ALL > Lifestyle > Juice Trend Report


About the Juice Report

The Juice Trend Report details the emerging patterns and fresh innovations in this sector. The health food craze is on the rise, and with it fruit extract and home juicers are increasing in popularity. Our report will give insight to how various developments in energy drinks, juice bars, recipes for smoothies and cranberry cocktails are impacting and shaping consumer tastes.

Who It's For

This report is ideal for those in the food, restaurant, home appliance and health industries, as it features the top innovations from Tropicana, Booster Juice and more.

Predict your customers’ needs, spark innovative product design and effectively tailor your marketing strategies with our dynamic crowd-sourced Juice Trend Report.

The Juice Trend Report, last published on Nov 26, 2014, includes 92 PRO Trends and 460 examples of juice market research and juice consumer trends related to: fruit extract, home juicers, energy drinks, juice bars, smoothies and juice trends.

Custom Trend Reports Platform
Trend Reports Customers
trend research methodology

Methodology

Our juice research is based on Trend Hunter's crowdsourced juice articles and 2,162,000,000 total views of data. [Learn More]

Report Contents

• 92 Juice PRO Trends = 92 Powerpoint Pages Juice PPT Report
• 460 Juice Examples

Online Extras With Full Subscription

• 64 Juice Videos (Online) Juice Videos
• 2,760 Juice Images (Online) Juice Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Juice Pro Trends

Each Juice PRO Trend is on its own slide with implications, a quantified score, and examples linked to online juice articles, videos and images. Examples:

Free-From Indulgence A guilt-free approach is adopted in typically indulgent treats and recipes Implications - Organic and gluten-free consumers are always on the hunt for alternative ways to enjoy everyday foods, which has prompted the development of desserts that cater to these very specific needs. This shift towards making indulgent foods restriction-friendly appeals to consumer both dedicated and dabbling in specialty diets.
Free-From Indulgence
A guilt-free approach is adopted in typically indulgent treats and recipes
5 Examples + Score + Implications


Gluten-Free Refreshment The beverage market shifts to cater to consumers on specialty diets Implications - More consumers than ever are following alternative diets, free from gluten and GMOs, which has prompted the promotion of beverages free from these ingredients. Capitalizing on the free-from trend and providing consumers with specialty diet restrictions with easy-to-identify options, this shift signifies that consumers are paying particularly close attention to what they consume, and expect brands to cater to these needs.
Gluten-Free Refreshment
The beverage market shifts to cater to consumers on specialty diets
5 Examples + Score + Implications


Crossover Cocktail Mixologists blend beer and wine into recipes for familiarity and variety Implications - As mixology becomes a more respected and popular industry, mixing drinks with standalone ingredients like wine and beer is gaining momentum. This shift towards combining unusual, added ingredients with more basic ones speaks to an openness to seeing even the most traditional products complicated.
Crossover Cocktail
Mixologists blend beer and wine into recipes for familiarity and variety
4 Examples + Score + Implications


Soda Upheaval The growing obesity epidemic villanizes sugary carbonated drinks Implications - Health concerns and, furthermore, the battle against child obesity has fingers pointing at soda as an "empty calorie" culprit. As a result, soda is being replaced by more health-conscious alternatives that boast the same strong flavor, caffeine content, and even in some cases, visual branding. This upheaval of a classic American beverage signifies the true strength of the health movement.
Soda Upheaval
The growing obesity epidemic villanizes sugary carbonated drinks
5 Examples + Score + Implications


Sippable Exotic Intriguing beverage flavors make for small doses of culinary adventure Implications - The rise of foodie culture has the average consumer craving more adventure in their edibles; for some, however, the idea of exoticism is intimidating. Daring drinks allow hesitant almost-foodies to sample adventurous flavor. This also gives those within the food industry a way to test less-predictable flavors within their consumer base.
Sippable Exotic
Intriguing beverage flavors make for small doses of culinary adventure
7 Examples + Score + Implications


Minimalist Nutrition Juice bars are given a stylish overhaul to broaden market appeal Implications - Marketing nutritional goods, particularly to young consumers, can be a challenge, prompting retailers to turn to modern retail aesthetics for appeal. Adding artistic decor and custom services to places like juice bars, retailers are seeking to reinvent health food stores into more engaging and visually stimulating settings.
Minimalist Nutrition
Juice bars are given a stylish overhaul to broaden market appeal
4 Examples + Score + Implications


Interactive Nutrition Making health foods fun, brands adopt engaging packaging designs for allure Implications - Encouraging healthy eating can be a challenge, particularly for picky eaters like kids. Seeking to add a more engaging element to nutritional goods, health brands are adding a sense of play through interactive packaging and aesthetics. This reflects a need for a more engaging approach to nutritional consumption.
Interactive Nutrition
Making health foods fun, brands adopt engaging packaging designs for allure
4 Examples + Score + Implications


Dippable Protein Calorie-laden dips are upgraded with meat and yogurt for diet-conscious consumers Implications - Instead of avoiding foods like appetizers and dips, consumers are turning to protein-rich modifications to satisfy cravings while still maintaining diet restrictions. This unexpected incorporation of protein signifies how consumers prefer substitutions over complete avoidance.
Dippable Protein
Calorie-laden dips are upgraded with meat and yogurt for diet-conscious consumers
5 Examples + Score + Implications


PLUS 86 more Juice PRO Trends and 460 examples!



Boost your juice consumer insight!
Three options to kick-start your innovation...


1. Juice Trend Report

92 Juice PRO Trends
Juice Trend Report This report is only available to full Trend Report subscribers

2. All 2015 Reports

Juice & 100+ Reports
2013 Trend Report
$1,250

3. All 2015 Reports +
Trend Hunter PRO

Trend Report Elite
$2,210 $1,250
Most Popular - Save 43%