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About the Knitwear Report - The Knitwear Trend Report is a review of the latest fashion innovations that incorporate wool into designer clothing like dresses, jackets and hats. Knitwear accounts for a large portion of the fashion market, and wardrobe staples like cashmere sweaters, pullovers and cardigans are reinvented each and every season. Vintage fashion looks with knit continue to be a fashionable staple in many consumer’s wardrobes.

Who It's For - Our research is valuable to anyone in the fashion design or textiles industries, including designers, fashion journalists and retail buyers.

Stay informed on the freshest trends in the knitted fashion world with the Knitwear Trend Report.

The Knitwear Trend Report, last published on Apr 05, 2014, includes 63 PRO Trends and 768 examples of knitwear market research and knitwear consumer trends related to: cashmere sweaters, wool jackets, designer clothing, vintage fashion, cardigans and knitwear trends.

Custom Trend Reports - Jeremy Gutsche
trend research methodology Methodology - Our knitwear research is based on Trend Hunter's 768 crowdsourced knitwear trends and 1,910,000,000 total views of data. [Learn More]

What You'll Get:
• 63 Page / Slide Presentation Knitwear PDF Report Knitwear PPT Report
• 63 Page In-Depth Reading Report Knitwear PDF Report

Contents:
• 63 Knitwear PRO Trends
• 768 Knitwear Examples
• 108 Knitwear Videos (Online) Knitwear Videos
• 4,608 Knitwear Images (Online) Knitwear Images
• Additional Niche Reports (with a full subscription): Footwear, Watch, Glasses, Handbags, Suit, Photo Editing, Heels, Street Fashion, Swimwear, T-Shirts, Lingerie, Accessories, Bags, Boots, Couture, Denim, Magazine, Ring, Jeans, Leather, Fashion Show, Geek, Dress, Beauty, Space, Cologne, Mascara, Clutch Bag, Jewelry, Ankle Boot and more!



Sample Knitwear Pro Trends - Each Knitwear PRO Trend is on its own slide with implications, a quantified score, and examples linked to online knitwear articles, videos and images. Examples:

Offspring Geekification Parents express niche culture adoration through their children Implications - Imposing cultural tastes onto the next generation, parents are taking their niche obsessions to the next level with garments specifically designed for their offspring. Sci-fi films and metal band preferences are emblazoned proudly for young, hip parents to show off their pride in a 21st-century way.
Offspring Geekification
Parents express niche culture adoration through their children
6 Examples + Score + Implications


Embracing Peculiarity Unconventional fashion utilizes eccentric designs to ignite individual taste Implications - In a society where consumers are consistently exposed to elements of media from across the globe, individual expression is becoming more prominent. Attempting to stray away from the ordinary, fashion designers are turning to eccentric couture to cater to consumers who desire more visually distinct clothing. Outlandish designs provide consumers with unconventional looks that stray away from the norm, combining unique aesthetics with the need for individual expression.
Embracing Peculiarity
Unconventional fashion utilizes eccentric designs to ignite individual taste
7 Examples + Score + Implications


Generous Couture Charitable apparel seeks to promote social good in a modern manner Implications - With consumers often getting caught up with their hectic day-to-day lives, encouraging charitable actions that go outside their comfort zone can be difficult. In an effort to culturally expand their causes beyond certain demographics, charities are merging with more mainstream companies, such as fashion designers, to engage participants on a more approachable level. The blending of social good and fashion reflects the need to utilize more culturally relatable techniques to make a connection with consumers.
Generous Couture
Charitable apparel seeks to promote social good in a modern manner
7 Examples + Score + Implications


Hallucinatory Acceptance Modern raver clothing reflects the emergence of more ornate expression Implications - In an age where brands often feature goods that are similar in nature, consumers are looking to more flamboyant and visually eye-catching forms of expression to better represent their individuality. While neon clothing and psychedelic patterns reflect a once underground raver culture, modern fluorescent styles illustrate a resurgence of that party lifestyle, combining daring ensembles with the need to stand out from the mainstream.
Hallucinatory Acceptance
Modern raver clothing reflects the emergence of more ornate expression
7 Examples + Score + Implications


Blatant DIY Consumers stop hiding the ways that they're creating or modifying fashions Implications - Traditionally, the concept of DIY was to create or augment something as an imitation or enhancement on an original. This notion is going right out of vogue as DIYers proudly opt for styles and designs that are blatantly done by themselves. Bringing a community of consumers that have previously tried to hide efforts into the spotlight, the designs are being bolstered by blogs and social media sites like Pinterest that categorize DIY as a formal fashion trend as opposed to a casual hobby.
Blatant DIY
Consumers stop hiding the ways that they're creating or modifying fashions
8 Examples + Score + Implications


Embracing Ugly In lieu of manicured goods, consumers are turning to off-putting goods to stand out Implications - Speaking to consumers who look to stand out, purposely and explicitly unattractive products offer up a way for people to reject the status quo in a clever way. These products are explicit and self-aware of their appearance, and are marketed in a way that play up flaws instead of diminishing them.
Embracing Ugly
In lieu of manicured goods, consumers are turning to off-putting goods to stand out
7 Examples + Score + Implications


PLUS 57 more Knitwear PRO Trends and 768 examples!


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