way from theme parks to movie theatres. As online streaming and illegal pirating of movies continues to pose a threat to Hollywood, movie theatres are striving for ways to get more traffic. These technologies are also beginning to be brought into the home as the cost of these technologies becomes more feasible for the average consumer.
Immersive Entertainment
Cinema utilizes multi-sensory technologies to further mimic reality
8 Examples + Score + Implications


Utilitarian Athletics Sporting events and stadiums go beyond athletic services to diversify appeal Implications - Reflecting a generation more conscious of where their money goes, multi-purpose products bode well in modern times. Seeking to maximize services, sporting events and stadiums are offering more than simple athletic benefits to not only diversify engagement, but to justify costs with more functional day-to-day services.
Utilitarian Athletics
Sporting events and stadiums go beyond athletic services to diversify appeal
7 Examples + Score + Implications


PLUS 273 more Soccer PRO Trends and 2,939 examples!



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