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About the Juice Report

The Juice Trend Report details the emerging patterns and fresh innovations in this sector. The health food craze is on the rise, and with it fruit extract and home juicers are increasing in popularity. Our report will give insight to how various developments in energy drinks, juice bars, recipes for smoothies and cranberry cocktails are impacting and shaping consumer tastes.

Who It's For

This report is ideal for those in the food, restaurant, home appliance and health industries, as it features the top innovations from Tropicana, Booster Juice and more.

Predict your customers’ needs, spark innovative product design and effectively tailor your marketing strategies with our dynamic crowd-sourced Juice Trend Report.

The Juice Trend Report, last published on Jun 23, 2015, includes 137 PRO Trends and 685 examples of juice market research and juice consumer trends related to: fruit extract, home juicers, energy drinks, juice bars, smoothies and juice trends.

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trend research methodology

Methodology

Our juice research is based on Trend Hunter's crowdsourced juice articles and 2,404,000,000 total views of data. [Learn More]

Report Contents

• 137 Juice PRO Trends = 137 Powerpoint Pages Juice PPT Report
• 685 Juice Examples

Online Extras With Full Subscription

• 96 Juice Videos (Online) Juice Videos
• 4,110 Juice Images (Online) Juice Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Juice Pro Trends

Each Juice PRO Trend is on its own slide with implications, a quantified score, and examples linked to online juice articles, videos and images. Examples:

Eastern Infusion Cold tea beverages incorporate Eastern taste profiles for consumer allure Implications - Spicy, ethnic flavors hailing from the East have been making their way into traditionally sweeter fare, such as desserts and coffee, in order to satisfy a growing consumer desire for flavor reversal. Cold beverages are following suit, adding a spicy kick to an otherwise refreshing experience, while simultaneously providing North American consumers with international variations of iced drinks. The expansion of fusion from food to beverage signifies a consumer appreciation for new incarnations of familiar flavors.
Eastern Infusion
Cold tea beverages incorporate Eastern taste profiles for consumer allure
4 Examples + Score + Implications


Iced Exoticism Beverage brands opt for accessible forms of exoticism in flavor Implications - Fueling the desire for exoticism, many beverage manufacturers have begun introducing tropical flavors that are intriguing yet accessible for the North American consumer. Going the extra mile, brands pair niche ingredients with healing properties with more approachable island-based flavors, satisfying multi-faceted consumer needs for health, experience and taste.
Iced Exoticism
Beverage brands opt for accessible forms of exoticism in flavor
5 Examples + Score + Implications


Restorative Refreshment Iced tea drinks emphasize pure flavors to lure health-conscious consumers Implications - Consumers' interest in health and wellness caused a spike in the production of cold-pressed and raw juices. Taking note of the desire for detoxification as well as refreshment, ready-to-drink tea manufacturers are prioritizing natural and fresh ingredients that convey a commitment to health through the purity of flavor.
Restorative Refreshment
Iced tea drinks emphasize pure flavors to lure health-conscious consumers
4 Examples + Score + Implications


Virtual Storytelling Traditional methods of storytelling are enhanced with VR innovations Implications - The widespread applications of virtual reality technology are made more apparent to mainstream consumers through its integration into journalism and entertainment. While VR is still a seemingly inaccessible technology, innovative business-to-business partnerships have the potential to spur on a wider set of applications that can enrich daily life for the average consumer.
Virtual Storytelling
Traditional methods of storytelling are enhanced with VR innovations
4 Examples + Score + Implications


Atypical Sweetener Consumers swap refined sugars for coconut-based alternatives Implications - With the harmful effects of excess sugar consumption now being widely publicized, consumers have begun searching for low-calorie alternatives. The rising popularity of less refined sugars and sweeteners -- especially those that come from natural sources, such as coconut -- indicates not only that preventative health is at the forefront of consumers' purchasing decisions; it also showcases a willingness on the part of the Western consumer to look at other cultures for health inspiration.
Atypical Sweetener
Consumers swap refined sugars for coconut-based alternatives
4 Examples + Score + Implications


Entertrainment Gyms combine elements of fitness and play in an effort to entice Implications - As a response to the bevy of at-home fitness options enriched by modern technology, traditional gyms are expanding to offer elements of entertainment. By providing an emotive value to the workout experience, gyms can ensure that clients establish a connection to the brand and foster a sense of community in a way that feels natural and fun. This speaks to a new approach to fitness and health that is less reactive and more lifestyle-based.
Entertrainment
Gyms combine elements of fitness and play in an effort to entice
4 Examples + Score + Implications


Probiotic Convenience Recipes expand to make incorporating probiotics into daily routines easy Implications - Modern food and beverage products are turning to the effervescent qualities of probiotics to add a health-enhancing element to everyday snacking. This renewed interest in ancient remedies speaks to the growing consumer predisposition toward consuming food products that support the body's natural functions.
Probiotic Convenience
Recipes expand to make incorporating probiotics into daily routines easy
5 Examples + Score + Implications


Culinary Connectivity Smart appliances make at-home machines accessible remotely Implications - A natural progression with the emergence of the Internet of Things, kitchen appliances with wireless connectivity enable consumers to access and operate such products remotely. This enhanced accessibility of culinary appliances is representative of the consumer desire to streamline everyday activities in order to accommodate the busy modern lifestyle.
Culinary Connectivity
Smart appliances make at-home machines accessible remotely
5 Examples + Score + Implications


PLUS 131 more Juice PRO Trends and 685 examples!



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