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Cord-Cutting Trend Report

Typical Custom Report (1-7 Day Turnaround)
1. High-Level Cord-Cutting Insights - 10 Pages / 50 Examples
2. Cord-Cutting Market Research - 40 Pages / 300 Examples
3. Cord-Cutting Case Studies - 20 Pages of Examples

Free 2020 Report

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Find Better Ideas, Faster^® with a custom cord-cutting trend report, our PRO Dashboard and 80+ categories of premium trend reports.

Get a Custom Version of the Cord-Cutting Trend Report

The Cord-Cutting Trend Report examines this the trend of cord-shaving and trends within television viewing, both with cable and its alternative delivery channels. Cord shaving refers to the recent consumer practice of canceling paid television channel subscriptions or opting out of ever receiving cable in the first place in favor of alternative services like Netflix, Internet streaming and digital channels. This is an especially common consumer behavior among the millennial generation.

Who Custom Cord-Cutting Market Research is For

The Cord-Cutting Trend Report offers insight for television executives and programmers seeking to understand the modern television viewing mindset -- especially consumer preferences when it comes to choosing a delivery channel, whether that be traditional cable, Netflix and comparable subscription services or access through alternative digital streaming platforms. Showcasing product innovation and consumer patterns in television viewing, the Cord-Cutting Trend Report provides cutting-edge research on a generation of consumers who have moved past traditional cable television viewing.

Get Fast, Cost-Effective Custom Cord-Cutting Research

In as little as a day, a new Cord-Cutting Trend Report can be customized to your needs, which could include: cord shaving, television, subscription, Netflix, cable, streaming, channels and cord-cutting trends. Other Sample Topics: Audio Design, Connected Tech, Music Culture, Millennial-Targeted Tech, Cloud Technology, Music Player, Laser Technology, Wearable Payment, Movie Theater, Skincare Tech, Water-Resistant, 3D-Printing, Brand Image, Gamified Productivity, Remote Control, Theft Protection, Meditation Tool, Projector, Loyalty Program, Sound System, [More]

Sample Cord-Cutting Market Research Report

Our Cord-Cutting research includes hundreds of examples and Crowdsourced Consumer Insight^®, hyperlinked to additional content on Trend Hunter, the world's #1 largest, most popular trend platform. Example slides:

Interactive Streaming
Interactive streaming service features have consumers leaving cable behind
Anarchist Entertainment
Consumer-controlled media streaming gives control to the crowd
Self-Created Subscription
Consumer-made content is treated as regular paid programming
Customized Concert
Streaming services branch out to include live performances
Hyper-Specific Stream
Streaming services offer niche content to cater to individual interests
Gourmet Cinema
Movie theater chains entice consumers with high-end food and drink
Social Streaming
Consumers turn to livestreaming to satisfy content needs
Youth-Targeted Stream
Streaming services offer educational content for younger consumers

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Key Use Cases

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trend research methodology

Market Research Methodology

Step 1. You contact us to let us know your needs.

Step 2. Your dedicated researcher begins by consulting with you on the topic goals, desired depth, breadth and style of report or presentation you require.

Step 3. We start researching using the world's #1 trend report platform. With specialized tools, over 300,000 ideas and insight from 100,000,000 people, we extract 95% of the steps and costs associated with custom research. Your 50 - 100 page PowerPoint trend report can be created in as little as a day (although a week is ideal).

Need More? If you want to convert trend report insights into action, ask about our Innovation Accelerator run by our CEO, a NY Times Bestselling strategist and top keynote speaker on innovation.

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BONUS: Full Access to Our Trend Report Library

80+ categories of premium trend reports
1,077 pages of Consumer Insights from this year with 5,385 examples
8,317+ pages of Consumer Insights in the full archive with 41,585 examples
Includes reports in: marketing, lifestyle, technology, culture, luxury, design, fashion, eco and more.
Special tools and premium access to the world's #1 trend platform, updated hourly

Pricing & Options

1. Custom Report

Custom Cord-Cutting
Trend Report

Cord-Cutting Report

$2,999
for non-clients

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2. Library + PRO + Report

+ 1 Custom Report on 1 Topic
+ 80+ Categories of Reports + 1 Yr of PRO
Custom Trend Research

$441 $316 / month
= $3,788 - Save 28%

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3. Advisory (Best Value)

+ Dedicated Advisor, Ongoing Reports,
PRO Platform & Presentations
Dedicated Custom Researcher

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