Storytelling Trend Report
Get a Custom Version of the Storytelling Trend ReportThe Storytelling Trend Report explores how the use of narrative has made its way from the literary world into consumer culture and business strategies. Storytelling has become an extremely powerful tool for brands through harnessing powerful emotional and cultural connections with consumers. Advertising and marketing campaigns aim to associate nostalgia and tradition with their brand to better resonate with consumers.
Who Custom Storytelling Market Research is ForAdvertisers, marketers, charities and non-profit organizations can use the Storytelling Trend Report and its crowdsourced research to help craft their own story and brand message to better connect with consumers and to leave a lasting impression, one that connects on a deeper, emotional level. Through examining the various ways storytelling is integrated in brands, the Storytelling Trend Report offers its readers a comprehensive catalog of how the power of narrative can impact a brand's public perception.
Get Fast, Cost-Effective Custom Storytelling ResearchIn as little as a day, a new Storytelling Trend Report can be customized to your needs, which could include: narrative, story, nostalgia, sharing, retelling and storytelling trends. Other Sample Topics: Heritage Packaging, CPG, Family Engagement, Flagship, Brand Recognition, Tea Branding, Feel Good Branding, Holiday Campaign, Consumer Participation, Brand Authenticity, Sample Product, Branded Content, Beacon Shopping, Hispanic Culture, Digital Marketing, Visual Communication, Brand Ritual, Giveaway, Online Marketing, Purchasing Power, [More]
Sample Storytelling Market Research ReportOur Storytelling research includes hundreds of examples and Crowdsourced Consumer Insight®, hyperlinked to additional content on Trend Hunter, the world's #1 largest, most popular trend platform. Example slides:
- Emoticon StorytellingPreviously reserved for online only, emoticons are entering new territory
- DIY Digital StorytellingWritten word is being remixed into something more engaging by youth
- Romantic Narrative 2.0Consumers respond to digital marketing campaigns that tell a love story
- Remixed NostalgiaConsumers search for ways to enjoy past pop culture in new forms
- Virtual StorytellingTraditional methods of storytelling are enhanced with VR innovations
- Latin StorytellingBrands woo Latin consumers by inviting them to contribute campaign content
- Compassionate SharingSocial media spotlights different stories in the healthcare industry
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Market Research Methodology
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