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About the Baby Report - The Baby Trend Report explores emerging patterns in infant products, from baby clothes to cribs and strollers. Our crowd-sourced research highlights the latest innovations in toddler accessories such as soothers, bibs, diapers and how companies such as Fisher Price and Osh Kosh are shaping the market. As technology advances, games for babies are also shifting to more digital mediums. With our cutting edge research, companies will be able to effectively track and adjust to shifts in consumer tastes.

Who It's For - The Baby Trend Report is ideal for those who manufacture newborn clothes, attire for pregnant women, food products and general baby accessories. Companies marketing and advertising for the maternal demographic will also benefit from Trend Hunter’s research.

The Baby Trend Report features the latest ad campaigns and products from Gerber among others, allowing companies to effectively monitor consumer preferences and the evolution of tastes.

The Baby Trend Report, last published on Jun 26, 2014, includes 238 PRO Trends and 3,004 examples of baby market research and baby consumer trends related to: infant, baby clothes, cribs, strollers, toddler and baby trends.

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trend research methodology Methodology - Our baby research is based on Trend Hunter's 3,004 crowdsourced baby trends and 1,994,000,000 total views of data. [Learn More]

What You'll Get:
• 238 Page / Slide Presentation Baby PDF Report Baby PPT Report
• 238 Page In-Depth Reading Report Baby PDF Report

Contents:
• 238 Baby PRO Trends
• 3,004 Baby Examples
• 421 Baby Videos (Online) Baby Videos
• 18,024 Baby Images (Online) Baby Images
• Additional Niche Reports (with a full subscription): Baby, Dolls, Baby Apparel, Strollers, Baby Accessories, Baby Furniture, Retirement, Pre-Teen, Parenting, Teen and more!



Sample Baby Pro Trends - Each Baby PRO Trend is on its own slide with implications, a quantified score, and examples linked to online baby articles, videos and images. Examples:

Regional Referencing Global retail locations use local interests to connect to consumers Implications - Offering novelty to tourists and connecting with locals, international retail locations are adopting themes that reflect the cities that they're in. Catering to the interests of consumers, this approach to retail abroad helps ensure that brands will be well-integrated into new locations.
Regional Referencing
Global retail locations use local interests to connect to consumers
4 Examples + Score + Implications


Ornamentation Revisited Holiday-oriented jewelry gets an upscale update Implications - Replacing a tradition of garish and outdated designs, holiday jewelry is getting a nuanced makeover to appeal to a new generation of adults. Making subtle use of traditional imagery to convey playfulness, the designs appeal by allowing consumers to take part in celebrations in a toned-down way.
Ornamentation Revisited
Holiday-oriented jewelry gets an upscale update
4 Examples + Score + Implications


Geriatric Tech Digital integration lends an upgrade to the world of seniors Implications -With 60% of 50 to 64-year-olds on a social network, the aging consumer of today is encouraged to continue the digital progress with geriatric-tailored devices. This speaks not only to the span of digital integration into daily life, but the redefinition of what it means to age, as more seniors demand products that stimulate them mentally, but accommodate them physically.
Geriatric Tech
Digital integration lends an upgrade to the world of seniors
7 Examples + Score + Implications


Selling Appreciation Brands recognize unappreciated heroes to enhance ads with emotional appeal Implications - Creating circumstances that strike a personal cord, brands are utilizing themes of appreciation to give thanks to influential, yet uncommonly recognized archetypes like moms and Good Samaritans. By showcasing acknowledgements of broad personality types, brands enable consumers to see themselves in the characters celebrated, creating a deeper emotional attachment.
Selling Appreciation
Brands recognize unappreciated heroes to enhance ads with emotional appeal
4 Examples + Score + Implications


Regulated Infancy A need for parental adaptability prompts sensor-equipped products for newborns Implications - Maintaining the needs of newborns can be quite the challenge, especially for working parents. Seeking to provide care in a more pragmatic manner, parents are turning to smart gadgets that help automate activities like feeding and diaper-changing, offering something more efficient than simple monitoring.
Regulated Infancy
A need for parental adaptability prompts sensor-equipped products for newborns
5 Examples + Score + Implications


Socialized Baby 2.0 Encouraging engagement, infant programs combine play and interaction Implications - Social skills are of the utmost importance in today's digital world, and only peer-to-peer play can prepare children for the adult world. Seeking to foster bonds with other kids, parents are turning to programs that help promote socialization. Baby spas and DJ schools provide a social alternative to at-home bonding and a desire to foster a more socially integrated generation in the face of dwindling person-to-person interaction.
Socialized Baby 2.0
Encouraging engagement, infant programs combine play and interaction
4 Examples + Score + Implications


PLUS 232 more Baby PRO Trends and 3,004 examples!



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