TREND Reports Logo

ALL > Marketing > Labeling Trend Report


About the Labeling Report - Featuring unique clothing label designs, stickers, custom tags and artistic decals, the Labeling Trend Report delves into the expansive realm of labels and branding. Digital print labels, logos, price tags, slogans and even employee name tags are all part of a brand’s marketing and branding strategy. As factors like technology and cost continue to drive changes in the labeling industry, businesses must be aware of the potential for profit and how much consumer interaction with a brand’s image is crucial to the success of a product. Brand and label recognition is essential, especially in an age with so many options, products and services bombarding everyday consumers, including advertisements on smartphones or promotional offerings marketed through social media like Facebook or Twitter.

Who It's For - Brand managers, product developers, advertisers, label companies and marketing firms will find our research beneficial because it gives you a glimpse into the minds of today’s savvy shoppers, resulting in fresh insight that can be used to enhance brand awareness and market presence.

With the Labeling Trend Report, you will gain fresh insight based on consumer preferences, giving you an advantage over other brands in the ultra competitive branding, marketing and advertising industries.

The Labeling Trend Report, last published on Jul 29, 2014, includes 260 PRO Trends and 2,494 examples of labeling market research and labeling consumer trends related to: stickers, logos, decals, branding, graphic design and labeling trends.

Custom Trend Reports Platform
Trend Reports Customers
trend research methodology Methodology - Our labeling research is based on Trend Hunter's 2,494 crowdsourced labeling trends and 2,000,000,000 total views of data. [Learn More]

What You'll Get:
• 260 Page / Slide Presentation Labeling PDF Report Labeling PPT Report
• 260 Page In-Depth Reading Report Labeling PDF Report

Contents:
• 260 Labeling PRO Trends
• 2,494 Labeling Examples
• 349 Labeling Videos (Online) Labeling Videos
• 14,964 Labeling Images (Online) Labeling Images
• Additional Niche Reports (with a full subscription): Bottle, Packaging, Shockvertising, Communications, Guerrilla Marketing, Labeling, Logo, Print Advertising, Television Advertising, Billboard, Social Media Marketing and more!



Sample Labeling Pro Trends - Each Labeling PRO Trend is on its own slide with implications, a quantified score, and examples linked to online labeling articles, videos and images. Examples:

Unhinged Couture Fashion obsession is equated with madness as consumers covet high-end goods Implications - The luxury goods market is expanding at an exponential rate on a global level, and this obsession is being equated by brands to fashion madness as editorials focus on asylums and sanitariums. This shift towards dark, edgier aesthetics relates to consumers through shock, treating goods as a guilty pleasure they must attain.
Unhinged Couture
Fashion obsession is equated with madness as consumers covet high-end goods
4 Examples + Score + Implications


Sophisticated Mundane Consumers who can't afford luxury opt for luxe-branded regular products Implications - Previously, the divide between the opulent and the frugal was much larger than now, with luxury companies offering bits of prestige in the form of more low-brow, day-to-day products. Consumers who can't buy off-runway clothing, yet still want to brag about their designer products flock to these mundane, yet prestigious products as a compromise.
Sophisticated Mundane
Consumers who can't afford luxury opt for luxe-branded regular products
5 Examples + Score + Implications


Futuristic Fuel Cell As technology evolves, a need for practical power sees the battery redesigned Implications - Consumers have more smart devices than ever, which require reliable power sources. Innovations surrounding the battery are seeing a rise as concerns regarding sustainability and wattage bring about designs that look to satisfy consumer demand for solutions that will suit devices of today and tomorrow. This ties not just to the ongoing search for portability and convenience, but to a rise in alternative fuels for the environmentally conscious.
Futuristic Fuel Cell
As technology evolves, a need for practical power sees the battery redesigned
5 Examples + Score + Implications


Rural Fascination Urban consumers become obsessed with the simplicity of farm life Implications - The number of people living in urban locations is rising on a global scale, which has created a disconnect for many consumers who crave the simple life. Highlighting the aesthetic of farm life, fashion brands are appealing to consumers with a lifestyle far beyond what's considered to be glamorous. This adds a cultured element to a lifestyle that, though ideal for some, otherwise does not communicate the status consumers aspire to.
Rural Fascination
Urban consumers become obsessed with the simplicity of farm life
6 Examples + Score + Implications


Brash Professionalism Formal tactics take a turn as society becomes more open and expressive Implications - Taking personal expression one step further, individuals are revamping formal concepts like resumes and business cards with more shock-worthy appeal. Referencing vices such as alcohol and medicinal drugs, these business tactics blur the lines between professional and private spheres, speaking to a more lax business ethic, particularly among youths.
Brash Professionalism
Formal tactics take a turn as society becomes more open and expressive
5 Examples + Score + Implications


Eco Vintage Eco fashion is blended with retro designs to literally merge the old with the new Implications - Consumers are becoming inherently aware of their effect on the environment, which is pushing them towards eco alternatives, but not at the expense of their personal style. The blending of retro styles and sustainability in fashion is driving the industry forward by allowing consumers to dress in vogue without guilt. This converges the patterns of retro resurgence and eco-fashion to satiate the consumer desire for rebirth in a more holistic way.
Eco Vintage
Eco fashion is blended with retro designs to literally merge the old with the new
5 Examples + Score + Implications


PLUS 254 more Labeling PRO Trends and 2,494 examples!



FREE BONUS
(worth $1,000):
Buy a full trend report subscription and get one year of the customizable Trend Hunter PRO dashboard (for 1 user), including all 2000+ pages of PRO content and customizable filters to dive deeper into labeling or any other category.


Boost your labeling consumer insight!
Three options to kick-start your innovation...


1. Labeling Trend Report

260 Labeling PRO Trends
Labeling Trend Report This report is only available to full Trend Report subscribers

2. All 2014 Reports

Labeling & 100+ Reports
2013 Trend Report
$960

3. All 2014 Reports +
Trend Hunter PRO

Trend Report Elite
$1,920 $960
Most Popular - Save 50%